From Idea to Execution: Build a Startup That Actually Works in 5 Weeks

Ankur Shrivastava

Startup Mentor & Product Strategist

Most startups fail due to poor validation. Learn to build what actually works.

Most startups do not fail because founders lack passion or ideas. They fail because they build without clarity, validate too late, or execute without direction. This course exists to change that.

In this 5-week live cohort, you will move from idea to execution with a structured, practical approach. Instead of theory, you will work on your own startup in real time, defining a clear problem, identifying your ideal customer, and validating whether your idea actually solves something meaningful. You will then build a simple, focused business model, define your MVP, and create a go-to-market plan that gets you your first users.

This is not about building a perfect product. It is about building the right product. By the end of the program, you will have clarity, confidence, and a launch-ready foundation to move forward with momentum.

What you’ll learn

Learn to validate, build, and launch startups, transforming ideas into real, execution-ready businesses with clarity and confidence.

  • Use Problem–Solution Fit framework to define real pain points worth solving.

  • Apply ICP Canvas to map customer traits, behaviors, and needs clearly.

  • Craft a sharp problem statement aligned to a specific, high-value user segment.

  • Run 5–10 structured interviews using proven validation scripts.

  • Use JTBD framework to uncover real pain, behavior, and motivations.

  • Analyse insights to validate demand or identify need to pivot/refine.

  • Build a Lean Business Model Canvas tailored to your startup idea.

  • Map revenue streams, pricing logic, and cost structure simply.

  • Use competitor analysis to define your unique positioning.

  • Use MVP Scoping framework to prioritise must-have features only.

  • Apply “Do less, better” principle to avoid overbuilding.

  • Create simple wireframes or flows using no-code tools.

  • Define your first acquisition channel using GTM framework.

  • Build a simple funnel from awareness to first user conversion.

  • Test messaging and positioning with real users early.

  • Create a 30-day launch roadmap with clear weekly milestones.

  • Build a founder pitch to communicate your idea confidently.

  • Set up feedback loops to iterate and improve post-launch.

Learn directly from Ankur

Ankur Shrivastava

Ankur Shrivastava

Startup Mentor helping founders turn ideas into real businesses

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Who this course is for

  • Early-Stage Founder
    If you have an idea but lack clarity, this course will help you validate and turn it into a real startup.

  • Aspiring Entrepreneur
    If you want to start but feel stuck, this course will guide you from idea to action with a clear path.

  • SME Owner / Operator
    If you run a business and want to test new ideas, this course helps you validate and launch efficiently.

What's included

Ankur Shrivastava

Live sessions

Learn directly from Ankur Shrivastava in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Course syllabus

16 lessons • 2 projects

Week 1

May 18—May 24

    Clarity — Define the Right Problem

    4 items

Week 2

May 25—May 31

    Validation — Test What Matters

    3 items

Schedule

Live sessions

2-3 hrs / week

Frequently asked questions

$399

NZD

May 18Jun 19
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