Nail Product Discovery with Claude, Perplexity and Firecrawl

AI is changing what it takes to build products that succeed. Rituals.pm helps PMs, founders and adjacent roles make that shift through live, hands-on courses and masterclasses. Every course ends with something real: an AI product in production, a decision system, or an agentic workflow.

We've helped 1,500+ students and 55 founders build real skills, not just collect certificates.

Our instructors, Dorra Mlouhi and Ahmed Wafaey, are product & AI leaders from AWS, Delivery Hero, Boeing, Uber, Trivago, Tesco, Ericsson and other global companies. With experience across American, European and MENA markets, we teach product and AI practices that work globally, not just in one country or company culture.

Learn what still matters and what now matters too. Whatever comes next, you'll be ready.

Dorra Mlouhi is a product leader, AI Builder and Product Management instructor with over 11 years of experience building and scaling digital products across global B2B and B2C markets. With a background in computer science engineering, she combines deep technical expertise with strategic thinking, leadership, and storytelling to solve complex, human-centered challenges.

She has held product leadership roles at Amazon Web Services (AWS), Trivago, and Tesco, where she led high-impact initiatives that translated advanced technologies into scalable, customer-centric solutions.

Product Leader and AI Practitioner