Founder @ 64stories.com

Bolt.new

Shopify.com

WooCommerce

Loom

Salesforce

Will Nelson

Founder at 64stories.com

New Media 101, with Hiten Shah

Turn customer conversations, company activity and market signals into relevant ideas backed by real evidence.

Know what your company should say next

Use a structured interview to capture your expertise and turn it into posts, customer stories, newsletters and more.

Turn one hour into 64 pieces of content 

Leave with a setup checklist and a clear process to listen, create, reach buyers and improve based on who responds.

Start building your own New Media System 

Build your Claude marketing system, then put any recurring task on autopilot.

AI Workflow Strategist 

Stanford University

Section

Autodesk

L'Oréal

Tahnee Perry

AI Strategy & Go-to-Market  | Instructor at Stanford & Section

Cohort 1

Cohort 2

Your chats are scattered across projects, the outputs are inconsistent and you have no time left to keep up with what’s new in AI.In 90 minutes I walk you through how to set up your Claude Marketing System step-by-step, including settings, connectors, and the Market Research, Brand, Audience, Writing style and Content Creation skills that give Claude your context.Then I show you how to turn any task into a automated workflow that happens without you clicking a button. Once you know the method, you can apply it to any part of your marketing.We'll see the system in action using two real marketing workflows:1. A market intelligence agent that tracks your competitors and category, and delivers a weekly briefing.2. A content engine that turns that briefing into email, newsletter and social drafts in your brand voice.You leave with the full guide, the skills and workflow templates.A week later, bring your setup to a 60-minute build clinic and we fix anything that didn’t work.This is the only stack you need: I'm showing you what to set up and what you can ignore this quarter.--“Your examples for each step were clear, thorough, and easy to replicate.”-Michael Hughes, CMO, Chorus Connection

Go from scattered chats and generic drafts to a Claude system that knows your brand and runs the work you repeat every week

Set up Claude so every output mirrors brand

Build the skills that give Claude your context 

Turn any recurring task into a scheduled workflow

See the system run a weekly market intelligence agent

See the system turn research into content in your voice

No technical skills or set up required

You'll get the most out of this workshop if you have a paid version of Claude. 

Active Claude Pro Subscription

You'll get more personalized outputs if you have access to call transcripts, reviews, performance data or other market signals.

Access to Market Signals

Marketing directors, VPs and senior marketing leads at companies with 20 to 500 employees.

You manage a team, own content and campaign output and report to leadership.

Also relevant for agency owners and freelance marketing strategists who want to build AI-assisted services and charge accordingly.

Learn the ins and outs of the LinkedIn ecosystem and how to become a top 1% creator on the platform.

Creator | 2 x TEDx Speaker | 30 under 30

Joel Hansen

Marketing Advisor, 2 Time TEDx Speaker, 10M+ Impressions

February 2023 1-Day

Learn How to Leverage Your Story on LinkedIn to Unlock Opportunitites. 

November 2026

<h3>Turn LinkedIn Into Your Storytelling Lever</h3>LinkedIn isn’t just a platform; it’s a platform of attention, decision makers and opportunities. Here's the #'s: <ul><li>1B+ people are on LinkedIn</li><li>Only ~1% actually post content</li><li>The average user makes over $75,000</li><li>6 people are hired every minute</li><li>Over 100 million messages are sent daily</li><li>and the weirdest part - only 1% of users post content weekly </li></ul>That's right. 99% of people are scrolling. Very few are telling a story<h3>What You Need Is Better Storytelling </h3>In This Class, You’ll Learn To:<ul><li>Write posts people actually read</li><li>Turn your experience into authority</li><li>Create content that leads to DMs, new friends, partnerships and hires</li></ul><h3>The Opportunity</h3>Organic reach is still wide open, because most people aren’t posting.But this window is closing.<h3>The Math</h3>Better storytelling → more attention → more opportunitiesSee you in class.

Scale Your Storytelling in a 1 Day Workshop

Gain the 10 habits of LinkedIn storytelling

Learn the ins and outs of the Linkedin ecosystem

Leverage your brand to open doors

Meet other content creators and CEOs

Founder &amp; CEOs: Your company's voice is established but you need to start building your own.

Entrepreneurs &amp; Speakers:&nbsp;You’re a builder who wants a free distribution channel that doesn't require guru ads.

Consultants &amp; Board Members: You're a service-based provider who wants free PR to attract clients while you sleep.

Build a clear narrative, professional brand and plan to elevate your visibility.

Helping Leaders & Companies Grow+Thrive

Microsoft

NBCUniversal

Warner Bros.

