Scandiz Academy

What AI Can (Really) Do for Your Content Workflow

CareerFoundry

Quantium

UnternehmerTUM GmbH

Ilona Lazoryshyna

AI Engineer & Educator focused on LLMs, prompt engineering & RAG

Learn how AI tools can boost productivity, creativity, and consistency in content workflows.

Explore What AI Can Do for Content Creation

Watch a quick walkthrough of how ChatGPT or another tool helps turn ideas into ready-to-use content.

See a Real Example of AI in Action

Discover the tools, structure, and goals of the full training – and how to put them into practice in your work.

Understand What You’ll Learn in the Full Course

The Problem: Your AI applications create content that is generic, uninsightful and surface-level; you are trying to solve complex, context-specific problems but outputs don't embody your company's intelligence or expertise. The Solution: We teach you evergreen frameworks for building generative systems that learn from your organization's unique data and implicit workflows, turning your expertise into a scalable asset. We focus on the unglamorous but essential work required to harness data with generative AI. You will learn data plumbing, collaborative prompt design, and iterative evaluation to differentiate and de-risk your AI roll-outs.&nbsp; Thing is, your company’s competitive advantage isn't in the raw information, it's in your process. It's the time-proven methodologies your experts use to arrive at insights and deliver unique value. Success with AI comes from converting this 'human excellence' into a scalable, automated system. You will learn how to extract your team's 'unwritten rules' and best practices, ensuring they are faithfully translated into reliable AI outputs. You'll master how to involve experts at every stage of the development process — from initial design and data classification to iterative refinement and ongoing evaluation. You won't just learn this in theory. You will put these frameworks into practice by building a hands-on, contextualized prototype throughout the course. We encourage you to bring in your own datasets and organizational challenges, allowing you to build a tailored solution that directly addresses your unique needs. We have been tranferring best practice onto genAI for half a decade with diverse, knowledge-driven organizations like Visit California, the BBB Wise Giving Alliance and Institute for the Future. For the price of a single course, you get both the proprietary frameworks we use with these organizations as well as our direct support, acting as your on-demand consultants and technical guides to help you apply them within your own knowledge ecosystem. This course if perfect for you if you:- Expect to fill the role of the "AI Point Person" - leader, manager, or consultant responsible for strategic AI implementation.- Are responsible for knowledge architecture or leading cross-functional teams (e.g., experts + developers) to bridge the "data-to-decision" gap.- Want to move beyond generic tools and build context-aware, agentic systems using a principled, no-code/low-code methodology. This course is NOT for you if you:- Are looking for a "learn-to-code" bootcamp; I'll be happy to explore more code-heavy applications in our one-on-one, but the content focuses on high-level frameworks and no-code/low-code tool implementation.- Are looking for laid back content consumption. That you get on YouTube for free. Here we expect you to bring your own organizational challenges and be ready to solve real problems in your work using the material.

Transform Your Organization's Expertise Into AI-Powered Competitive Advantage

Course syllabus

Synchronous zoom lecture on Friday, focusing on the conceptual backbone of AI agent functionality and applications. Recordings of class will be available soon after its completion.

Fridays

An async walkthrough will guide you in building functional prototypes of AI Agents. You will get to shape the project deliverable. Instructor will be available for unlimited one-on-one guidance and collaborative building.

Weekly projects (async)

Optional office hours right after each class where you can ask questions and receive personal guidance on developing your AI applications.

You are buying more than a course - you are also hiring professional consultants for unlimited individualized help with your hands-on projects, strategizing your application, and ultimately preparing you to deploy a real AI project with real market value.

1:1 Coaching

Course schedule

Executive Leaders who need a framework to convert their company's domain expertise and workflows into a scalable, competitive AI asset

Project/Product Managers who need a framework to bridge domain knowledge with technical teams to scale expertise with AI

Consultants who want to guide clients in building differentiated, insight-driven and context-aware AI solutions

Who is this course for

What you’ll get out of this course

Master the end-to-end methodology from initial requirements to production launch, including risk assessment, phased implementation, and organizational adoption strategies that minimize disruption while maximizing competitive advantage

Strategic AI Integration Frameworks

Transform unstructured institutional knowledge like meeting transcripts, reports, and backlogs into agentic systems that prevent your expertise from walking out the door with the next turnover

Culture Capture From Unstructured Data

Design and implement human-in-the-loop evaluation systems and testing methodologies that ensure trust, relevance, and reliability

Quality Assurance and Evaluation Frameworks

Navigate technical tradeoffs across compliance, latency, and cost vectors while managing non-technical stakeholders through AI development cycles and scope definition

Strategic Decision-Making and Project Management

Update your awareness with strategic foresight and thorough ecosystem analysis of AI affordances in specific industries, domains and modalities, enabling informed investment decisions and long-term positioning

AI Ecosystem Intelligence and Future Planning

Automate and amplify institutional knowledge through AI agents that embody your cultural DNA

Lev Gorelov, MS

Jeremy Kirshbaum

Cohort 16

Cohort 17

Join marketing professionals who transform AI complexity into measurable results through personalized, hands-on learning. For marketing professionals who need to stay relevant in an AI-driven industry but feel overwhelmed by technical jargon &amp; isolated learning experiences. You'll implement AI on YOUR specific marketing challenges with personalized guidance and peer support. Through our project-based approach, you'll deliver measurable AI results this week (not someday) while building the confidence to lead AI initiatives within your organization.

Stop Learning About AI. Start Using AI This Week

You'll implement AI on YOUR actual project during the course. Need real marketing problems, not theoretical interest.

Currently working on marketing challenges you want to solve

Our advantage is personalized attention & peer support. You'll share challenges and learn from other professionals.

Willing to collaborate in small cohort discussions

No coding experience, technical background, or previous AI knowledge required. We translate complex concepts into language you understand.

