LinkedIn

South Park Commons

Microsoft

Mikaela Reyes

Founder @ King's Cross Labs (AI media, education & product labs)

Use Claude Code as a Non-Technical Pro

Airbnb

Google

Phantom

Co-Founder @ King's Cross (AI labs)

Nicolas Reyes

Learn when to use Claude Chat vs. Code vs. Cowork and why agentic tools unlock real-world execution.

Know the Difference between Chat vs. Agentic AI

See how Claude connects to Notion, Gmail, and more to take action inside the tools you already use.

Execute Tasks Across Your Apps with MCP

Get a hands-on intro to Skills and Routines: reusable workflows and time-triggered agents across your tools.

Build Repeatable AI Workflows

Learn to turn ideas into real products with Claude Code, generate PRDs, build MVPs, orchestrate agents, and ship deployable AI applications.

Founder | Ex-Google | Prof UCLA & UMN 

Walmart

Gallup

UCLA

University of Minnesota

Hamza Farooq

Founder | Ex-Google | Adjunct UCLA & UMN, SCU | Venture Partner

Cohort 1

Cohort 2

AI has changed how products get built. Tools like Claude Code are reshaping the product development life cycle in ways most of us are still catching up with.You probably have ideas. You see what these tools can do. But turning an idea into something real, a working product that runs, deploys, and can actually be used, can still feel overwhelming.The most exciting shift is that anyone today can go from idea to PRD to working prototype in minutes. That's a massive change in how products come to life.This course exists to help you take advantage of that shift.Instead of spending weeks watching videos, you'll build alongside us. You'll take an idea, turn it into a PRD, generate an MVP, orchestrate AI agents, and deploy real-world use case products.You won't just learn how to use Claude Code. You'll use it to build real products.🎯 Week 1: Turn idea to PRD into an MVP🎯 Week 2: Build your own marketing agency using sub-agents, and multi-agent orchestration🎯 Week 3: Evaluations 🎯 Week 4: Demo Day!By the end, you'll know how to go from idea to requirements to prototype to deployable product using AI-native workflows, and you'll leave with multiple working products you built yourself. 🚀

Turn ideas into deployed products using Claude Code, build 6 real applications 

Turn Ideas into Working Products

Build and Deploy Real Prototypes

Create Multi-Agent Workflows

Use MCP Connectors to Extend AI Apps

Build and Launch a YC-Style Product

Graduate with a Portfolio of Shipped Projects

Just be willing to learn, we will take care of the rest

Curiosity and openness

Product Managers &amp; Product Leaders who want to go beyond writing specs and start turning ideas into products using AI-native development.

Developers &amp; Builders who want to move faster with tools like Claude Code and build real prototypes, agents, and deployable AI applications.

Entrepreneurs &amp; Founders who want to validate ideas quickly, build MVPs, and launch solutions without waiting on long development cycles.

Claude is more than a chatbot. This course teaches you everything you're not using and how to leverage its full potential.

April Cohort

Founder | Growth Operator |20k+ Students

Relay.app

Project A

Esade

Università Bocconi

Ethermail.Ethermail

Pietro Montaldo

AI Educator | Top Voice on AI for Growth Systems

May Cohort

You're using maybe 10% of what Claude can do.Either way, you never properly learned the ecosystem, the connections, and the full set of tools at your disposal: Cowork, Skills, Plugins, MCP connectors, Computer Control and Dispatch. In two intensive sessions, you'll learn how to:<ul><li>Properly set up all your Claude environment</li><li>Manage safety and permissions</li><li>Organize your workspace and files</li><li>Build, test, adapt and maintain custom Skills and Plugins</li><li>Connect Claude to the tools you already use in a professional way (SKILL + MCP)</li><li>Understand fully the entire potential of Claude for non-tech user</li></ul>Each session is followed by an optional office hour for hands-on help with your practical homework.<ul><li>50% Theory, 50% Practical</li><li>Small Cohorts to maximize learning</li><li>100% Live Sessions with real demos</li><li>Optional Office Hours for Q&amp;A and dedicate support</li></ul>IMPORTANT: this course does not cover Claude Code, which is designed for developers. We focus exclusively on the Claude ecosystem built for non-technical operators.

