Claude

ChatGPT

LangChain

CrewAI

Microsoft

Sol Farahmand

AI Engineer | 2X Entrepreneur | AI Hackathon Winner

Claude Code Foundations: Setup With Intention

MindStudio

Lovable

AI Hackathon Winner | 2X Entrepreneur | AI Workflow Builder

Understand key settings, slash commands, permissions, and how Claude Code uses tools to get things done.

Learn how Claude Code actually works

Configure your root folder, claude.md, memory.md, MCP connectors, and a reusable Claude Skill from scratch.

Set up a structured Claude Code environment

Use the BRTRR Method (Build, Review, Test, Refine, Repeat) to create an app and push it to GitHub.

Build and ship a real app using Claude Code

Claude is more than a chatbot. This course teaches you everything you're not using and how to leverage its full potential.

August - Sept

Founder | Growth Operator |20k+ Students

Relay.app

Project A

Esade

Università Bocconi

Ethermail.Ethermail

Pietro Montaldo

AI Educator | Top Voice on AI for Growth Systems | Professor @ESADE

June-July

Sept-Oct

You're using maybe 10% of what Claude can do.Either way, you never properly learned the ecosystem, the connections, and the full set of tools at your disposal: Cowork, Skills, Subagents, Projects, Plugins, MCP connectors and Artifacts. In three intensive sessions, you'll learn how to:<ul><li>Properly set up all your Claude environment</li><li>Manage safety and permissions</li><li>Organize your workspace and folder structure</li><li>Build, test, adapt and maintain custom Skills, Plugins and Agents</li><li>Connect Claude to the tools you already use in a professional way (SKILL + MCP) and create live dashboards</li><li>Understand the entire potential of Claude for non-tech users</li></ul>The sessions are followed by office hours for hands-on help with your practical homework.<ul><li>50% Theory, 50% Practical</li><li>Small Cohorts to maximize learning</li><li>100% Live Sessions with real demos</li><li>1:1 sessions and optional Office Hours for Q&amp;A and dedicate support</li></ul>IMPORTANT: This course does not cover Claude Code, which is designed for developers. We focus exclusively on the Claude ecosystem built for non-technical operators.

Go from casual Claude user to advanced operator in 6 hours

Understand the Claude Ecosystem (and What's Actually for You)

Set Up Cowork and Start Using It for Real Work

Build, Test, and Share Your Own Skills

Automate Your Workflows with Subagents, Plugins and Scheduled Tasks

You should be familiar with ChatGPT, Claude or other LLMs in your day-to-day.

Basic Prompting Skills

We need a pro or max account to be able to use CoWork and Skills to the fullest

PAID account on Claude

Make sure you you hardware is compatible with CoWork

Marketers, operators, and founders already using Claude who want to unlock the full platform beyond the chat

ChatGPT or Gemini users looking to switch to Claude and learn the ecosystem from scratch the right way

No coding or technical skills required. Claude CODE is NOT included in this course.

Get the confidence to start using Claude Code as a non-coder

eBay, Orange, Just Eat Takeaway

eBay

Orange

Just-Eat.co.uk

Ady Rugina

Product and AI Transformation consultant

Cohort 5

Cohort 6

I spent three months alone, trying to get started with Claude Code. I opened the terminal, saw that blinking cursor, and closed it again. And I kept struggling to make sense of this new interface, the folder structure, and the markdown files. It felt like so much friction.Until one project that required me to process a lot of local files. That was the moment I started to see the magic, the moment things started to click.Now I'm hooked, Claude Code in the terminal is my daily working environment for my AI and product consultancy work, research, writing and automation.My goal is to help you start using Claude Code in half a day, not in three months, as it took me. I'll show you how I'm using it and teach you concepts and mental models that will help you create your own setup.This workshop includes offline materials and an optional session to help you get everything running before the workshop begins; this way, we ensure everyone keeps the same pace.

How to use Claude Code as a non-technical user

Learn how to engineer Claude's context

Collaborate with Claude on your local files

Improve Claude Code's outputs with Skills

PMs, designers, and strategists who use AI daily but always start from scratch – and want one that remembers how they work.

Founders and team leads who want AI for real work – research, writing, analysis – not just a chatbot they prompt from scratch every time.

Non-technical professionals who assumed Claude Code was for developers – and want to get past the terminal fear in one afternoon.

Go from staring at a blank folder to a Claude Code AI system that you actually use in your life or business, in 6 weeks.

Production-Grade AI Builder & Educator

Dheeraj Sharma

AI systems builder & educator. 20 yrs enterprise software, 10K+ audience

Founding Batch

Cohort Batch 2

Use Code: GENAI30 for 30% discount (First 6 students)You watched the YouTube tutorial. You installed Claude Code. You opened a terminal and stared at a blank folder.The bar for what anyone can build alone is rising fast. The gap between people who use AI tools and people who build AI systems widens every month. Most Claude Code attempts die in 20 minutes.Not because the tool is hard, but because nobody showed you what is possible before asking you to build.Tutorials &amp; self-paced courses don't get you there. You need an instructor watching as you build, and other builders alongside you so you don't disappear after Week 2.In 6 weeks, you build a Claude Code system that runs part of your business:✅ turns your inputs into your outputs in your voice✅ connects to your real tools (Gmail, Notion, Drive, Calendar) through MCP servers✅ automates multi-agent pipelines through a live Hot Seat Build✅ reaches you on your phone; runs on a schedule without youTaught live by Dheeraj Sharma, Founder of GenAI Unplugged, 9 AI products shipped, 100+ articles on building AI systems.Session 1 Guarantee: Leave with clarity and confidence that this cohort is right for you. Else full refund. No questions.

