How to Grow Adoption of Your AI Features
Hosted by Kate Syuma
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Go deeper with a course
User-Centric Product-Led Growth: Build Your Roadmap from Quick Wins to Big Bets
Kate Syuma
Founder @Growthmates • Ex-Miro Head of Growth Design
743 students
Go deeper with a course
User-Centric Product-Led Growth: Build Your Roadmap from Quick Wins to Big Bets
Kate Syuma
Founder @Growthmates • Ex-Miro Head of Growth Design
What you'll learn
How to onboard users to AI experience
Learn from a real example of Airtable Onboarding experience and other best practices from Notion, Loom, and more.
Improve discoverability of AI features
Uncover entry points and triggers to make your AI features more discoverable at the right time and place.
Foster Adoption and build habits with AI
Apply 6-step Holistic Activation framework to foster the adoption of your AI experiences.
Why this topic matters
Last year, companies like Notion, Miro, Airtable, Canva started adding AI experiences. In 2025, we will see more products that add AI on top of their core product value.
But how to make sure AI experiences are discoverable? How to onboard users and make sure they adopt them? This is your chance to look at best practices common mistakes, and apply tips to foster AI features adoption.
You'll learn from
Kate Syuma
Ex-Miro Head of Growth Design • Founder @Growthmates
- Over 6+ years at Miro, Kate built a team of 10+ people and strategized Miro's growth across Activation, Retention, Monetisation, and Community Platforms.
- As a founder at Growthmates, she is advising B2B and B2C companies who want to bring PLG and excel in User Experience simultaneously.
- Growthmates Podcast and Newsletter captured growth stories from 30+ leaders from Notion, Canva, Loom, Amplitude, Dropbox, and more.
Helped companies and people from:
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