What If You Could? | AI Coaching & Workflow Design

Bring an idea, a frustrating process, or something you wish were easier.

I help people and teams figure out where AI can make a useful difference, build solutions around their work, and develop the skills to keep improving them.

I’m Kat—a former teacher who now leads Product Marketing and AI Enablement. My work includes setting AI priorities, building tools that support revenue growth, and teaching colleagues to build and evaluate solutions of their own. I left the classroom, but I’m still teaching.

Coaching for individuals

Have an idea for a tool, workflow, or creative project but aren’t sure where to start?

We’ll build together so you understand the decisions behind what we make and can keep experimenting independently. If career growth is part of your goal, we’ll also work on explaining what you built and why it matters.

AI strategy and workflow design for businesses

Maybe your team has plenty of AI experiments but needs a clearer direction, or a recurring problem that deserves a better solution.

I can help identify worthwhile opportunities, prioritize a roadmap, and design and build workflows around your business needs.

Projects can also include testing, team training, and documentation so someone knows how to iterate and maintain what we create.

• Customer Success Intelligence App
  Brings account information together to help a lean team prioritize support across 190+ accounts.

• AI Renewal & Upsell System
  Turns customer data into tailored positioning, messaging, and content. Supported our GTM team in exceeding a $2.5 million renewal and upsell goal.

• Interactive Onboarding Course
  Gives new users a way to learn independently, beyond live training sessions. Built from scratch, with a 4.6 customer satisfaction score.

Alongside these builds, I co-developed our company-wide AI policy and led hands-on learning and coaching that helped achieve 78% adoption in the first month.

We’ll start with what you’re trying to accomplish and what’s getting in the way. Before building, we’ll agree on a manageable scope and what a useful result would look like.

As we work, we’ll test against real examples, question the outputs, and decide where human review belongs. I believe taste and judgment can be developed, and those skills deserve as much attention as the tools.

There’s room for your concerns about AI, too. You can explore what’s possible while making deliberate choices about what you want to keep entirely your own...I like to call it your protect list.

I have a habit of seeing potential in people, products, and old houses, too.

I’m a former teacher who loves helping people work through the uncertain parts of learning until they can say, “Wait. I made that.”

Outside of work, I’m restoring a house built in 1856. There’s usually something I’m learning to make, fix, or wallpaper. I bring that same curiosity and unreasonable optimism to the people and projects I work with.

Book a free introductory chat to discuss your goals, where you’re getting stuck, and what support would be useful. We’ll explore whether coaching, a workflow build, or a broader AI initiative makes sense.