Scale the impact of Design Operations in 3D: Diligence, Decision & Discipline
Laurent Christoph
Global Design Ops Leader for 18+ years
Unlock your potential as a strategic force —not just an operations engine.
Design Operators frequently struggle with complex challenges such as scaling design teams and managing headcount, defining unified design processes in distributed agile environments, creating meaningful career frameworks or improving colleague engagement and retention.
Driving some of these initiatives can be very time-consuming yet they often fail to deliver meaningful impact. What differentiates failed initiatives from successful ones? Is it creativity? Vision? A top-down mandate? Efficiency?
It actually comes down to 3 factors: Diligence, Decision and Discipline.
Diligence is about identifying the true needs of the organisation. Decision is about having a strategic and repeatable decision making process that gets stakeholders on board. Discipline is about instilling accountability towards execution because without execution there's no impact.
Learn how to apply the 3D framework, a practical blueprint for driving meaningful change, scaling design capabilities and delivering true value to your organisation.
What you’ll learn
Transform the impact of Design Ops initiatives and establish yourself as a strategic partner in your organisation.
Learn how to assess and map the power dynamics within your organisation
Identify the biggest leverage points for impact and avoid predictable pitfalls.
Skip the uphill battle of having to constantly justify your work by using a systematic and repeatable decision making process.
Drive with clarity & alignment. Identify the critical assumptions that put your intended impact at risk.
Learn and apply the powerful decision-making framework I use every time I have an important decision to make.
Keep everyone accountable, instilling discipline towards execution to deliver exceptional results
As teams grow, ad-hoc practices can’t scale without a disciplined approach towards execution and performance.
Identify your lead and lag measures, the importance of keeping a scorecard up to date and why accountability ultimately help drive impact.
Get the shortcuts by learning what it takes to make core Design Ops initiatives successful
My Design Ops playbook includes the following topics: fostering a design culture, careers frameworks, scaling processes & principles
And design in agile set ups, employee engagement, tooling strategy, change management tactics and more
Advocate for Design Ops as a strategic partner and get support by boosting your presentation skills to Executives
Position yourself as a credible strategic partner by harnessing the power of great communication, presentation and storytelling skills.
Learn how to connect with Executives and create powerful narratives that convince them to say 'yes'.
Create your first Design Ops roadmap for better prioritisation and greater influence
Learn the 5 step-process to create and maintain a Design Ops roadmap
Workshop run by Design Ops Expert Peter Boersma (ex Adaptive Path, Miro, Service now)
Learn directly from Laurent
Laurent Christoph
Design Ops Leader - 18 yrs experience - Coach - Speaker
Who this course is for
Design Ops professionals who want to establish themselves as strategic partners and elevate their impact
Designers who are taking on DesOps responsibilities and want to grow in that space by avoiding pitfalls and learning best practices
Design Leaders who want to get started on Design Ops but don't have the budget to hire or outsource
Prerequisites
Don't compare yourself to others: all levels welcome
"I'm not sure how I come across, how my experience compares". Trust me: it's in your head. Variety of backgrounds makes it more valuable.
Be ready to put the work in
Showing up and doing the work is what will drive your transformation. It's so worth it and I will support you.
Open to you, whether in role or looking for a new gig
I've helped people make immediate progress at work and improve their chances of getting a new role.
What's included
Live sessions
Learn directly from Laurent Christoph in a real-time, interactive format.
38 lessons, 7 live sessions, 5 projects
We go in-depth here with 32 lessons to go through the theory, 7 live sessions to apply it together and 5 projects to build your skills.
Direct feedback on assignments
Get direct and detailed feedback on all your assignments to help you go further in your learning journey and really transform your skills.
My Design Ops playbook
Get access to all my frameworks, tools and mindset shifts to deliver successful Design Ops initiatives
1:1 coaching session (45 min)
Get a personalised coaching session with Laurent to solve a personal challenge (e.g. at work, in your career).
Your own Design Ops Peer Group
Grow your network, stay accountable and share insights with like-minded Design Ops pros and Design Leaders
Bonus session: Design Ops roadmap with Peter Boersma
Learn the 5 step-process to create and maintain a Design Ops roadmap from Design Ops giant Peter Boersma in this free bonus live session.
Lifetime access to recordings and material
Go back to course content and recordings whenever you need to.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund through the second week of the course.
Course syllabus
7 live sessions • 36 lessons • 5 projects
Week 1
Apr
14
Kick off: Welcome, Reflect and Intro to the 3D framework for scaled Design Ops impact
Tue 4/147:00 PM—8:00 PM (UTC)
Intro to the 3D framework for scaled Design Ops impact
Week 2
Apr
21
Module 1: Intro to Diligence
Tue 4/217:00 PM—8:30 PM (UTC)
Module 1: Diligence - uncovering organisational dynamics and power structures
Free resource
Scale the impact of Design Ops in 3D
The 3Ds of Diligence, Decision and Discipline
Discover how the 3D framework helped me scale my Design Ops impact and avoid pitfalls for core Design Ops initiatives
Build your toolkit for impact
To uncover real organisational needs, make strategic decisions and drive impact through focus and execution
Position Design Ops as a strategic enabler
Get practical tips on how to increase your influence and establish yourself as a strategic partner in your organisation
Schedule
Live sessions
2 hrs / week
Wed, May 20
7:00 PM—8:00 PM (UTC)
Tue, May 12
7:00 PM—8:30 PM (UTC)
Thu, May 14
7:00 PM—8:30 PM (UTC)
Projects
1-3 hrs / week
Async content
1 hr / week
📚 Overwhelmed with too much to do? Get my Design Ops Playbook
Get the shortcuts but learning from my own failures and successes. I'll share with you all the critical success factors and pitfalls to avoid for these core Design Ops topics:
🪜Careers frameworks: get a step-by-step process for creating successful career frameworks in less time, get people on board and communicate effectively. Save hours of work and headache
🫂 People management and performance: get the golden rules for line management excellence, how to run effective 1:1, performance reviews and talent management
🏘️ Communities of practices: I'll share my approach for setting the strategy for communities of practice and how I doubled engagement as a result
↗️ Scaling Design frameworks, processes and mindsets: I'll show you how I scaled Design Thinking to 5,000 people at Lloyds and how to use the Mindset - Tools - Skills model
👋 Fostering a design culture: discover the framework I use to make 'culture' tangible and create positive and lasting change
🎉 Employee engagement: I'll show you how I increased engagement from 58% to 80%, the pitfalls to avoid and how to decide where to invest your energy
🛠️ Tooling management and strategy: the exact process I used to set my tooling strategy, run an RFP without drowning in admin (I saved £100k at my previous company in just a few weeks)
🎢 Effective change management strategies
➕ Complete with 1:1 coaching and a bonus session on how to present DesOps work to Executives (because I also coach people on public speaking and impactful presentations)
🔥 NEW BONUS SESSION: Peter Boersma will run a 90 min workshop on how to create and maintain a Design Ops roadmap for influence.
Transform your own operating model and level of impact:
✅ From Tactical thinking --> To Strategic thinking
✅ From Wasting resources and energy --> To Focusing on biggest opportunities
✅ From Measuring success through outputs --> To Delivering sustainable business value
✅ From Operations engine --> To Organisational influencer
Frequently asked questions
Video: Unlearning - how to make a successful Design Ops move into a new organisation
£799
GBP