Prototype your Customer Journey with AI Storyboards

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Prototype your Customer Journey with AI Storyboards

Hosted by Amy Jo Kim, Ph.D.

Learn directly from Amy Jo Kim, Ph.D.

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173 students

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Journey Design Workshop

Amy Jo Kim and Scott Kim, Ph.D.

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173 students

Share this lesson

Go deeper with a course

Journey Design Workshop

Amy Jo Kim and Scott Kim, Ph.D.

View syllabus

What you'll learn

3 prototyping mistakes – & what to do instead

Learn which time-wasting mistakes you need to avoid when testing fake landing pages & Figma mockups

Spot retention problems early in development

Discover the 4-part framework that lets you spot engagement problems during early concept tests

Storyboard your Customer Journey 10X faster with GenAI

Get specific prompts & expert tips that will help you create your own end-to-end storyboards

Why this topic matters

30-day Storyboards are end-to-end lifecycle sketches that illustrate your customer’s product experience over time - from discovery through onboarding, habit-building, & mastery. Unlike Figma mockups, which focus on your UX, Concept Storyboards show what’s happening in your customer’s life as they use your product. GenAI makes creating storyboards easier than ever. I'll show you how.

You'll learn from

Amy Jo Kim, Ph.D.

Game Designer & Startup Coach on The Sims, Rock Band, Covet Fashion, Replika

Named by Fortune as one of the top 10 influential women in games, Amy Jo Kim is a game designer turned startup coach.

She helps founders & product leaders bring their ideas to life, informed by her design work on influential hits like Rock Band, The Sims, eBay, Netflix, Ultima Online, Covet Fashion, & Replika.

Amy Jo pioneered the practice of applying game design to digital services and is well-known for her books Community Building on the Web (2000) and Game Thinking (2018).

She's taught at Stanford University and the USC School of Cinematic Arts, where she co-founded the game design program. She holds a PhD in Behavioral Neuroscience from the University of Washington and a BA in Experimental Psychology from UCSD.

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