With 16 years of experience conducting impactful research, Elizabeth has shaped the design of hundreds of websites, apps, services, and physical products for companies such as Shopify, Mozilla, Instacart, MTV, and Meta. Her experience is complemented by a PhD in Cognitive Psychology, which gives her a deep understanding of how users think, behave, learn, and remember. When she isn't running user interviews, Elizabeth teaches training workshops on user interview skills for conferences, clients, and the Maven and O'Reilly Media platforms.