Joe Wilson

Modern Data Strategy to Grow your Business

Experienced cloud, data and AI professional

Understand modern data strategy

Create an end-end AWS solution architecture to organize fragmented data into a single source of truth.

Identify modern technology and tool use to harness data.

Create business use cases that identify new opportunities for data use (Customer 360, donor churn prediction)

Identify actionable business use cases.

Enhance your skills in aligning localization with business goals, influencing stakeholders, and delivering strategic international growth.

International Growth Advisor

Dropbox

Nitro Software

Microsoft

Kevin O'Donnell

Cohort 7

Cohort 8

Why it matters: Localization leaders are stuck executing requests instead of driving strategy. Executives see localization as overhead, not opportunity. This certification teaches you to reposition your work as essential to growth and secure the resources and influence you need. What you'll accomplish In this 4-week intensive program, you'll create a complete strategic roadmap for 2026:<ul><li>Build a compelling business case that positions localization as strategic growth</li><li>Design stakeholder engagement strategies that create cross-functional buy-in</li><li>Develop ROI frameworks that go beyond "words translated" or "hours saved"</li><li>Practice executive communication that earns you a seat at the strategy table</li></ul>Who this is for Localization managers and directors at growth-stage companies who are ready to transform from tactical execution to strategic leadership. How it works<ul><li>3 live cohort sessions (2 hours each, Thursdays 4pm GMT)</li><li>2 private 1-1 strategy sessions (30 minutes each, scheduled weeks 4-6)</li><li>Small cohorts (8-12 participants) for personalized attention</li><li>Complete Strategic Goal Canvas delivered by week 4 (ready to present to leadership)</li></ul>

Transform localization from cost center to strategic growth driver

Build a business case that positions localization as a strategic growth driver

Map stakeholder motivations and build cross-functional coalitions

Develop your strategic roadmap with clear prioritization

Design measurement frameworks that drive impact

Build a strategic localization playbook your organization can execute

Localization leaders who want to increase their strategic influence &amp; impact among senior leaders.

Ambitious localization individual contributors who want to accelerate their career and deepen their expertise in localization strategy.

Product Managers and Marketers who want to develop strategies to drive international product growth.

Stop being the “number explainer.” Build the stories, systems, and credibility to lead with clarity and confidence in the age of AI.

Data & AI leader,19yrs of scaling teams

Pier Martin

 Data & AI leader with 19+ years scaling global teams, Executive coach 

Cohort 5

As a data leader, do you catch yourself asking questions like…- How do I get execs to actually act on my insights instead of tuning out?- How do I influence peers in Product, Ops, and Marketing when they don’t report to me? - How can I build credibility around AI adoption without just demoing tools?- How do I stop my team from being seen as a “ticket shop” and instead as a trusted partner?If you’re not confident about these, this course is for you. This is a hands-on leadership course designed for emerging data leaders, analytics managers, data science managers, and heads of data who want to grow from technical doers into visible, trusted, AI-ready leaders.Before this course, you may feel:- Stuck explaining numbers that don’t lead to action.- Anxious that AI will outpace your team or make your work irrelevant.- Reactive to hype or resistance, rather than steering the narrative.After this course, you’ll:- Turn “data dumps” into compelling stories that executives repeat in the boardroom.- Translate AI pilots into credible business cases that prove ROI, reduce fear, and win support.- Lead your team confidently through change, balancing optimism with realism.

Lead with Data. Inspire with Story. Win with AI.

How to Master Strategic Communication

How to Lead AI Change with Confidence

  How to Build Your Leadership Operating System

Folks who are early in their career, focused only on technical execution, or looking to break into data/analytics should not enroll.

This course is NOT FOR everyone

It is designed for data managers, analytics leads, and heads of data already managing teams and facing leadership challenges.

This is NOT a beginner-level technical course

Overlooked Data Manager delivering dashboards but dismissed in strategy conversations, eager to be trusted for impact.

Stretched Head of Data managing 5-15 people, stuck firefighting, and needing systems to show control and credibility.

