From Complexity to Clarity: Your 6-Word Value Prop + 60-Second Pitch
Larry Smith
Creator, the Six-Word Memoir phenomenon
Strong, Clear, Storytelling Is a Tool for Clarity, Influence, and Impact
In this two-session workshop (12PM-1:30pm PT), you’ll learn practical storytelling frameworks to turn complex ideas into clear, memorable narratives that drive decisions.
We’ll apply these tools to high-stakes moments — executive updates, all-hands meetings, product launches, pitches, and interviews — as well as everyday conversations. I’ll share proven techniques to align messages, structure stories, and tailor delivery for different audiences, plus how to use AI to draft and refine without losing your voice.
You’ll learn how to:
Turn presentations into narratives that capture attention and build trust
Simplify messages for clarity and team alignment
Use storytelling to reinforce mission and culture
Make every message more clear, concise, and memorable
Bonus: These tools work beyond work — think toasts, social moments, even introductions or personal stories.
You’ll leave with practical tools to communicate like a leader and get people to lean in, trust you, and say: tell me more.
What you’ll learn
In two powerful sessions, you’ll gain tools to communicate with clarity, tell memorable stories, and drive alignment and decisions.
I'll teach your my distinct "Six Steps to Clarity" process
All students will craft their own six-word value proposition in real time and get immediate feedback
I'll share how and where this process can be used in different workplace settings for team alignment, connection, and problem solving
I'll share and demonstrate my "6 Ps" of pitching for clear, memorable, and repeatable pitches
Students will have the chance to workshop a pitch in real time
I'll share my 6 "Ps" of presence that can be applied to any situation from a talk to a conversatiomn
How clear, memorable storytelling is the secret to networking
I'll share my 6 things that every storytelling should know about AI
Learn directly from Larry
Larry Smith
Creator of the global phenom Six-Word Memoirs and "storytelling whisperer"
Who this course is for
Product and business leaders who need to clearly articulate value and align teams around mission and strategy.
Founders and operators in moments of change
and needing clear, confident narratives that build trust and momentum.Professionals ready to level up — or land their next role — by communicating with more clarity and confidence.
Prerequisites
A curiosity to elevate your storytelling
Because many leaders trick themselves into believing everything they say is clear and landing well with others.
What's included
Live sessions
Learn directly from Larry Smith in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Course syllabus
Week 1
Why Storytelling Beats Data
The "Why": Expressing Your “Why” and Aligning it to Business Outcomes
Six Steps to Clarifying Your Value Proposition
AI: Using the Tool While Keeping An Authentic Voice
Escalation: Methodically Crafting Your Elevator Pitch
Jan
22
Storytelling for Influence, Culture, Conversion, and Impact
Schedule
Live sessions
1-2 hrs / week
You simply need to show up ready to lean in, learn, and ideally participate in the useful and effective interactive elements of this class.
Thu, Jan 22
8:00 PM—9:30 PM (UTC)
Testimonials
- In our offsite workshop, Larry’s smart and accessible approach to storytelling had my team buzzing, laughing, and bonded.
Allison Dew
Chief Marketing Office, Dell - Larry Smith’s storytelling workshops are a bit of magic: fun, interesting, and above all useful in helping people become better sellers and communicators.
Gary Belsky
CEO, Elland Road Partners, former Editor-in-Chief, ESPN Magazine - Larry is a storytelling whisperer. He can help anyone get the heart of their value proposition whether in a speech, all-hands meeting, or pitch deck. As a presenter and facilitator, he thrives — bringing energy, presence, and an inspired sense of purpose to all.
Ha Nguyen
Founder and Managing Partner, NextStep Advisory & Consulting - Teams that are looking for a way to forget they are on Zoom should hire Larry to do a "Say It in Six" workshop. Larry led a session for our global team at Autodesk that was so much fun it kept our colleagues in Asia awake and happy at 4am their time.
Stephanie Losee
Director, Executive Editor. Salesforce (formerly of Autodesk) - Larry did a series of workshops for our employees to help our team members connect with their passion for the company. We were quickly oversubscribed for the available slots, and the workshops were a great success. Larry’s approach permeated our culture and engagement long after the workshops.
Kelly McGinnis
SVP & Chief Communications Officer, Levi's Strauss & Co - We brought in Larry to run a Six-Word Memoir workshop for our team over Zoom during the pandemic. Larry was a pleasure to work with from the get go and was super flexible with the content and in customizing the session for our team. Larry is not just a storytelling expert but a truly engaging presenter and facilitator.
Cindy Toh
Director, Strategy and Operations, Communications, Dropbox
Larry Smith's TEDx talk
The story of Six-Word Memoirs and the power of brevity
Larry Smith's teaser real for talks & workshops
In this 3-minute video I share how I teach my six-word technique to individuals and organizations