Go from casual Claude user to advanced operator in 5 hours

Understand the Claude Ecosystem (and What's Actually for You)

Set Up Cowork and Start Using It for Real Work

Build, Test, and Share Your Own Skills

Automate Your Workflows with Plugins and Scheduled Tasks

You should be familiar with ChatGPT, Claude or other LLMs in your day-to-day.

Basic Prompting Skills

We need a pro or max account to be able to use CoWork and Skills to the fullest

PAID account on Claude

Make sure you you hardware is compatible with CoWork

Marketers, operators, and founders already using Claude who want to unlock the full platform beyond the chat

ChatGPT or Gemini users looking to switch to Claude and learn the ecosystem from scratch the right way

No coding or technical skills required. Claude CODE is NOT included in this course.

Get your work done for you with Claude Cowork

Helping you master AI daily  

Dr. Alvaro Cintas

Helping you master AI daily | Professor & Researcher

A half-day intensive for knowledge workers ready to stop chatting with AI and start having it do real work - autonomously, across your actual tools and files.You're already using AI. But if you're still copy-pasting outputs, rewriting prompts, and doing the follow-through yourself, you're using it like a search engine with better grammar.Claude Cowork launched in January 2026 and most professionals still don't know how to use it optimally. It's the first agentic tool built for non-engineers that can actually run multi-step tasks across your real tools: Gmail, Google Drive, Slack, and more, without a terminal, without code, and without you babysitting it. The professionals who figure this out in the next six months will have a compounding productivity advantage that's very hard to close later.In this half-day workshop, I walk you through how Cowork works, how to connect your tools, and how to build a personal Skill from scratch - tailored to your role, your context, and your actual workflow.You'll leave with a working setup, a Skill you built yourself, and a curated resource stack you can reference long after the session.This is for anyone looking to learn how to use Claude Cowork!

Stop prompting and start delegating. Leave with a working Skill, a live Cowork setup, and AI handling real work for you.

Understand how Claude Cowork differs from chat

Connect your real tools and wire them into your workflows

Build a personal Skill from scratch during the session

Run complex, multi-step tasks without code or a terminal

Delegate work from your phone and come back to it done

Leave with a setup and resource stack you'll actually use

Knowledge workers already using AI daily but still doing most of the work themselves - ready to hand real tasks over to an agent.

Operators, consultants, managers, and execs who manage high volumes of information and want AI doing the heavy lifting.

Professionals who know AI is important and are finally ready to set it up the right way - no coding background required.

Build 3 real AI workflows live using Claude—no coding, only execution

AI Educator | Claude Cowork Specialist

HSBC

Morgan Stanley

Altaf Rehmani

Digital Solutions Architect HSBC | Ex-Morgan Stanley

Live, hands-on workshop to build your AI workflow system using Claude Cowork

Claude Cowork: Build Your AI Workflow System

Most people don’t need more AI content—they need real results.You’ve probably tried AI tools, watched tutorials, and still ended up doing your work manually. The gap is not knowledge—it’s execution.That’s exactly what this workshop fixes.Instead of learning concepts, you will build your own AI co-worker using Claude—live, step-by-step.No coding. No confusion. Just practical systems you can use daily.In just 4 hours, you will:<ul><li>Build a Daily Briefing Email automation</li><li>Create a Blog + Social Content system</li><li>Build a Newsletter generator for personal or company use</li></ul>This is not a demo. You will build everything yourself.AI is changing how work gets done. The advantage is not knowing AI—it’s knowing how to use it to save time.By the end, you’ll have real workflows that reduce manual work and increase productivity from day one.

<h3>For Non-Tech Professionals No coding. Use Claude to automate emails, reports, and daily tasks with simple workflows</h3>

<h3>For Content Creators &amp; Marketers Turn one idea into blogs, LinkedIn, Instagram, and X content automatically using structured AI workflows</h3>

<h3>For Developers &amp; Tech Professionals</h3>Build fast AI workflows with Claude to automate tasks and create practical systems