Create an AI Agent to Stop the Feature Request Madness

Hosted by Michael Hirsch

165 students

What you'll learn

Build a working AI agent in 20 minutes

Follow along with a step-by-step live demo to create a functional AI agent you can implement immediately afterwards.

Transform Sales-Product communication

Discover how an AI agent can bridge the communication gap and educate sales teams to submit complete feature requests.

Define your feature request quality standards

Learn to create standardized evaluation criteria that automatically identifies incomplete requests and reduces rework.

Why this topic matters

Feature request chaos is the hidden productivity killer for product teams. Each incomplete request triggers a frustrating cycle of emails and meetings—stealing hours from building products. By automating evaluation, you upgrade team efficiency and educate sales on what you need. This skill helps you scale your impact and positions you as an innovative leader who solves real operational problems.

You'll learn from

Michael Hirsch

20+ years in Product Leadership. Adjunct Professor of Strategy. Product Coach.

With over 20 years of experience in Product Management and Product Leadership, I bring a wealth of knowledge and practical insights to this course. My career spans across technology giants like T-Mobile, Qualcomm, and Sony, where I've driven successful 0-to-1 product launches, grown existing businesses, and entered new markets.

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My expertise extends beyond the corporate world into academia. I'm currently an Adjunct Professor at University of Washington’s Foster School of Business and Seattle University's Albers School of Business and Economics, where I teach Strategy to undergraduate and graduate students. Teaching allows me to blend theoretical concepts with real-world applications, preparing the next generation of business leaders.

I hold an MBA degree and an MS in Engineering degree, both from UCLA, bringing a unique combination of business acumen and technical knowledge to product management. My approach is deeply rooted in customer-centric product vision, data-driven decision making, and strategic planning.

I LOVE teaching others and I am passionate about sharing my knowledge and experience with you. Through this course, I aim to equip you with the tools, strategies, and insights needed to excel in product leadership roles in today's AI-driven business landscape.

Former students have worked at...

Amazon
Google
Qualcomm
PayPal
Yahoo
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