Crafting a Strategic Vision: A Conversation with Jared Spool

Lightning Lessons

Practical skills & tools to accelerate your career

Crafting a Strategic Vision: A Conversation with Jared Spool

Hosted by Christine Perfetti

What you'll learn

Inspire and motivate your stakeholders

A vision will provide the direction your execs and teams need to improve customers' lives and achieve business outcomes.

Increase your team's value

Jared and Christine will discuss how a vision increases your influence across the organization.

Craft a story of how your customers' lives will improve

It all starts with customer research. Hear why Jared advocates for strategic UX research to guide your vision.

Why this topic matters

Too many organizations suffer from a lack of direction. There’s vagueness about what execs want to prioritize in the long run. For Product & UX leaders this lack of direction creates an opportunity to provide clarity and guide decisions. In this session, Christine Perfetti talks to Jared Spool, a UX pioneer and thought leader, about how a Strategic Vision contributes to a product's success.

You'll learn from

Christine Perfetti

Founding Principal, Perfetti Media

Christine Perfetti is Founding Principal of Perfetti Media, a product strategy consulting firm.

Christine built the product discovery programs at GoFundMe, Carbonite, Acquia, and TuneIn, and led product visioning workshops for Harvard Business School, WeSpire, HubSpot, Curriculum Associates, and Penn Medicine, among others.

Before becoming a 2x founder, Christine Perfetti was the Head of User Experience at Carbonite and Acquia, two highly successful scaleups in Boston, Massachusetts.

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