AI Creative Strategy & Operations Leader

Hanes

VF Corporation

Carter's

Holloway Sportswear

Encompass Group

Deanna Leonard, MBA

AI Creative Operations Lead, MBA, educator & Fortune 500 creative catalyst

Turn Your Expertise Into a Useful AI Tool With Claude

Founderz

AI Creative Operations Lead, MBA, educator & Fortune 500 creative leader

Learn how to spot a recurring task, decision or frustration that could become a genuinely useful AI tool.

Choose the Right Problem to Build

Use a simple framework to give Claude the purpose, audience, inputs, outputs and quality standards it needs.

Create a Build-Ready Brief

See how the Impact Stage speaker-kit system moved from a complex need to a polished, repeatable tool.

Move From Idea to Working Prototype

Build your Personal AI Workforce in 4 weeks with Claude. No code. Each week you build and train one team member on your real work.

Cohort 1

AI Prod. Director l AI Builder-Educator 

Guidewire Software

Clio

UT Austin

Johns Hopkins University

Keyuri Anand

Director of AI Products @ Applied Systems · AI Educator · 2,000+ up skilled

Cohort 2

25% Off with Code "EARLYONE" ends on Aug 27th Become the AI Leader Your Company Can't IgnoreAI isn't replacing managers, leaders, or operators. It's creating a new class of professionals who know how to build, manage, &amp; lead an AI Team.While most people are still experimenting with prompts, the highest-performing professionals are quietly building AI coworkers that research, write, analyze, prepare meetings, and handle repetitive work, freeing them to focus on decisions that actually move their careers forward.In Cohort, you'll build your Personal AI Specialists- an Executive Assistant, Research Analyst, Writer, and more- all customized to your role, your company, and the way you work. Graduate with a Personal AI Workforce that works for you &amp; your company long after the cohort ends, not another certificate that sits on LinkedIn. ⭐⭐⭐⭐⭐ In Just 4 Weeks, You'll :✅ Build your own Personal AI Workforce that saves 10–20 hours &amp; cost every week. ✅ Become the go-to AI person your team and leadership rely on for AI adoption &amp;execution. ✅ Automate your highest-impact workflows instead of starting every AI session from scratch. ✅ Build a promotion-ready AI portfolio backed by real business impact.

Master Claude. Build Your AI Workforce. Become the Go-To AI Leader

Know Exactly Where AI Will 10X Your Work → Build Your Blueprint

Stop Prompting Randomly → Build Your Analyst

Go From One-Off Prompts to Reusable Skills → Build Your Writer

Chain Skills Into a Full Workflow → Build Your Executive Assistant

Measure What Matters → Build the ROI Case That Gets You Noticed

Ship on Demo Day → Put Your AI Workforce to Work

We use Claude for this course, you will need the Claude Pro ($20/month) subscription

Claude Pro Subscription & Eagerness to learn

Non-technical professionals — PMs, marketers, ops, CS, project managers— expected to use Claude at work with zero training

Managers drowning in manual work rebuilding the same reports, digests, and updates from scratch every week

Mid-career professionals determined to be the one AI promotes, not replaces. The Claude expert in their org.

Stop starting over with AI every time a new tool drops.

Founder, Elevaite | Ex-Sr Data Scientist

Thaddeus Demeke

Ex-Senior Data Scientist @ Genentech | M.S. Industrial-Org Psychology

The models got genuinely good this year. They can write, analyze, and build. The tool stopped being what holds your work back. But most people haven't caught up. They keep chasing the next thing, a new model or app every few weeks, and the output stays generic.AI can't run what it can't see.Everything that makes your work yours, your standards, your voice, how you actually do things, lives in your head. The rest is scattered across old chats and forgotten notes. None of it sits where your AI can reach it. So you re-explain yourself every time. A good prompt works once, then it's gone. Nothing you build carries over.Everyone has the same AI models. Your edge is the OS you feed them.In 3 hours, you'll build your AI Operating System in Claude: one place where your context, your standards, and your workflows are written down, so any AI tool can pick them up instantly. Build it once, and every tool you use gets smarter. You build it live with a former Genentech senior data scientist who's now building these systems every day for businesses.<blockquote>You walk out with that framework, a 90-day plan to keep building, and our entire Claude AI OS repository, customized to your work.</blockquote>

Go from chasing new AI tools to running one system that knows your work and gets smarter every week.

Build your own AI Operating System from scratch

Document how you work in foundational files

Create a Voice Profile that gets AI sounding like you

Connect your apps and data sources to Claude

Automate everyday tasks with custom AI workflows

Make your system self-improving

PMs, designers, marketers, and operatorsWho want to be the person others come to for AI, with a real system behind them

Solopreneurs and freelancersWho want AI to do the work of a team they can't hire yet

Founders and small business ownersWho want to build a real AI foundation before they roll it out to a team

Leave with real AI workflows that change how you work, not just how you think about working.

Teaching professionals to work with AI

First Line Software

Vladimir Litoshenko

SVP at First Line Software, Select Tier Anthropic Partner

2026 October 5-17 Cohort

AI is changing what gets expected from professionals at every level. The people moving faster, writing better, and handling more are not necessarily smarter or more experienced. They have figured out how to use AI as part of their actual work, not as a side experiment.Most professionals have tried AI and moved on. Not because the tools are bad, but because nothing they tried was built around their specific job. Generic demos show you what AI can do in theory. They do not help you run your Monday morning.This course is different in one way that matters: you bring your real work into every session.In two weeks across four live sessions you will build a working AI workflow around a task you actually do. Not a practice exercise. Something you run the next day at work. The tool is Claude, Anthropic's enterprise AI platform, and every session is hands-on from the first minute.You do not need a technical background. You need a job where some tasks take longer than they should.By the end you will have a personal Claude workspace configured for your role, a repeatable workflow that saves you measurable time each week, and a clear picture of where AI earns its place in your work.

