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AI Design Document: the Goal is to Fail

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Valerii Babushkin

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What you'll learn

Identify your business goals

You will learn how to set up your business goals before you commit to a time-consuming technical solution

Determine budget and deadlines

You will master the skill of estimating your budget as well as operating within a time constraint

Measure ROI

You would be able to tell if the potential output covers and/or exceeds overall costs

Why this topic matters

It's better to fail fast than to invest months building an AI product no one uses. In this lesson, you'll learn how to write an effective design doc using a framework I honed after creating ML systems for companies like Meta and BP. Using my template, you'll be set up for success from the get-go.

You'll learn from

Valerii Babushkin

Senior Principal at BP, Kaggle Grandmaster

Valerii is an accomplished data science leader with extensive experience in the tech industry. He currently serves as Head of Data, Analytics, and AI at BP, where he is responsible for leading the company's data-driven initiatives. Prior to joining BP, Valerii held key roles at leading tech companies, such as Facebook,, Alibaba, and X5 Retail Group.

Previously at Meta, Alibaba

Alibaba Group

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