Persuading People: The PM's Edge in the Age of AI
Roshan Gupta
Founder | Product Leader @ Google, Meta
This course is popular
8 people enrolled last week.
Master the system I used to secure 9-digit budgets & Fortune 50 deals at Google.
Influence is THE #1 skill for Product Managers.
AI can generate content. Lots of it.
But content alone doesn't win buy-in. It doesn't move hearts or change minds.
You need persuasion. A message that's clear, resonant, and impossible to ignore.
Without it…
That critical budget you need? Out of reach.
The headcount you're pushing for? Denied.
The dependency you need prioritized? Not happening.
The promotion you deserve? Maybe next year.
Without the power to persuade, you're stuck on the sidelines. Meanwhile – others who can rally teams, secure resources, and inspire action move forward.
I get it. Convincing people to take action can be frustrating.
You have a vision. You have a strategy. You have a plan. You have all the things. But leadership hesitates. Stakeholders are indecisive.
I've been in your shoes. I've struggled to gain traction. But I found a system that helped me break through the noise – one that took me from leading a team of 5 to leading a 300+ org at Google, and helped me secure 9-digit budgets and close Fortune 50 partnerships.
And now, I'm going to teach you my system.
👉🏼 Take this course if you want execs to stop seeing you as a solid PM and start seeing you as a leader.
What you’ll learn
Land your message with power and clarity, every time. Master the system I used to secure 9-digit budgets & close Fortune 50 deals at Google.
Learn the 4-Step Story Framework and the 3 core principles of great storytelling.
Use Story Maps to structure clear, high-impact narratives – fast.
No more staring at a blank screen not knowing where to begin.
Blend emotion and logic to inspire confidence and action.
Analyze your audience, zero in on their motivation, and create magic moments.
Design narratives that capture attention, flow naturally, and keep your audience hooked.
Define the shift you want your audience to make – and the key insight that drives it.
Uncover your strongest arguments and evidence that ladder up to your key insight.
Anticipate objections before they surface and address them with confidence.
Master pre-pitch rituals that build confidence and eliminate last-minute nerves.
Control pacing, read the audience in real-time, and handle tough questions.
Close the loop using a powerful technique to make future decisions easier to win.
Become known as the PM who rallies teams, sways execs, and shapes strategy.
Build a reputation that follows you into every pitch and amplifies your future influence.
Scale your leadership by rallying larger and larger groups of people to action.
I'm confident this course will transform the way you persuade.
If you attend the class but don't see results – I'll refund your full tuition.
🎁 BONUS: a 30-minute private “Ask Me Anything” session to use after the course.
Who this course is for
Mid-level to Senior-level Product Managers looking to ascend to leadership roles.
Product Leaders looking to hone their skill and coach their teams to be more influential.
Ambitious early-career PMs aiming for rapid career growth.
What's included
Live sessions
Learn directly from Roshan Gupta in a real-time, interactive format.
Instructor coaching & feedback
Group discussions, real-time pitch coaching, and project feedback.
BONUS! Private "Ask Me Anything" session with Roshan
One 30-minute AMA session within 6 months of the course.
Proven, step-by-step storytelling playbook
Repeatable framework you can use for every pitch, presentation, and update.
The Complete Course Resource Guide
Access to powerful templates, slide decks, resources, and more.
100% Risk-Free Tuition-Back Guarantee
If you do the work and don't see results, you'll get a full refund.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Course syllabus
4 live sessions • 2 lessons • 2 projects
Week 1
Dec
8
Live Session 1
Mon 12/85:00 PM—7:00 PM (UTC)Dec
9
Live Session 2
Tue 12/95:00 PM—7:00 PM (UTC)OptionalDec
10
Live Session 3
Wed 12/105:00 PM—7:00 PM (UTC)Dec
11
Live Session 4
Thu 12/115:00 PM—7:00 PM (UTC)
Session 1: The Framework, Core Principles, Story Maps
Session 2: Live Coaching + AMA (Optional)
Session 3: Narrative Design, Captivate Audiences, Amazing Decks
Session 4: Control the Room, Close the Loop, Amplify Your Superpower
Bonus
Bonuses, Resources, Templates, and Other Goodies
Free lesson
Persuading People: The Skill AI Can't Replace
The Leader's Role in the AI Era
Learn why AI makes human judgment and storytelling more valuable, not less, and how to become the voice people follow.
A 3-Part Framework for Human-Centric Persuasion
Master three techniques to sharpen focus, connect with your audience's motivations, and build trust AI alone can't earn.
How Great PMs Build Stories Without Starting from Scratch
Discover a repeatable framework that makes building any pitch faster and easier.
Schedule
Live sessions
6-8 hrs
I will transform your storytelling in 3 live sessions (Days 1, 3, 4). Day 2 is optional, but highly recommended (live pitch coaching; often the most eye-opening part of the course).
Mon, Dec 8
5:00 PM—7:00 PM (UTC)
Tue, Dec 9
5:00 PM—7:00 PM (UTC)
Wed, Dec 10
5:00 PM—7:00 PM (UTC)
Thu, Dec 11
5:00 PM—7:00 PM (UTC)
Projects (Optional)
1-2 hrs
After Days 1 & 3, you'll get an optional exercise to apply what you've learned.
Private AMA (BONUS!)
1 hr
For this upcoming cohort, I am including a private "Ask Me Anything" session you can use within 6 months of the course. We can work on a pitch, talk about your career, or cover something else. It's your choice!
Success stories
- I love that this course is so concise, direct, and filled with practical frameworks, advice, and tips. Speaking as a Product Leader from Google, I can confidently recommend this course.
Jesse Savage
Director of Product Management @ Google - The training with Roshan has been a game changer. He breaks down the why, what, and how of communicating with impact and clarity. I find myself using Roshan’s framework every day, both at work and at home.
Qingqing Ouyang
Chief Product Officer @ Provi - In nearly 20 years in tech, the #1 skill I’ve seen that accelerates careers is the ability to influence and persuade. Personally, I tripled my comp from $300k to $900k in 6 years because of it. This course breaks down exactly how to build that skill and advance your career.
Nancy Chu
Director of Product @ Roku (ex-Meta) - Signal to noise ratio is off the charts. It’s crisp and strips off all the unnecessary noise that’s out there. If you’re short on time, don’t want to wade through a ton of resources and want to level-up, this might be it.
Shilpy Mishra
Product Leader @ Electronic Arts - This course was a eye-opener for me. In just a couple of hours, it helped me learn how to build more compelling stories and better get my ideas across in a way that resonates. I wish I'd taken this course earlier.
Nic Sagez
Senior PM @ Google Roshan's storytelling course was exactly what I needed. What really stood out was how practical everything was – I could apply everything right away. This course has made a huge difference in how I communicate and has been a game-changer for my business.
Phil Ou
Founder @ Blossomer
Not sure if this cohort is right for you?
Book a Free Discovery Call!
Let's chat about your career goals. I'll answer your questions and help you determine if this cohort is the right fit for your aspirations.
Frequently asked questions
Stuck in your PM career and wondering what separates you from the next level?
Most PM career ladders are either vague or overwhelming – dense "word salads" that make it hard to know what actually changes at each level.
If you've ever wondered "What does it mean to operate at a Product Leadership level?" – this guide cuts through the noise.
It breaks down what it REALLY takes to go from managing a team to managing an org. You'll see exactly what's expected at each level and learn 5 practical strategies to move you up that ladder, fast. Clear, actionable, and built from lessons I learned growing from PM to Group PM at Google.
$599
USD
2 cohorts