Stop staring at the blank folder. Build a Claude Code AI system that ships.

01. Pick the right problem to automate with Claude Code 

02. Install Claude Code and ship your first working system

03. Build a knowledge layer that makes outputs sound like you

04. Wire your system into your real tools with MCP

05. Build multi-agent pipelines through a live Hot Seat Build

06. Run your first scheduled agent and ship your capstone

You will be typing in a terminal during live sessions. A real keyboard and full OS are required.

A laptop for each live session (Mac, Windows, or Linux. No tablet-only setups)

Claude Code runs on your Claude account. Free tier will hit limits during the live builds. Pro is the minimum.

An active Claude Pro subscription ($20/month) or Claude Max

<pre><code class="language-markdown">AI-Curious Professional who uses ChatGPT or Claude daily but wants to BUILD AI systems that run their work, not just chat with an assistant.</code></pre>

<pre><code class="language-markdown">Content creator or newsletter writer who tried Claude Code once, hit the blank folder, and gave up before shipping anything.
</code></pre>

<pre><code class="language-markdown">Solo founder or small business owner drowning in research, lead-gen, drafts, client summaries who wants AI system to handle the repeat work.</code></pre>

An AI System For Claude Cowork That Becomes Your Command Center

AI Engineer & Hackathon Winner

AI Architect, Security Expert & Educator

Base44

OpenClaw

Shay Bar

Claudsters #1

You already pay for Claude every month, and every new session still starts from zero. You paste the same context again, fix the same tone, and burn tokens doing it. You have a tool, not a SYSTEM!! This is what we are going to give you in this workshop. A working system that we've built that you can start implementing from day one. That is the difference between using an AI tool and running a system that keeps what it learns.Looking for a 30min consultation to learn more? Feel free to connect: <a target="_blank" rel="noopener noreferrer nofollow" href="https://calendly.com/sol-booking-time/30-minute-meeting">https://calendly.com/sol-booking-time/30-minute-meeting</a><h3>Get a complete working system</h3>Use the command center and system we've built, then spend your time making it yours.<ul><li>Template files</li><li>Connectors</li><li>Skills &amp; Plugins</li><li>Claude.md</li><li>Memory.md</li><li>STAMP method for writing skills</li></ul>

A pre-built Claude Cowork system that becomes your command center and works on day one.

Pre-Built templates system that already work together

Ready-made workstations that work together around the work you actually do

Ready-to-install automations, plus how to build your own

Convert repeat work into skills and scheduled tasks

Audit your workspace so it gets sharper instead of heavier

Migrate your existing Claude Projects without losing work

Founders, operators, and professionals who want to turn Claude into their personal AI agents to automate workflows and scale their output

Product managers and software engineers looking to maximize their output with a production-ready agent systems quickly

Builders and knowledge workers who want to move beyond demos and build their own personal AI agents using Claude Cowork in a day

Agentic AI

Coding with AI

AI Workflows

Claude Code

Vibe Coding

AI Evals

AI Transformation

RAG & Search

AI for PMs

AI for Engineers

AI for Designers

AI for Marketers

AI for Founders

Product Sense

Product Discovery

User Research

Prototyping

Growth

Analytics

Tech Foundations

Strategy

Influence

Leadership

Career Growth

Machine Learning

LLM Ops

Context Eng

Security

System Design

Figma

Design Systems

Visual Design

Design Strategy

Automation

Content Marketing

Demand Gen

Go-to-Market

Product Marketing

Positioning

Social Media

Brand

B2B Marketing

SEO & AEO

AI for Leaders

AI Governance

Communication

Management

People Operations

Exec Presence

Storytelling

Goal-setting

Personal Brand

Fundraising

Everyone

Operators

Data Scientists

Business Analysts

User Researchers

Customer Success

Project Managers

HR Professionals

Sales People

Lawyers

Finance

Investors

Real Estate

Educators

Creators

Introduction to Cloud Code & Lecture Goals

Today's Agenda: Theory and Practical Application

The Advantages of Using Cloud Code Over Other AI Tools

A Tale of Two Methods: How Engineers Build vs. How "Vibe Coders" Build

The BRTTR Method: A Recommended Workflow for Building Products

The Role of claud.md in Cloud Code

Cloud Code Vocabulary: MCPs, Plugins, Skills, Tools, and Hooks

Understanding Settings, Modes, and Effort Levels

Configuring Tool Permissions in Cloud Code

A Guide to Essential Slash Commands

Helpful Shortcuts and the Use of Subagents

Setting Up a Hierarchical Folder Structure

Live Demonstration and Q&A Session

Engineers and engineering leaders who build, deploy, and scale software systems.

Broad professional audience — content relevant across many roles and functions.

Applying AI tools and techniques to professional workflows — assign alongside more specific AI topics.

Automating professional workflows with AI tools — productivity, operations, and task automation.

Using Claude Code to build and ship software through an AI-powered command-line coding workflow.

Designing and optimizing the context window for LLM applications — prompt structure, memory, and information retrieval.

Claude Code Foundations: Setup With Intention

What you'll learn

Why this topic matters

You'll learn from

Sol Farahmand