Lightning Lessons

Partnerships AMA With Amanda Nielsen

Hosted by Amanda Nielsen

Thu, Sep 25, 2025

11:30 PM UTC (1 hour)

Virtual (Zoom)

Free to join

53 students

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Pivot to Partnerships: The Best-Kept Secret in Go-to-Market Careers
Amanda Nielsen
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What you'll learn

Demystify the Job

Partnerships isn’t sales or marketing… it’s the secret third thing. I’ll break down what partner managers actually do

Proof It’s Worth the Pivot

See how comp, career growth, and visibility stack up — and why it beats staying stuck in sales or marketing

Seize the Timing

Partnerships is still early — talent is scarce and demand is exploding which makes this the easiest moment to break in

AI-Proof by Design

Partnerships is built on strategy and relationships — the stuff no algorithm can automate away

Why this topic matters

Partnerships is tech’s best-kept secret — six-figure entry-level roles, exec visibility from day one, and work that’s strategic, human, and AI-proof. Companies are racing to build partner programs but the talent pool is tiny. This is your chance to pivot early, stand out fast, and lock in a career path most people don’t even know exists.

You'll learn from

Amanda Nielsen

Partnerships Strategist & Career Mentor

Amanda Nielsen is a partnerships strategist, career mentor, and meme-loving ecomm founder. She currently leads strategic partner enablement at Box, where she builds co-sell motions and partner programs with top-tier agencies and SIs.


Prior to Box, Amanda was a founding member of the partnerships function at a high-growth SaaS scale-up, where she helped build the partner program from the ground up while also carrying a quota — meaning she knows exactly what it’s like to figure this out in real time.


She’s helped professionals pivot into partnerships roles through 1:1 mentorship, resume coaching, and real-world career guidance, with a focus on turning transferable skills into strategic storytelling.


Amanda built this course because partnerships is still one of the most misunderstood and best-kept secrets in go-to-market.


This is the course she wishes existed when she made her own pivot: no fluff, no gatekeeping, just tactical insights to help you land the role and actually succeed in it.

Where I’ve built, sold, and scaled

Box
Formstack
Revenue Grid
New Breed
DemandLab

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