Free Lesson
6 Product Strategy Rules AI Broke, and What Replaces Them
60 min
Nov 4, 2026 11:30 AM
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What you'll learn
AI Changes Product Strategy at Every Level
See the six places where the old rules stop working, from strategy and positioning to onboarding and measurement.
Monetization and Pricing Are Now Part of Your Strategy
Why per-seat pricing weakens when AI does the work, what replaces it, and how to package AI across tiers
Onboarding and Selling AI Is a Different Job
Why free plans cost real money with AI, and how to earn trust when the product can be wrong.
Why this topic matters
Building with AI got easy. Deciding got harder. Every PM can now ship an AI feature. Fewer can say who it’s for, what to charge, and whether it really works. That’s where AI launches fail, and where senior PMs make the difference. This lesson goes through the six product strategy rules AI broke, from strategy to pricing to metrics, and shows what still holds, what changed, and what to do instead.