Aspiring AI-Ready Data leader, newly promoted from IC, strong technically but lacking storytelling and executive presence.

Go from a designer who presents work to a strategic partner who influences what gets built.

Medium.com's Top Design Writer.

Kai Wong

Medium's Top Design Writer| 13 Years Designing in Low Maturity Organizations

March Cohort

May Cohort

Most designers do great work. But when they present it, they say "reduced cognitive load" and executives hear "nice to have." They say "user friction" and leadership hears "fix it later."They leave the room. Nothing changes.This isn't a design problem. It's a translation problem. And it's the reason strong designers get overlooked, passed over for promotion, and stuck waiting for buy-in that never comes."Selling and advocating for design is 50 to 60% of a designer's job." — Senior Product Designer, ex-Amazon"You have to translate usability findings into how it's driving your business KPIs." — Design Leader, MastercardData-Informed Design gives you the frameworks to connect your design decisions to the business outcomes leadership actually tracks. Built from 29 interviews with design leaders at Target, Ford, Mastercard, Meta, and Amazon, and 13+ years presenting design work in low-UX-maturity environments, every framework gets applied to a real project you're already working on.4 live 90-minute sessions, every Wednesday for 4 weeks. One framework per session. Something you can use immediately every week.By the end, you'll know exactly what to say to get your work acted on.

Great design Doesn't Speak for Itself. Learn to Speak for It.

Connect your design work to business outcomes

Build the business case for your design work, even without perfect data 

Turn research findings into decisions, not just data

Make recommendations leadership can't ignore

Present to any stakeholder in their language

Walk into any presentation with a narrative that drives decisions

Designers who want to use data to bypass office politics and prove their value immediately

Designers tired of watching 'strategic' roles like PMs get promoted while their insights are ignored

Designers in low-UX maturity environments where relationship-building isn't enough

Creator of Information Product Canvas

Shane Gibson 

Creator of the Information Product Canvas, 10+ years coaching data teams

This cohort is suitable for people in US timezones

US April 2nd (8am - 1pm PST / 9am - 2pm MST / 10am - 3pm CST / 11am - 4pm EST)

This cohort is suitable for people in UK and EU timezones

UK / EU April 30th  (9am - 2pm GMT / 11am - 4pm EET)

“Thats not what I wanted”“But thats what you asked for!” If this sounds familiar, then chances are your struggling with some of the following: 🚩 Your stakeholders and your data team seem to be speaking VERY different languages 🚩 Gathering data requirements takes too long 🚩 The process of gathering data requirements is not fun for you or your stakeholders 🚩 Your stakeholders needs and your data requirements are full of ambiguity (no matter how hard you try) 🚩 Your data team cannot work out what to build from the data requirements you capture 🚩 Your data requirements are full of the what, but not the why 🚩 You capture screeds of detailed data requirements that are never used In my 1 x 5-hour masterclass workshop, you will learn learn how to solve these problems by using the Information Product Canvas pattern to gather data requirements in 30 minutes or less, using a shared language. ✨ Become the data universal translator in your organisation✨ Capture needs clearly and quickly with a proven template✨ Get fast stakeholder feedback while you are in the room✨ Give the team enough to build, without noise and distraction✨ Build trust by linking requirements to real actions and actions

How many times have you heard this.... 

Stop boiling the ocean, capture requirements in a repeatable way. Requirements your stakeholders love and data teams can build from

Become the data universal translator in your organisation

Capture stakeholder needs and data requirements

Empower data teams with everything that they need to build

Create trust within your stakeholders

This is a live course. Over 50% of the course is hands on team work going through a case study to "learn by doing".

You need to attend the live session in person to participate

You need to attend the live session in person to participate. Access to the content is available on the companion website after the course.

The course is not recorded

Any automated AI transcription bot will not be accepted into the session.

No "AI Bots"

Business Analysts who are gathering data requirements on behalf of their data teams

Data Product Managers who need to define and prioritise the data work coming up

Data Analysts who want to agree upfront the outcome of the work they are about to do for their stakeholder