Design Patterns For AI Products In 2026
Vitaly Friedman
Sr. UX Lead • LinkedIn Top Voice in UX
This course is popular
6 people enrolled last week.
How to design AI products that people actually use.
As product teams rush in launching AI features, they quickly face a roadblock. Too often AI tools have very low adoption and retention, they are painfully slow and unreliable, responses are walls of text and users have to ping-pong between prompts, over and over again. Let's fix that!
In this course, you’ll learn:
100s of real-life examples and UX guidelines
Practical design patterns for AI products
Recent UX research on AI UX and accessibility
How to build trust and confidence for AI
How to capture and design for user's intent
How companies design AI features, where they fail and succeed
Everything senior designers must know to design effective AI experiences
No fluff, no theory — just what actually works in real products. Expect a practical journey with actionable design guidelines — from efficient prompting UX to effective output and refinement journeys, along with frequent UX and accessibility blockers.
The workshop includes:🪴 Real case studies from real products
🔬 All video recordings, slides, resources, templates
🎯 Hands-on tasks and actionable insights
👋 Live interactive sessions and feedback
👫 Dedicated time to answer all your questions
🏅 Well-deserved certificate for your hard work
What you’ll learn
You'll learn how to design AI features that people understand, use and trust — with practical UX guidelines and tons of real-life examples.
New UX research on how people discover and use AI features, and why many AI features have poor adoption and poor retention rates
How people work with and around AI features, with main slowdowns, blockers, usability and (often overlooked) severe accessibility issues.
High interaction cost of prompt engineering, context awareness, capability awareness and AI discoverability
Quiet AI vs. Visible AI, prompt strength indicator, daemons, modifiers, task builder, forced ranking, style lenses, precision knobs.
Design patterns for building trust, navigating AI output, proactive AI, presets, pre-prompts, capability awareness, context engineering.
Interaction design patterns, accessibility issues, how to capture and design for user's intent, with case studies and examples
Where AI typically lives and how to help people provide better input, make sense of AI output and refine it to match user's needs well.
How to support decision-making and complex workflows — with guardrails, permissions, approval flows and human in the loop.
Why linear customer journeys often don't map well with AI features, and how we need to change our process to design AI loops instead.
Design strategies that build confidence and clarity around AI behaviors and decisions.
How transparency, better reasoning traces, consensus meters and transparency increase retention of AI features
How to signal and label AI-generated content, and make it work with human-written, curated content
How to design AI features and experiences from scratch — with AI Design Canvas, from data collection to gathering feedback
How companies design and implement AI features in their products, where they fail and succeed
Why linear customer journeys often don't map well with AI features, and how we need to change our process to design AI loops instead.
How to bring AI into the product, from data collection and data cleansing to designing AI loops and user flows.
Agentic UX — how to support decision-making and complex workflows — with guardrails, permissions, approvals and human in the loop
How teams measure the quality of AI UX and how valuable and reliable AI features actually are for end users
Learn directly from Vitaly
Vitaly Friedman
20 years of experience • Senior UX Lead @ EU Parliament • Speaker • SmashingMag
Who this course is for
Product designers who want to understand the constraints of AI and how to design effective AI experiences that people trust and use.
UX Leads who want to learn how to design feasible and effective AI features that don't frustrate people but help them get their work done.
Interface designers who want to boost their AI design skills and understand what makes a truly incredible AI experience.
What's included
Live sessions
Learn directly from Vitaly Friedman in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund through the second week of the course.
Course syllabus
11 live sessions • 36 lessons
Week 1
Let's get to know each other!
Jan
22
👋 Optional: Let's get to know each other!
AI Project Assignment
Week 2
What Designers Should Know About AI
Jan
27
⚡ Live Workshop
Jan
29
👋 Optional: Open Hour
Free resource
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Design Patterns For AI Interfaces
Understanding AI Interfaces in 2025
The current state of AI interfaces, common challenges, and user expectations.
Guide AI Behavior and User Intent
Master techniques to shape AI output and help users articulate their goals through prompt engineering and templates.
Integrate AI Seamlessly into Products
Discover how to embed AI into your product smoothly.
Learn from Real AI Interfaces
See what works (and what doesn’t) by exploring real-world examples of AI interfaces.
Schedule
Live sessions
6 hrs / week
Includes ideation, strategic planning, designing and studying.
Thu, Jan 22
6:00 PM—7:00 PM (UTC)
Tue, Jan 27
6:00 PM—8:00 PM (UTC)
Thu, Jan 29
6:00 PM—7:00 PM (UTC)
AI Projects
4-6 hrs / week
Live sessions with collaborative and individual work on projects
Video lessons
4-6 hrs / week
Watching quality video recordings with examples, design patterns, incl. manually written English subtitles
Testimonials
A powerful new paradigm is here, and everybody is scrambling to figure out how to wield AI. It’s still early days, but one thing’s become abundantly clear: chatbot UIs are weak sauce. There’s so much potential to improve the UX of AI.
Enter Vitaly! He’s spent more time than nearly anyone else on Earth sweating the UX details of digital interfaces, and he’s going to bring his thoughtful, practical, and fun advice to this brave new world!
Brad Frost
Atomic design, Front-End EngineerVitaly has been helping designers build clarity through valuable content long before I joined the design industry, many many years ago. And this course makes no exception!
It helps you understand deeply how to properly surface AI in design, and how to make the right interaction decisions in the new era of our roles. Very educational, well-structured, and super valuable!
Ioana Teleanu
AI × Product Design LeaderIt’s one of those rare resources that cuts through the hype and gives you the practical building blocks you actually need when designing and shipping AI products.
As someone who works on AI-assisted engineering at scale, I find the way it breaks down complex ideas on designing around AI’s unpredictability not just insightful but immediately usable. It feels less like abstract theory and more like a field guide you’d want open on your desk while you’re building.
Addy Osmani
Director, Google Cloud AII’m a huge fan of Vitaly’s work for its depth, clarity and practicality, and this course is no exception. The course cuts through the hype and shows how AI can be fast, trustworthy and genuinely helpful.
Christine Vallaure
UX Designer, Founder of Moonlearning.ioSo much of expertise in one place! Vitaly has been a relentless force for good in the digital design space for years now. With this beautifully captured series, so much of his expertise is in one place. There is something for everyone here!
Ben Callahan
Design Systems Specialist, DesignerYears of research and experience by one of the most prolific members of the web community has been distilled and condensed into this course. So whether you’re a designer or a developer who frequently works with designers, you’ll find something in this course for you. Take this course; you won’t regret it.
Sara Soueidan
Web UI and Design Systems Engineer
Frequently asked questions
$995
USD