Mon, Jul 27, 2026
5:00 PM UTC (1 hour)
Virtual (Zoom)
Free to join
Mon, Jul 27, 2026
5:00 PM UTC (1 hour)
Virtual (Zoom)
Free to join
What you'll learn
See your proposal the way the buyer does
The three no's that were never about your product
What actually moves a government buyer
Why this topic matters
You'll learn from
Joshua Penner
Former Mayor & WA State Legislator · Govtech founder · Marine vet
I have spent my career on the government side of the table. I was the mayor of Orting, Washington from 2018 to 2025, and I serve in the Washington State Legislature on the Appropriations Committee, where public spending actually gets decided. I have been the person a vendor is trying to win, and the person who quietly says no.
I also build. I am the founder and CEO of a govtech company that turns messy public records into clean, structured data, so I know what it is like to sell into government from the outside, not just judge it from the inside.
Before any of it I was a Marine sergeant and a radio operator in Iraq. I came home, put myself through school (St. Martin's University, and Harvard University) on the GI Bill as a first-generation student, and spent years coaching public executives who make hard calls under pressure.
I am not here to teach you a tool. I am here to tell you what the buyer is really thinking when your deal goes quiet.