Summer 2026

FP&A Manager

Brian Goltz

Executives and senior leaders who set strategy, lead teams, and drive organizational outcomes.

GTM professionals: sales, revenue operations, GTM engineering, customer success, and marketers focused on pipeline, positioning, pricing and launches.

Startup founders building new businesses, from MVP to scale.

Driving user acquisition, activation, retention, and monetization through product-led growth strategies.

Build and execute proven AI-powered playbooks to accelerate the growth of your subscription business.

Growth Advisor | ex-Faire/Quizlet/Ibotta

Perplexity

Gamma

ElevenLabs

Chess.com

Imprint

Phil Carter

CEO of Elemental Growth and former product leader at Faire, Quizlet, and Ibotta.

Consumer Subscription Growth

<h3>Why I enrolled</h3>
<p class="p2-tall">As a finance professional, I would love to get a better sense of of how I can go "beyond the P&amp;L" and truly add value to our conversations with departmental stakeholders and the ELT.  I would love to gain insight into valuable industry practices or thought processes around how to grow Subscription Revenue and get creative with our company who is still in a rapid growth phase.</p>
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    <h3>A breakthrough moment</h3><p class="p2-tall">I am still relatively new in my position / role at our company, I am still learning the core competencies / features and how they ultimately fit into our goal.  What I will say is that just from knowing the business from the an outside POV,  providing different plans that made it easier to get more people on the app in general, has lead to more subscription starts.  Specifically, offering plans that allow more users (such as family plans vs individual plans) has actually not cannibalized our users; in fact we have seen subscription starts go up.  We suspect that people value these more expensive plans because its an easy way for a family to manage their subscription and ensure everyone has viewing access.  In addition, we have seen stronger retention ratios (we suspect there is more hesitation around cancelling due to more users on the same plan).</p>

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<h3>What I’ll apply</h3>
<p class="p2-tall">Future growth and better retention!</p>
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Certificate

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