Pitch any business case in less than 60 seconds
Hosted by Dr. Ari Zelmanow
Go deeper with a course
What you'll learn
The POSTER Framework
Learn to use the last storytelling framework you’ll ever need so you can be confident your ideas will be heard
How to position your point of view (POV) for maximum impact
Organize your thinking so you can present your point of view or idea with confidence
How to show up—and be seen as—a consultant
Be seen as a partner and peer to senior leadership so you can stop asking for a seat at the table and just pull one up
Why this topic matters
You can have the best idea in the world.
If you can't present it well—it dies.
This Lightning Lesson will give you the tools to deliver business cases for maximum impact.
You'll learn from
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Dr. Ari Zelmanow
Head of Experience Research at Twilio
I use detective-grade customer forensic analysis techniques to give go-to-market (GTM) teams the evidence they need to capture and keep more customers—with the tools and teams they already have.
Previously at
