The product launch plugin: plan a full launch from one brief in Claude Code

Launches usually live in one person's head and twelve Slack threads. These 4 skills turn one brief into a plan the team can run.

What's inside:

• /product-launch: sets the tier, then builds the channel plan, the asset list, the dates and a launch report you read twice

• /storytelling: the narrative arc behind the announcement

• /case-study: an interview guide and a customer story with sourced numbers

• /webinar: the run of show and promotion for a launch session

Every skill reads your positioning and messaging first, so the launch copy matches the rest of your site.

For product marketers and founders shipping something in the next 60 days.

If you have a launch date and no plan yet, start with /product-launch. Week 3 of Marketing Engineering University turns launches into a skill chain.