
Cheryl Chepusova
Design leadership coach
You’ve shipped the projects, solved the problems, supported the team, and consistently delivered high-quality work. But somehow, you still feel overlooked when it comes to influence, visibility, promotions, or leadership opportunities.
You know how to do the work, but you struggle to communicate your impact in a way that feels confident, strategic, and memorable to stakeholders or executives.
You’re tired of feeling like:
you’re seen as an executor instead of a strategic partner
other people are getting credit or visibility you’ve earned
you feel like you have to constantly prove yourself
you're limited in your career because you are an introvert
You may have tried:
working harder
becoming more “well-rounded”
focusing on craft and hoping it would speak for itself
waiting for your manager or company to guide your growth
But you’re realizing that career growth requires more than good execution.
You’re ready to:
communicate your value more clearly
become more visible and influential
build confidence in high-stakes conversations
navigate leadership and stakeholder dynamics more strategically
create a clearer professional identity and career direction
You want to become more intentional, more strategic, and more confident in how you show up.
We do this by:
Identifying where you’re getting stuck in visibility, communication, or influence
Clarifying how to position your work strategically
Practicing how to frame your thinking and impact
Strengthening stakeholder communication and executive presence
Exploring the patterns keeping you over-functioning or overlooked
Developing a clearer, more confident professional identity
Every engagement is personalized to your specific goals, challenges, and career context.
My approach integrates:
15+ years of experience across product design, startups, and tech
Deep understanding of stakeholder communication and business strategy
Career coaching grounded in lived experience, not just theory
Emotional intelligence and sustainable career growth practices
A nuanced understanding of the pressures many high-performing designers face in fast-moving tech environments
This work is both strategic and human.
Career growth is not just about becoming better at execution, it’s also about learning how to communicate your value, navigate influence, and advocate for yourself with clarity and confidence.
Contact
For product designers who want more influence, visibility, and career confidence