Build the AI workflows your competitors are already using, in 2 weeks

Build a personal Claude workspace configured for your actual job

Design repeatable workflows for the tasks that eat your time

Automate your writing so first drafts stop being the hard part

Run research and summarization in minutes instead of hours

Handle meeting prep and follow-up without it taking your evening

Know where AI earns its place in your work and where it does not

Mid-career professionals in non-technical roles who feel AI pressure at work but have no idea where to actually start.

Managers and team leads who want to move faster, delegate better, and show up to every meeting more prepared.

Small business owners and independent consultants who need to do more with less and cannot afford to fall behind on AI.

Meets you where you are. Keeps you honest. Steers you toward who you want to be.

AI-native builder helping you become one

Vidhya Sriram

I take AI from pilot to production — strategist, operator, builder.

Every day you bookmark something because it sparked something — a post, an article, a role that felt like your next move. Each is a small intention: one you meant to come back to.Most weeks, you don't. A low-grade anxiety sets in — that quiet sense of unfinished business. Not because you don't care, but because you have no system to turn intention into action. And the more intentions you leave behind, the less you trust yourself. Your confidence erodes.The Lightning Session was where this started: <a target="_blank" rel="noopener noreferrer nofollow" href="https://maven.com/p/be8554/turn-linked-in-saved-posts-into-your-weekly-action-system">https://maven.com/p/be8554/turn-linked-in-saved-posts-into-your-weekly-action-system</a>This workshop is where the one-time fix becomes a system. In four hours, live, you'll build a personal AI operating system in Claude Code — a multi-agent system that:<ul><li>Remembers you and learns from you</li><li>Follows up and keeps you honest</li><li>Helps you research, think, and write</li><li>Tracks what works and what it costs</li><li>Shows you're becoming who you want to be</li></ul>You'll own every design decision — the why, the how, the technical build. Not just use AI, but build with it.Welcome to the system you're building — one that learns you and moves you toward who you want to become. All you have to do is begin.

Same saves. Different you — someone who acts with intention, builds toward what they want, and can speak to every decision they made.

Stop collecting ambitions. Start building toward them.

Build a personal learning system that compounds.

Learn the method, not just the use case.

From why to how — design, build, and own your personal operating system.

Know what works, what it costs, and how to improve.

Earn a resume line. Build a portfolio piece. Own the room.

Install Claude Code or Codex before the session. Build live, leave with a working system. Set up first so you hit the ground running.

Claude Code Pro subscription or equivalent (ChatGPT Codex)

LinkedIn saved posts via Chrome extension is easiest. Browser bookmarks, Medium & Substack exports work too. Bring whatever you have saved.

Saved content you can export — LinkedIn, bookmarks, or reading lists

Career reinventor: Reimagining what's next, inspired and ready to move. Needs a system that turns saves into a path forward

Expert seeking visibility: You have the depth. Ready to be seen for it. A POV, a portfolio, and the habit of showing up in your own voice.

Independent operator: LinkedIn is your pipeline. Every save is a potential client or collaborator. You need a system that follows through

Agentic AI

Coding with AI

AI Workflows

Claude Code

OpenClaw

Vibe Coding

AI Evals

AI Transformation

RAG & Search

AI for PMs

AI for Engineers

AI for Designers

AI for Marketers

AI for Founders

Product Sense

Product Discovery

User Research

Prototyping

Growth

Analytics

Tech Foundations

Strategy

Influence

Leadership

Career Growth

Machine Learning

LLM Ops

Context Eng

Security

System Design

Figma

Design Systems

Visual Design

Design Strategy

Automation

Content Marketing

Demand Gen

Go-to-Market

Product Marketing

Positioning

Social Media

Brand

B2B Marketing

SEO & AEO

AI for Leaders

AI Governance

Communication

Management

People Operations

Exec Presence

Storytelling

Goal-setting

Personal Brand

Fundraising

Everyone

Operators

Data Scientists

Business Analysts

User Researchers

Customer Success

Project Managers

HR Professionals

Sales People

Lawyers

Finance

Investors

Real Estate

Educators

Creators

Welcome and Introduction

Meet the Instructor: Deanna's Background and Experience

Brainstorming AI Tools: Examples and Possibilities

Case Study: Building a System for the Impact Circle Event

The BUILD Framework for Creating AI Tools

The Human-AI Sandwich: Keeping Human Judgment in the Loop

Choosing the Right Claude Model for Your Task

System Walkthrough: Inside the Impact Stage Speaker Kit

Course Overview: Build Your Own AI Tool in Three Weeks

Free Bonus Tools: Which Claude and Off the White Page

Q&A: Discussing Audience Ideas for AI Tools

Behind the Scenes: A Look Inside Deanna's Claude Workspace

Broad professional audience — content relevant across many roles and functions.

Applying AI tools and techniques to professional workflows — assign alongside more specific AI topics.

Building prototypes and MVPs to test ideas quickly before committing to full development.

Automating professional workflows with AI tools — productivity, operations, and task automation.

Using AI tools like Cursor, Replit, and Lovable to build and ship functional software without a traditional engineering background.

Turn Your Expertise Into a Useful AI Tool With Claude

What you'll learn

Why this topic matters

You'll learn from

Deanna Leonard, MBA