AI Automation for Business Leaders and Operations Managers

Lena Shakurova

Founder @ ParsLabs. Trusted AI Advisor

Instructor

Kick off your first AI powered automation in your organisation with confidence

If you're responsible for people, processes, or innovation, you already know AI isn't optional, it's your next move!

Designed for founders, operations managers, team leads, and transformation leaders ready to take the first steps into AI automation, this course gives you the mindset, tools, and guided practice to confidently lead your first automation initiative. Even if you're not technical.

You’ll learn through real-world examples, repeatable frameworks, and hands-on exercises designed to reflect how your business actually operates. With clear, practical support, you’ll focus on automating the workflows that already work in your business.

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What you'll get:

↳ Clarity on what to automate, what to delegate and what to ignore

↳ A personal prompt library tailored to your daily workflows

↳ A few working AI automations that solve real problems and save you 5–10+ hours a week

↳ A clear, scalable automation plan so you can grow without hiring more

↳ The confidence to lead automation in your business, even if you're not technical

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By the end of this course, you’ll have launched a working automation, built with clarity and strategy and the confidence to lead what's next.

What you’ll learn

In 4 weeks, learn what's possible with AI Automation, what you should automate, and kick-off your first AI automation initiative

  • Explore real examples from other businesses

  • Get templates you can adapt to your own

  • Audit your current workflows

  • Learn to spot time-wasters

  • Learn to identify the best tasks to automate using the 6T delegation framework

  • Shift your mindset

  • start recognising opportunities to delegate repetitive work and free up your focus

  • Create a library of reusable prompts and custom GPTs for everyday tasks like content, email replies, summaries and more

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  • Use what you’ve learned to solve a real problem in your business and put it to work

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Learn directly from Lena

Lena Shakurova

Lena Shakurova

Founder @ ParsLabs. Trusted AI Advisor. Helped 100+ leaders adopt AI automation

Who this course is for

  • Founders ready to scale smarter. You’ve built solid processes and now want to automate them to grow faster without hiring more people

  • Operations managers tired of firefighting. You want to automate manual tasks so your team can do twice as much with making fewer mistakes

  • Innovative team leads ready to remove bottlenecks. You want to identify blockers and free up time so your team can focus on what’s important

What's included

Lena Shakurova

Live sessions

Learn directly from Lena Shakurova in a real-time, interactive format.

Interactive sessions and capstone project

Learn by doing: apply concepts step by step already during the class and finish the course with a real-world automation.

Home assignments (with feedback personally from Lena)

Personal feedback from me on every homework during this course.

Weekly office hours to ask all your questions

Ask questions about your project, get help with technical challenges, and discuss your ideas with me and other participants.

Lifetime access to recordings & materials

Go back to course content and recordings whenever you need to.

Access to a private community for participants

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Unlimited retakes at a reduced rate

Join future cohorts at a discounted rate and get access to updated program, feedback and support on your home assignemtns.

🎁 Bonus: Access to my full automation library

Lifetime access to collection of prompts, custom GPTs and make & n8n automation tutorials in Notion that I continuously update.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Syllabus

8 live sessions • 21 lessons • 4 projects

Week 1

Oct 6—Oct 12

    Week 1: Audit of your recurring tasks & find opportunities to delegate to AI

    2 items

    Oct

    6

    Session 1

    Mon 10/63:00 PM—4:45 PM (UTC)

    🎁 Bonus: Automation coach CustomGPT & Automation ROI calculator

    3 items

Week 2

Oct 13—Oct 19

    Week 2: Prompts & AI building blocks

    2 items

    Oct

    13

    Session 2

    Mon 10/133:00 PM—4:45 PM (UTC)

    Oct

    16

    Optional: Office hours

    Thu 10/163:00 PM—4:00 PM (UTC)
    Optional

    🎁 Bonus: Collection of custom GPTs and prompt engineering tips

    4 items

Free lesson

Learn what's possible to automate today cover image

Learn what's possible to automate today

A clear overview of automation landscape

Real-world use cases across lead generation, email management, content creation and more

Tools, workflows, and examples you can adapt

Get a simple overview of the tools people use to automate research, emails, meeting notes, and what not

Schedule

Live sessions

2 hrs / week

    • Mon, Oct 6

      3:00 PM—4:45 PM (UTC)

    • Mon, Oct 13

      3:00 PM—4:45 PM (UTC)

    • Thu, Oct 16

      3:00 PM—4:00 PM (UTC)

Projects

1-3 hrs / week

Success stories

  • This course was a real breakthrough for me. The material was structured, clear, and focused on practical results. I especially appreciated Lena’s personal approach and willingness to help with any questions, no matter how complex. The most valuable part for me was learning to notice opportunities for automation – both in daily life and in business.
    Testimonial author image

    Dmitry Selenya

    Senior QA engineer @ Vizor Games
  • I really liked the format: short lessons with step-by-step examples, plus homework you could share and get feedback on. This kept me motivated to keep going and dive deeper. In the end, I built a habit of using AI not just as a search tool or conversation partner, but as a key part of automating processes that really needed it.
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    Maria Kruglova

    Program Manager @ Podlodka Crew
  • I really liked it right from the start, when we made a table to figure out which processes could and should be automated 🙂 The most useful part for me was about Make.com, I’m still learning to build different automations that are useful for my work 🔥 Your style of teaching and the way you ran the live sessions really resonated with me!
    Testimonial author image

    Yuliia

    Capital Markets Assistant
  • For me it’s especially important that approaches and tools are not just useful, but also thoughtful. In this sense, the course really hit the mark. Lena’s method really resonated with me: don’t rush to automate everything at once, first understand which tasks are worth handing over to AI, and why, and only then decide how exactly to do it.
    Testimonial author image

    Alex Shlyakhova

    Organizational Development Consultant
  • I really liked Lena’s structured approach and the specific framework she introduced for identifying tasks worth automating. As a direct result of the course, I identified several tasks to automate and created a few automations in n8n, simplifying how I manage, collect, and analyse information. Highly recommend!
    Testimonial author image

    Alexey Klimenchuk

    Product Owner @ ACCC
  • Lena takes a very systematic and structured approach to teaching. She started the course with an exercise where participants first analysed their tasks to determine which ones were actually worth automating and which ones were not. Only after that did we move on to learning the tools. I now use this knowledge to automate my own personal tasks.
    Testimonial author image

    Ilya Omekhin

    Software Development Director

Frequently asked questions