AI-native product designer

Joey Primiani

15+ yrs at Google X, LinkedIn & Intuit • AI design leader • Bestselling author

Crafted with Claude

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Learn how designers turn ideas into designs using Claude Code

Product Designer at Eve

Ayon Bhattacharya

Product Designer who does 95% of his work directly in Claude Code (and Cursor)

Founder of Design with AI

Microsoft

Adobe

Etsy

Workday

Amazon

Xinran Ma

Founder of Design with AI |  3x Author | Startup Advisor

Cohort 3

Cohort 4

Designers are increasingly expected to prototype faster, communicate more directly with engineering, and explore product ideas with greater fidelity. However, most AI coding tools are still taught from an engineer-first perspective.This hands-on workshop helps designers bridge that gap by learning practical, hands-on workflows for using Claude Code. You'll learn how to go from ideas to working interfaces, prototypes, and product experiences.Rather than focusing on theory, the session teaches participants how to collaborate effectively with AI tools, structure projects for better outputs, and build confidence working directly in modern AI-native product workflows.You’ll get hands-on practice and support throughout this 2-hour workshop.

Learn how to use Claude Code for designing and prototyping from a Figma file—step by step, hands-on.

Use Claude Code confidently in a real product design workflow.

Turn Figma designs into interactive prototypes faster with AI assistance.

Build faster with workflows that increase design leverage and speed.

Product designers who want to learn how to use Claude Code practically in their day-to-day.

Design leaders who want a hands-on walkthrough of applying Claude Code to real-world workflows.

Anyone who is interested in learning how to use Claude Code to design, think, and build.

Most people can say what they do. Few can say what actually drives them.



Rejected my dream offer during a layoff

Google

Beste Ozer Tezcan

Leadership Coach & Facilitator | LEGO® Serious Play® Certified | Google Alum

Helping people name what drives them

Artisan Talent

Edelman

 Ellen Bird

Google people leader & I/O psychologist helping you find your why

September 11th Cohort

September 25th Cohort

The professionals who stand out aren't just talented, they're clear. Clear about what drives them, what they bring, and why it matters. That clarity changes how people show up in conversations, in roles, and in rooms. It doesn't come from more experience. It comes from doing the work to name what's already there. In 90 minutes, that’s exactly what we’ll do. How We Get There: 1) Surface what you already know Ten rapid-fire reflection prompts - no edits - surfaces the things you’ve felt but never quite put into words. 2) Organize the raw data Your words uncover what powers you. Which you then capture. One sentence in your own words. 3) Work with AI as a thought partner Guided prompts to reflect back and create variations: clarity through a different lens without losing your voice. 4) Bring in an expert to review: you A final share and reflection with a partner lets you hear what’s landing and what needs sharpening.

Actionable Language

Personal Knowledge

Ongoing Resources

<ul><li>Anyone navigating a transition - new role, new chapter, or a moment of reinvention</li></ul>

<ul><li>Professionals who want to be more intentional about how they show up &amp; what they're known for</li></ul>

<ul><li>People who want to bring more of their “why” in to their current role (not just find a new one)</li></ul>

Deliver impactful, authentic presentations that connect with your audience and get more of what you want.

Creator of the Connection Advantage

ClearScore

Lloyds Bank

Halifax

Pet Protect

Laurent Christoph

Public speaking for more than 15 years

Connection Advantage 1

😱 I used to be terrible at public speaking. The simple thought of introducing myself in a meeting used to send my heart racing and my stomach crunching. It was terrifying.What are they gonna think? My role is so less important than theirs. Will they care at all? What about my French accent? Will I sound stupid?Fast forward to 2026: I'm jumping at any opportunity to speak or present. Why?👉🏼 Because presenting is the ultimate impact multiplier. It helped me get new roles, grow my influence, get my ideas prioritised, forge new valuable connections, grow a side hustle, get referred for jobs and surpass performance expectations.⚠️ The problem is that most people stay stuck at level 1 public speaking. They can get on stage. They can present information to an audience. But they can't move the audience into action. They can't make them 'feel'. They can't connect emotionally.This is the biggest barrier I've seen over the last 15 years of public speaking. That's why I created 'The Connection Advantage'.I'll show you how to use storytelling, how to bring emotions into talks and how to use your personality to make an undeniable connection with your audience and achieve your goals faster.

Grow your influence and career with next level public speaking

Deliver impactful presentations that convince your audience to adopt your idea

Increase your confidence, overcome self-doubt and boost your credibility

Learn how to weave storytelling for greater engagement and emotional connection

Stand out and increase memorability by bringing out your personality

Get 18 tools to elevate your presentation and make an impact through connection

Professionals who present regularly and want their ideas to land more effectively

Managers and leaders who need to influence decisions and align stakeholders

Anyone looking to develop stronger communication skills

Build Claude agents that help support research with your frameworks

AI infrastructure for user research

Nikki Anderson

Helping user researchers feel more confident using AI

Cohort 1

Level: Built for researchers who have already put together several Claude skills.I built this workshop for researchers who have hit the wall, where one skill handles a single task well, but a whole stretch of your process still lives across separate chats. Maybe you have a skill that drafts a research plan and another that writes up insights, and you keep opening a fresh chat for each step, copying context between them, doing the coordination yourself.An agent changes that. It calls on the skills you already have, and handles the coordination between them, planning from a raw stakeholder request through to a plan ready to send, or synthesis from raw notes through to insights, in one flow. I will show you what makes an agent different from a skill, how to tell which part of your process is ready to hand over, how to scope an agent so it stays focused instead of trying to run your job at once, and I will walk you through real agents I have already built, showing you my own process end to end so you can mimic it for your own work. You leave knowing how to build an agent and more comfortable and confident to build one yourself

Gather the skills an agent calls on and write the handoff instructions, so a whole phase of your process runs up to your standard

Tell a Claude skill from a Claude agent, and know which one you need

Spot which part of your research process is ready to hand over

Scope an agent so it stays on one piece of your process with high quality

Gather the skills and instructions a real agent runs on

Read, test, and iterate on an agent before you trust it with real work

User researchers who have built several skills and are looking to chain them together into a flow

Teams who want consistent agents that generate effective output each time, no matter who starts it

Teams who are looking to democratize parts of the research process to stakeholders but want to uphold quality

Agentic AI

Coding with AI

AI Workflows

Claude Code

OpenClaw

Vibe Coding

AI Evals

AI Transformation

RAG & Search

AI for PMs

AI for Engineers

AI for Designers

AI for Marketers

AI for Founders

Product Sense

Product Discovery

User Research

Prototyping

Growth

Analytics

Tech Foundations

Strategy

Influence

Leadership

Career Growth

Machine Learning

LLM Ops

Context Eng

Security

System Design

Figma

Design Systems

Visual Design

Design Strategy

Automation

Content Marketing

Demand Gen

Product Marketing

Positioning

Social Media

Brand

B2B Marketing

SEO & AEO

AI for Leaders

AI Governance

Communication

Management

People Operations

Exec Presence

Storytelling

Goal-setting

Personal Brand

AI for GTM

Sales

Customer Success

GTM Engineering

Everyone

Founders

Operators

Data Scientists

Business Analysts

User Researchers

Project Managers

HR Professionals

Sales People

Lawyers

Finance

Investors

Real Estate

Educators

Creators

Broad professional audience — content relevant across many roles and functions.

Applying AI tools and techniques to professional workflows — assign alongside more specific AI topics.

Automating professional workflows with AI tools — productivity, operations, and task automation.

Crafted with Claude

What you'll learn

Why this topic matters

You'll learn from

Joey Primiani