
Joshua Penner
Find out why the government buyer isn't saying yes.
I spent years in the mayor's chair listening to vendors pitch software to my city. I said no to most of them, and almost never because the product was bad.
This tool runs your pitch through the six questions a government buyer is silently asking while you talk, and never says out loud. It grades where you are strong, where you are losing them, and hands you one concrete fix for each. It is the same read I would have given you from the buyer's side of the table, on autopilot and free.
Who it is for: founders and sales leads selling software to cities, counties, and public agencies. If a government somewhere has to say yes before you get paid, this is for you.
The six questions it grades your pitch against:
What is the smallest version of this you could sell me? Not the best version. The smallest.
What is the worst plausible failure, and what does it cost the buyer personally, in front of their council, six months from now?
Who is the buyer's actual twin already using this? Same size, same politics, same budget. Not the biggest logo.
What happens to the buyer's data, and who else can see it?
What is the rollback plan if it breaks in month one?
What does the incumbent already do well enough that the buyer is not in pain?
Grab it below. Drop your email and you get the full copy-and-paste prompt that works in ChatGPT or Claude. Paste in your deck, your one-pager, or a cold email, and you will have a graded review in about a minute.
Free
Run your pitch through the six questions a government buyer silently asks. Free, from a former mayor.