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Tiny Marketing Actions

9.7

(3 ratings)

·

5.5 Weeks

·

Cohort-based Course

Break your marketing paralysis and get in an easy, regular rhythm with marketing activities from the very first session!

Hosted by

Pamela Slim

Author, Business Coach, Co-Founder of Main Street Learning Lab

Last chance to enroll

7

days

8

hours

42

mins

Course overview

Tiny Marketing Actions: The 6-Week Experience

Tiny Marketing Actions are defined as small daily marketing actions, delivered consistently over a long period of time, to build your brand, your business and your bank account.

Who is this course for

01

Brand new business owners who feel overwhelmed with all the options to market your business

02

Established business owners who are tired of unpredictable new business leads and who want more stability and ease in marketing

03

VAs and Online Business Managers who want support and structure to help their clients establish a regular and effective marketing strategy

Key outcomes

Anatomy of Marketing Habits

Understand the anatomy of your own marketing habits, and how to shift ineffective patterns

Daily Tiny Marketing Actions

Know how to execute Tiny Marketing Actions on a daily and weekly basis to grow your business

Recipes for Daily Use

Access to over 100 client-tested specific “recipes” for Tiny Marketing Actions that allow you to seed opportunities easily every day

Your Strategic Marketing Plan and TMAs

Identify where Tiny Marketing Actions fit into your strategic marketing plan

Connections

Connect with a brilliant and inspiring community of other small business owners

Operationalizing TMAs

Determine how to operationalize Tiny Marketing Actions into your daily, weekly, monthly and annual business plans

Ideal Fits and Clients

Determine where your business fits in the bigger ecosystem surrounding your ideal clients

Opportunities over Emotions

Create opportunities with TMA’s, even when you’re overwhelmed, tired, sad or busy.

9.7

(3 ratings)

See what people are saying

        I am a huge fan of baby steps and taking small steps to move forward. Tiny Marketing Actions was right up my alley. What I loved were the variety of things you could do for your business that counted as marketing! And I also learned to think of marketing and my community as more of an ecosystem.
Jessica Williams

Jessica Williams

Founder, TechBizGirl.com
        If the word "prospect" makes you cringe and you hate clinical, numbers-driven approaches to marketing - this program is for you. I'd been waiting for permission to stop doing anything that felt remotely like hustling and Pam gave me that. Finally I found a framework that can support me to do marketing the way I've always wanted to.
Belinda Noakes

Belinda Noakes

belindajoynoakes.com
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Join an upcoming cohort

Tiny Marketing Actions

Fall 2022

$500 USD

Dates

Oct 12 - Nov 16, 2022

Payment Deadline

Oct 12, 2022

Don't miss out! Enrollment closes in 8 days

Meet your instructor

Pamela Slim

Pamela Slim

Author, The Widest Net and Co-Founder, Main Street Learning Lab

Pamela Slim is an author, business coach and the co-founder with her husband Darryl of the Main Street Learning Lab in Mesa, Arizona.

A former corporate director of training and development at Barclays Global Investors, Pam focused her first decade in business as a management consultant, working with large companies such as HP, Charles Schwab, 3Com, Chevron and Cisco Systems.

Since 2005, Pam has advised thousands of entrepreneurs as well as companies serving the small business market such as Keap, Progressive Insurance, Constant Contact and GoDaddy. Pam partnered with author Susan Cain to build and launch the Quiet Revolution.

Pam has written three books: Escape from Cubicle Nation (named Best Small Business and Entrepreneur book of 2009 from 800 CEO Read), Body of Work (2014 with Penguin Portfolio) and her latest The Widest Net (2021 with McGraw Hill, named Best Sales & Marketing Book of 2021 by Porchlight Books).

In 2016, Pam and her husband Darryl co-founded the Main Street Learning Lab in Mesa, Arizona, a grassroots, community-based learning lab focused on small business economic acceleration for local BIPOC entrepreneurs. http://pamelaslim.com/ke

Course syllabus

01

Session 1: Introduction to Tiny Marketing Actions (TMA) Core Principles

  • Orientation & Ground Rules
  • The TMA Principle: Small, consistent action builds big wins
  • Anatomy of Habits & Self Talk - Your new predisposition to action over perfection
  • Getting Started with your first TMAs


02

Session 2: Connecting Tiny Marketing Actions to Your Marketing Operations

  • Creating a Mini Plan
  • Understanding your Audience, Ecosystem and Marketing Channels
  • Choosing your Beacons
  • Taking action with this week’s TMAs


03

Session 3: The Types of Tiny Marketing Actions (TMAs)

  • Your marketing lens
  • The difference between Transactional and Relational marketing
  • Building a plan with purpose
  • Taking action with this week’s TMAs


04

Session 4: Getting Unstuck

  • How to start, sustain, reset and get out of the spin from this day forward
  • What does frustration look like for you? (and how to get past it)
  • Sharpening the techniques & getting better at your habits.
  • Taking action with this week’s TMAs


05

Session 5: Setting Feasible Goals & Measuring Results

  • Checking in: Are you excited about what you’re doing & making strategic choices?
  • Creating monthly and quarterly targets
  • What to measure, how to refine, adapt, adjust and prioritize your TMAs
  • Taking action with this week’s TMAs


06

Session 6: Operationalizing Your Marketing

  • Creating systems that create TMA sustainability
  • The best ways to use automation (where it makes sense)
  • The ins & outs of hiring an assistant, a team & allocating resources
  • Taking action with this week’s TMAs


A pattern of wavy dots
Join an upcoming cohort

Tiny Marketing Actions

Fall 2022

$500 USD

Dates

Oct 12 - Nov 16, 2022

Payment Deadline

Oct 12, 2022

Don't miss out! Enrollment closes in 8 days

A word from Pam!

Learning is better with cohorts

Learning is better with cohorts

Active, not passive

This course focuses on live workshops and hands-on projects

Learn with a cohort of peers

You’ll be learning in public through breakout rooms and an engaged community

Learn with a cohort of peers

Surround yourself with like-minded people who want to grow alongside you

Frequently Asked Questions

What happens if I can’t make a live session?
What is the course schedule?
I have a busy schedule, what is the expected time commitment?
What’s the refund policy?
A pattern of wavy dots
Join an upcoming cohort

Tiny Marketing Actions

Fall 2022

$500 USD

Dates

Oct 12 - Nov 16, 2022

Payment Deadline

Oct 12, 2022

Don't miss out! Enrollment closes in 8 days

Stay in the loop

Sign up to be the first to know about course updates.

Tiny Marketing Actions Make it Easy to Gain Marketing Momentum

Tiny Marketing Actions Make it Easy to Gain Marketing Momentum

Active, not passive

This course focuses on live workshops and hands-on projects

Learn with a cohort of peers

You’ll be learning in public through breakout rooms and an engaged community

Learn with a cohort of peers

Surround yourself with like-minded people who want to grow alongside you

A pattern of wavy dots
Join an upcoming cohort

Tiny Marketing Actions

Fall 2022

$500 USD

Dates

Oct 12 - Nov 16, 2022

Payment Deadline

Oct 12, 2022

Don't miss out! Enrollment closes in 8 days

$500 USD

9.7

(3)

·

5.5 Weeks