Free Lesson

How to use AI to become known for your expertise

Part of The AI-Powered Professional

45 min
Jul 16, 2026 11:30 AM
Virtual (Zoom)

In this video

What you'll learn

Why AI doesn't actually know you yet

Why AI memory isn't the same as AI knowing you — and why that distinction is costing you generic content every day.

Fix your AI settings in 5 minutes

How to configure your AI settings properly so it starts working for your specific voice and business from today.

How to start building your AI training material

Leave with your 1st piece of AI training material written, your "AI quick brief", that changes your outcomes immediately

Why this topic matters

You have the expertise. But are the right people seeing it? In this free 45-minute Lightning Lesson, I’ll show you why most AI-generated content still sounds generic, why better prompts are not the solution, and how to start training AI on your expertise, voice and point of view so it can help you build visibility without sounding like everyone else.

You'll learn from

Abha Malpani Naismith, former online PR strategist

Abha Malpani Naismith, former online PR strategist

AI Brand & Content Strategist, 20 years in PR and digital communications.

Previously at

Burson Global
Dubai Chambers
Edelman
See all products from Abha