Free Lesson
Plan your 2027 marketing budget with AI in 30 minutes
45 min
Oct 27, 2026 2:00 PM
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What you'll learn
Simulate budget moves before you spend
Test what happens when you shift spend between channels, before you commit a dollar.
Turn the result into your 2027 plan
Build a budget plan your CFO can review and your CEO can approve.
Read what your MMM says about each channel
See what each channel contributes to sales and where extra spend stops paying off.
Why this topic matters
56% of CMOs say their team lacks the budget to deliver their 2026 strategy (Gartner CMO Spend Survey 2026).
Before asking for more, find out where the money you already have works best.
In this live session, we'll plan a 2027 budget in 30 minutes with a marketing mix model and AI: test what happens when you move spend between channels, before you commit a dollar.
You'll leave with a simple process to build your own 2027 marketing budget.
