Go beyond building AI products. You’ll learn how to integrate AI evals directly into your current AI application and workflow, ensuring every feature you ship is measurable, reliable, and aligned with your product goals.

Our goal

You come in with a product use case and walk away with an actionable, clear plan to evaluate and continuously analyze your AI product.

Is this you?

This accelerated course is specifically crafted for senior PMs, product leaders, data scientists, and AI engineers who are already building with AI and looking to implement AI Evals and Analytics with a practical framework and playbook.

Couse Plan

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Lesson 1: The AI Evaluation Framework

- Understanding the AI evaluation framework

- Differentiating Eval, Analytics, and xAI

- Integrating AI evaluation into your product lifecycle

- Exercise: Section 1 of your playbook

Lesson 2: How to Evaluate AI Products

- Human evaluation methodologies

- Using LLM-as-a-judge approaches

- Mapping AI evaluation work into the development cycle

- Designing rubrics and metrics for evaluation

- Exercise: Section 2 of your playbook

Lesson 3: Experiment Design and AI Evaluation Tools

- Evaluator model selection and usage

- Experiment design for AI evaluation

- Overview of popular eval tools: DeepEval, RAGAs, Langsmith

- Exercise: Sections 2 & 3 of your playbook

Lesson 4: Product Analytics & Build Your First Evals Team

- Key concepts in product analytics

- Product monitoring practices for AI products

- Understand leading & lagging indicators

- Conduct post-launch review and analytics

- How to build your first AI Evals team

- Exercise: Sections 3 & 4 of your playbook

This is an accelerated course. We've condensed four weeks of material into two weeks so you can learn everything at an intensive pace.

Course Highlights & Benefits

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✅ Real-World Case Studies and Methods Explore proven evaluation approaches from teams shipping production AI. Learn when to use LLM-as-a-judge vs. human reviewers, how to balance quality with velocity, and what actually matters for your specific use case.

✅ Battle-Tested Industry Expertise Learn from instructors with 20+ years combined experience in data science and ML products, plus 2+ years pioneering AI Evals since the launch of ChatGPT.

✅ Complete AI Evaluation Playbook Get lifetime access to templates, frameworks, rubrics, and an AI Evals glossary. Everything you need to implement immediately. Actionable. Application-focused. Practical.

✅ Practical, Project-Driven Workshops Build your own evaluation playbook during 4 sessions (2 hours each) over 2 weeks. Work on your actual product while getting direct feedback on your specific challenges and methodology.

🎁 Founding Cohort Benefits Join our first cohort and help shape the course. Receive personalized guidance, in-depth discussions on your evaluation challenges, and access to our professional community of product leaders, data practitioners, and AI builders.

Are you shipping AI products without knowing if they actually work—or if they're safe?

Time to work on AI Evals and Analytics.

-- Stella and Amy