AI Systems for Marketers: Save 5-10 Hours Weekly and Scale Your Impact
Silvi Specter
Marketing Consultant. Founder. Builder.
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Build AI systems for your time-intensive work & become an irreplaceable leader.
AI in marketing is moving quickly, and AI fluent marketers are pulling ahead. They're getting work done faster, delivering team-level output, and staying ahead of the curve.
This course gets you there in 5 weeks. If you don't have time to teach yourself AI, but you want to use it to expand your bandwidth, deliver better results, and keep up with AI-fluent competitors, this is for you.
You'll build AI systems you'll use daily, including:
→ Custom voices so AI writes in the exact style you want
→ AI projects loaded with all company context — briefs, audience insights, brand guidelines — so you create content & campaigns faster
→ Automation workflows for the manual work that eats your time (meeting follow-ups, emails, research, etc)
→ A clear understanding of how to use the top AI tools for marketers, and which to ignore
→ Strategic systems to extract customer insights, conduct research you can trust, and stress-test marketing strategies
→ Delegation frameworks so others can execute at your level without constant back-and-forth
These systems took me from 40 hours/week to 20 hours/week on marketing work — and from $18k to $25k MRR as a marketing consultant. Ready to experience the impact?
What you’ll learn
Get ready to build custom AI systems that reclaim your bandwidth and transform you from an overwhelmed executor into an AI-fluent leader.
Identify which repetitive tasks are actually worth automating (vs the ones that make more work)
Automate the work stealing your time: content creation, meeting follow-ups, campaign briefs, user research analysis, and reviewing work
Set up email/Slack response systems that maintain your voice while cutting time by 75%
Deliver team-level output with 4+ working AI systems you use daily while preserving strategic thinking
Speak confidently about AI integration in conversations with leadership and clients — with fluency that gets you promoted and wins clients
Move past "I'm not confident I'm using AI the right way" by learning the logic of AI workflows — so you can solve new problems on your own
Stop wasting time on tools that aren't good enough or make more work. Zero in on 4-6 that actually fit your workflows
Quickly evaluate if new tools are worth your time without wasting hours on setup
Know which tool to use for deep document analysis vs. quick research vs. writing vs. feedback vs. real-time trends
Create 3+ custom AI voices for different audiences/channels — like your LinkedIn voice, Slack voice, and your company's brand voice
Create LLM projects for writing with everything in one place: briefs, audience voice docs, brand guidelines, approved examples
Extract exact customer language and quotes to easily use in your content
Turn messy, unstructured data (sales calls, transcripts, research dumps) into clear, actionable customer insights in under an hour
Pressure-test your ideas by finding blind spots and quickly comparing your campaigns against audience insights
Set up systems where AI automatically pulls from audience insights, competitor intel, and differentiators
Create step-by-step SOPs that employees or contractors can follow without pinging you constantly
Design workflows with custom voices, projects guidelines, and feedback systems for your team
Design feedback loops where contractors get automated work review against your standards before they submit it to you
Learn directly from Silvi
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Silvi Specter
Marketing consultant. Founder. AI systems builder. Previously: Early Lemonade.
Who this course is for
In-House Startup Marketers
who need to stop drowning in execution, scale their output, and look like they have a bigger team when they don't
Consultants & Fractional Executives
juggling multiple clients, rebuilding the same work every time, and struggling to get through every to-do
Solo Operators Wearing Multiple Hats
needing to speed up your output, create content at scale, and handle marketing tasks as a non-marketer
What's included
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Live sessions
Learn directly from Silvi Specter in a real-time, interactive format.
10+ hands-on projects to build your custom AI systems
You'll leave with AI tools, systems, and workflows that are relevant to your work and ready to use right away.
Access to Silvi's pre-built workflow templates and SOPs
Use these workflows to build faster with templates, avoid failed AI experiments, and ensure maximum impact on your day-to-day work.
Curated recommendations of tools, news sources, and AI applications
No more wasting energy on AI fomo and endless research — get a curated setup from day one.
100% refund guarantee (beyond Maven's policy)
This course is backed by Maven's halfway-point guarantee, but this goes further: If you attend all sessions and complete all projects but don't feel what you learned would make a meaningful difference in your work — I'll refund your full tuition myself.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund through the second week of the course.
Course syllabus
7 lessons • 13 projects
Week 1
Confidently Choose Your AI Tech Stack
Week 2
No More AI Slop: Create Systems for Human, Audience-Aligned Content
Free resource
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Create Custom AI Voices That Actually Sound Like Your Brand
Speed up your writing process while staying strategic
Understand when & how to use AI in your content process to keep your messaging strategic while speeding up execution.
Create custom AI voices that align with your brand voice
Get the step-by-step process to train LLMs to write in your authentic voice without generic AI tells.
Learn the best tools & workflows to create multiple voices
Walk away with systems to capture your brand's tone, structure, and personality.
Avoid the telltale signs that scream "ChatGPT wrote this"
Make your content doesn't sound like everyone else's.
Schedule
Live sessions
1 hr / week
As a busy marketer, you don't have time for fluff. In six hands-on sessions, you'll build working AI systems you can use right away — custom voices that sound like you, LLM projects loaded with your client data, and workflows that (finally!) eliminate your biggest time drains.
Projects
3 hrs / week
Each week, you'll build real systems for your actual marketing work — custom Claude projects, delegation workflows, and automation setups you'll keep using long after the course ends.
Async content
1 hr / week
Read or watch the async lessons in advance — it helps you make the most out of the course and spend live time building your systems, not just watching presentations.
Testimonials
- Silvi has been instrumental in my AI learning. She’s taught me processes I didn’t even know were possible and expanded the way I think about what AI can do for me. She’s the person I trust most in this space and the first one I go to anytime I’m considering a new use case. I can’t recommend her enough as a teacher and someone worth learning from.
Molly Godfrey
Founder & LinkedIn Coach | Build Impact Convert - Silvi delivers excellent marketing work by using AI strategically. And one of her greatest strengths is making complex, technical concepts clear and compelling. If you want to learn how to use AI for both strategic thinking and executional excellence without sacrificing quality, Silvi is the person to learn from.
Chris Slowik
Head of Marketing | Supernal
100% Refund Guarantee (Beyond Maven's Policy)
This course is backed by Maven's halfway-point guarantee, but I also offer my own: If you attend all sessions and complete all projects but don't feel what you learned would make a meaningful difference in your work, I'll refund your full tuition.
I genuinely believe these AI systems will work for you. But if you do the work and it doesn't deliver, you deserve your money back.
Frequently asked questions
$979
USD