What you DON'T need:

Sept 29 - Oct 24th, 2025

Live Classes each Tuesday

2 Live Office Hours

Weekly projects

SEO &amp; Digital Marketing Professionals who need to implement AI but feel overwhelmed by technical complexity &amp; generic AI training options.

Solo Marketing Consultants who want to add AI capabilities to stay competitive with larger agencies while serving clients more effectively.

Adjacent Professionals (PMs, UX, Analysts) who want to bridge the gap between AI tools &amp; business implementation without coding knowledge.

Outcomes you'll achieve:

Create immediate ROI for your organization while building practical skills.

Implement a real AI solution for YOUR specific marketing challenge

Gain the confidence to drive AI initiatives and explain their business value to stakeholders.

Transform from AI learner to AI leader

Apply what you learn immediately in your marketing work, not someday.

Develop ready-to-use AI tools and workflows

Build lasting connections with peers facing identical AI implementation challenges.

Join a supportive community of marketing professionals

Get direct answers to your specific challenges from someone who applies AI daily.

Receive personalized guidance from an AI marketing practitioner

The only Live AI Accelerator for Marketers where you work on YOUR specific marketing challenge with expert guidance in a small cohort

Hugging Face

Amazon

Glowforge

Britney Muller

Cohort 4

Cohort 5

Learn to use AI consciously to amplify creativity, purpose, and clarity—transforming fear or overwhelm into mastery and impact into meaning.

Former Responsible AI Lead at Microsoft 

Microsoft

Accenture

University of Washington

Dr. Teresa Escrig, PhD in Artificial Intelligence

AI Expert | Conscious Entrepreneur | Author of Safe AI

Cohort 6

Cohort 7

<h2>💫 Why This Course Matters</h2>Most people today either fear AI or chase it blindly — both reactions disconnect us from our human essence and our true creative power.But AI is not the enemy, and it’s not a savior.It’s an amplified mirror of human consciousness — reflecting our thoughts, intentions, and level of awareness.If we don’t understand it, we risk becoming reactive consumers of technology instead of conscious co-creators of our future.AI 101 for Conscious Creators bridges this critical gap. You’ll learn how AI really works, how to think critically about emerging technologies, and how to use them intentionally to enhance creativity, productivity, and purpose.This course is not about collecting tools — it’s about elevating awareness, restoring balance, and developing mastery so you can use AI to amplify what makes you deeply human.You’ll walk away grounded, confident, and ethically empowered to lead — not follow — in the age of Artificial Intelligence. Ready to integrate AI consciously? Join a small group of visionary educators, entrepreneurs, and creators who are shaping a new way of working with AI — grounded, ethical, and human-centered.

The Critical Missing Link Between Consciousness and Artificial Intelligence

Understand AI Without Fear. 

Build Your Conscious AI Mindset

Use AI to Amplify Creativity

Strengthen Professional Impact

Stay Human in the Age of AI

Visible Results You’ll Create by the end of this course

This course is for beginners with NO prerequisites required.

Educators &amp; Coaches — who want to teach and model responsible, conscious AI use.

Entrepreneurs &amp; Innovators — who seek to amplify impact without compromising integrity.

Creators &amp; Visionaries — who want to use AI as a co-creator, not a crutch.

AI is changing how ideas spread. Thought leaders who know how to use it have an unmatched advantage. This four-week interactive program will show you how to combine smart AI tools with proven thought leadership strategies so you can grow your influence without sacrificing your sanity.You’ll learn how to define your thought leadership platform, build a trusted community, and become “selectively famous” for the ideas that matter most. You’ll practice writing and publishing with the support of AI, discover how to use technology to scale your impact, and create a sustainable plan that allows you to lead the conversation while protecting your time and energy. Along the way, you’ll get hands-on guidance from William Arruda and Deborah Grayson Riegel. They’re two globally recognized experts in personal branding, communication, and leadership. With live sessions, AI demos, and the option for one-on-one coaching, you’ll leave with practical tools, new confidence, and a roadmap for using AI to amplify your ideas and strengthen your personal brand. By the end of the course, you won’t just understand AI, you’ll know how to make it your thought leadership partner, helping you expand your reach, inspire your audience, and establish your authority.

Use AI to amplify your ideas, grow your audience, and build authority.

Thursdays

Starting Jan 8
, 2026

To turn learning into action, there will be 'home-play' between sessions, which will be reviewed in the following live session.

Coaches and Consultants who want to use AI to share expertise more widely, attract the right clients, and strengthen their reputation.

Executives who seek to leverage AI to share ideas that inspire, engage their teams and stakeholders, and position themselves as experts.

Salespeople and Customer-Facing Staff who want tools to craft compelling messages, showcase their insights, and open doors to new clients.

Professionals at any level who want to boost their career growth and advancement by standing out from the competition.

Board members who want to bring (positive) attention to the mission, vision, and impact of the organizations they serve.

Learn what effective thought leadership is and what it’s not. You’ll also learn why it matters now more than ever.

Understand Effective Thought Leadership

Explore ways to identify, grow, and nurture the right network.

Build Your Thought Leadership Community

Learn the secret behind limiting your target audience to the ideal community of stakeholders.

Become Selectively Famous

Discover practical ways to share your ideas in print, online, and on stage.

Master Writing and Publishing

Learn the right ways to use video and other rich media to stand out and get noticed.

Maximize the Power of Video

Identify strategies to scale your presence sustainably with AI, including using the “Be Lazy” approach to thought leadership.

Become a Successful Thought Leader without Feeling Overwhelmed

Craft your action plan and leave with tools, templates, and confidence.

Make It Happen

Learn how to leverage AI to elevate your voice, grow your influence, and build thought leadership that enhances your personal brand.