AI Systems for Marketers: Save 5-10 Hours Weekly and Scale Your Impact

Silvi Specter

Marketing Consultant. Founder. Builder.

Build AI systems for your time-intensive work & become an irreplaceable leader.

You don't have time for another course. You're drowning in executional work β€” and now you're supposed to become an AI expert, too.

AI-fluent marketers are getting promoted, winning clients, and shipping campaigns in half the time.

This course closes that gap in 5 weeks β€” with AI systems you'll actually use daily.

You'll build:

β†’ Custom voices so AI writes in the exact style you want (not generic AI slop)

β†’ LLM Projects loaded with all your context so you stop rebuilding from scratch

β†’ A clear understanding of the top AI tools, how to use them, and which to ignore

β†’ Automation workflows for the work that drains you β€” meeting follow-ups, emails, research synthesis, etc

β†’ Strategic thinking systems to extract customer insights, conduct research you can trust, and challenge strategies before you present them

β†’ Delegation frameworks so employees execute at your level without constant back-and-forth

These systems took me from 40 hours/week to 20 hours/week as a marketing consultant. And from $18k MRR to $25k MRR

Why this works:

β†’ You'll build AI systems for your actual work

β†’ Every system here has been stress-tested under real metrics

β†’ It's designed for busy marketing leaders, not technical experts

What you’ll learn

Get ready to build custom AI systems that reclaim your bandwidth and transform you from an overwhelmed executor into an AI-fluent leader.

  • Identify which repetitive tasks are actually worth automating (vs the ones that make more work)

  • Automate the work stealing your time: content creation, meeting follow-ups, campaign briefs, user research analysis, and reviewing work

  • Set up email/Slack response systems that maintain your voice while cutting time by 75%

  • Deliver team-level output with 4+ working AI systems you use daily while preserving strategic thinking

  • Speak confidently about AI integration in conversations with leadership and clients β€” with fluency that gets you promoted and wins clients

  • Move past "I'm not confident I'm using AI the right way" by learning the logic of AI workflows β€” so you can solve new problems on your own

  • Stop wasting time on tools that aren't good enough or make more work. Zero in on 4-6 that actually fit your workflows

  • Quickly evaluate if new tools are worth your time without wasting hours on setup

  • Know which tool to use for deep document analysis vs. quick research vs. writing vs. feedback vs. real-time trends

  • Create 3+ custom AI voices for different audiences/channels β€” like your LinkedIn voice, Slack voice, and your company's brand voice

  • Create LLM projects for writing with everything in one place: briefs, audience voice docs, brand guidelines, approved examples

  • Extract exact customer language and quotes to easily use in your content

  • Turn messy, unstructured data (sales calls, transcripts, research dumps) into clear, actionable customer insights in under an hour

  • Pressure-test your ideas by finding blind spots and quickly comparing your campaigns against audience insights

  • Set up systems where AI automatically pulls from audience insights, competitor intel, and differentiators

  • Create step-by-step SOPs that employees or contractors can follow without pinging you constantly

  • Design workflows with custom voices, projects guidelines, and feedback systems for your team

  • Design feedback loops where contractors get automated work review against your standards before they submit it to you

Learn directly from Silvi

Silvi Specter

Silvi Specter

Marketing consultant. Founder. AI systems builder. Previously: Early Lemonade.

Who this course is for

  • Experienced Startup Marketers

    who want to stop drowning in executional work, scale your output, and impress leadership with AI fluency.

  • Marketing Consultants & Fractional CMOs

    looking to scale client work, stand out to new prospects, and maintain quality without burning out.

  • Marketing Managers with Lean Teams

    under pressure to prove AI fluency and lead adoption on your team while meeting ambitious marketing goals.

What's included

Silvi Specter

Live sessions

Learn directly from Silvi Specter in a real-time, interactive format.

10+ hands-on projects to build your custom AI systems

You'll leave with AI tools, systems, and workflows that are relevant to your work and ready to use right away.

Access to Silvi's pre-built workflow templates and SOPs

Use these workflows to build faster with templates, avoid failed AI experiments, and ensure maximum impact on your day-to-day work.

Curated recommendations of tools, news sources, and AI applications

No more wasting energy on AI fomo and endless research β€” get a curated setup from day one.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund through the second week of the course.

Course syllabus

6 live sessions β€’ 6 lessons β€’ 10 projects

Week 1

Jan 28β€”Feb 1

    Confidently Choose Your AI Tech Stack

    • Jan

      28

      Choosing the Best Tools for YOU

      Wed 1/284:00 PMβ€”5:00 PM (UTC)
    4 more items

Week 2

Feb 2β€”Feb 8

    No More AI Slop: Create Systems for Human, Audience-Aligned Content

    • Feb

      3

      Building Custom AI Voices

      Tue 2/34:00 PMβ€”4:45 PM (UTC)
    • Feb

      5

      Building Custom Projects

      Thu 2/54:00 PMβ€”4:45 PM (UTC)
    4 more items

Free resource

The 5 AI Tools Worth Your Time (And Exactly When to Use Each) cover image

The 5 AI Tools Worth Your Time (And Exactly When to Use Each)

You're not sure which AI tool to use when. Claude? ChatGPT? Gemini? Perplexity?

You waste time switching between them and wondering if you're using the right one. Meanwhile, there's a new update every week, and you don't have time to figure out what actually matters.

This guide gives you:

βœ“ The top 5 LLMs explained in plain terms β€” and what each one's actually good at

βœ“ A reference table: when to use which tool for which marketing task

βœ“ Real examples so you know exactly when to use what

Get clear on your LLM stack in 15 minutes.

Schedule

Live sessions

1 hr / week

As a busy marketer, you don't have time for fluff. In six hands-on sessions, you'll build working AI systems you can use right away β€” custom voices that sound like you, LLM projects loaded with your client data, and workflows that (finally!) eliminate your biggest time drains.

    • Wed, Jan 28

      4:00 PMβ€”5:00 PM (UTC)

    • Tue, Feb 3

      4:00 PMβ€”4:45 PM (UTC)

    • Thu, Feb 5

      4:00 PMβ€”4:45 PM (UTC)

Projects

3 hrs / week

Each week, you'll build real systems for your actual marketing work β€” custom Claude projects, delegation workflows, and automation setups you'll keep using long after the course ends.

Async content

1 hr / week

Read or watch the async lessons in advance β€” it helps you make the most out of the course and spend live time building your systems, not just watching presentations.

Testimonials

  • Silvi has been instrumental in my AI learning. She’s taught me processes I didn’t even know were possible and expanded the way I think about what AI can do for me. She’s the person I trust most in this space and the first one I go to anytime I’m considering a new use case. I can’t recommend her enough as a teacher and someone worth learning from.
    Testimonial author image

    Molly Godfrey

    Founder & LinkedIn Coach | Build Impact Convert
  • Silvi delivers excellent marketing work by using AI strategically. And one of her greatest strengths is making complex, technical concepts clear and compelling. If you want to learn how to use AI for both strategic thinking and executional excellence without sacrificing quality, Silvi is the person to learn from.
    Testimonial author image

    Chris Slowik

    Head of Marketing | Supernal

Frequently asked questions

$929

USD

Jan 28β€”Feb 25
Enroll