Nike

Unilever

Shawn Johnson - SocioPunk

25 yrs building global brands, products, leaders & successful teams

The 2-Hour Career Reset Workshop: Position Yourself for the AI Era - Cohort 6

The 2-Hour Career Reset Workshop: Position Yourself for the AI Era - Cohort 7

In today’s competitive market, your story and presence create your opportunities. My workshop gives professionals in transition, emerging leaders, and founders the clarity and confidence to stand out in an AI driven market...quickly.In 2 hours, you’ll learn how to communicate your value with authority, shape a narrative that reflects your strengths and build a brand presence that opens doors.This is not theory; it’s a practical, high-energy sprint designed to elevate how you show up in conversations and drive your career forward.You’ll walk away with a tactical framework, clear message, and simple brand system you can execute immediately.Drawing from 25+ years building and leading high-performing global design, product and brand teams at Microsoft, NBC, and Warner Bros. Discovery, I’ll help you reset your foundations, and craft a narraative that captures attention and positions you for what’s next.Key Takeaways: • A clear, memorable narrative that is differentiated • A simple brand system to guide your voice &amp; visibility • A framework to grow your presence with consistencyThis course will help you better understand and promote yourself through your strengths, narrative and brand.

Reset your career narrative into a powerful professional brand with strategies, frameworks and the confidence to stand out from the noise.

Clarify Your Professional Story

Build Your Core Brand Pillars

Design a Messaging Framework That Resonates

Professionals in TransitionDesigners, Product, Tech &amp; Marketing professionals looking to reposition themselves in a shifting market.

Emerging LeadersMid-career professionals aiming for promotion, build executive presence, sharpen communication, and elevate visibility.

Founders, Owners &amp; IndependentsFounders and professionals working in tech, product &amp; design who want to stand out with clear distinction.

Learn to turn insights into stories that capture attention and drive decisions

Data Storytelling Expert

Strava

Komodo Health

Fitbit

Prezi

Shailvi Wakhlu

Data leader at Meta with two decades turning data into influence

Summer'26

Winter '27

If you work with data, this will feel familiar:📊 You share solid analysis and clean charts 🧠 The insights make sense to you 🤷🏽‍♀️ But the room doesn’t act on themMeetings move on. Decisions stall. Your work gets misunderstood, oversimplified, or ignored.This isn’t a data problem. It’s a storytelling and influence gap.Most data professionals are trained to analyze—not to persuade. Yet you’re expected to explain complex insights, align stakeholders, and drive action with clarity and confidence.This course helps you close that gap.You’ll learn how to:<ul><li>🔍 Find the story hidden inside your data—not just the numbers</li><li>🎨 Design visuals that highlight what matters most, instantly</li><li>🗣️ Present insights with confidence to technical and non-technical audiences</li><li>🎯 Frame recommendations so decisions actually get made</li></ul>Through hands-on workshops and real-world projects, you’ll practice turning raw data into clear, compelling narratives you can proudly present.The result? ✨ Your insights get remembered 🚀 Your recommendations gain traction 🤝 You show up as a trusted decision partner—not just a data expertIf you want your work to shape decisions, not just inform them, this course gives you the playbook.

Make your data impossible to ignore

Turn analysis into stories that drive decisions

Discover the most important story in your data

Design visuals that make insights instantly clear

Communicate insights with confidence and persuasion

Influence stakeholders across levels and functions

Build a portfolio-ready data storytelling project

You should know how to gather, clean, and summarize data using your preferred tools.

Basic data analysis experience

You’ve built charts in tools like Looker, Tableau, or Google Sheets and can interpret visuals confidently.

Familiarity with data visualization tools

A desire to make your data more impactful through clear storytelling and strong narratives.

Curiosity about communicating insights

Data pros who want influence — You’re great with numbers, but want to tell stories that spark action, not just dashboards.

Product &amp; business leaders — You use data to make decisions, but want to communicate insights that truly land.

Curious storytellers — You’re comfortable with data and want to present it with clarity, confidence, and impact.

Agentic AI

Coding with AI

AI Workflows

Claude Code

OpenClaw

Vibe Coding

AI Evals

AI Transformation

RAG & Search

AI for PMs

AI for Engineers

AI for Designers

AI for Marketers

AI for Founders

Product Sense

Product Discovery

User Research

Prototyping

Growth

Analytics

Tech Foundations

Strategy

Influence

Leadership

Career Growth

Machine Learning

LLM Ops

Context Eng

Security

System Design

Figma

Design Systems

Visual Design

Design Strategy

Automation

Content Marketing

Demand Gen

Product Marketing

Positioning

Social Media

Brand

B2B Marketing

SEO & AEO

AI for Leaders

AI Governance

Communication

Management

People Operations

Exec Presence

Storytelling

Goal-setting

Personal Brand

AI for GTM

Sales

Customer Success

GTM Engineering

Everyone

Founders

Operators

Data Scientists

Business Analysts

User Researchers

Project Managers

HR Professionals

Sales People

Lawyers

Finance

Investors

Real Estate

Educators

Creators

Marketers who drive brand awareness, customer acquisition, and growth across channels.

GTM professionals: sales, revenue operations, GTM engineering, customer success, and marketers focused on pipeline, positioning, pricing and launches.

Startup founders building new businesses, from MVP to scale.

Creating and distributing valuable content to attract, engage, and convert target audiences.

New Media 101, with Hiten Shah

What you'll learn

Why this topic matters

You'll learn from

Will Nelson