Inside the GTME Stack: Tools, Workflows, and Real Examples

Hosted by Yash Tekriwal

Thu, Nov 20, 2025

5:00 PM UTC (1 hour)

Virtual (Zoom)

Free to join

Invite your network

Go deeper with a course

GTM Engineer Foundations
Yash Tekriwal and Bhaumik Patel
View syllabus

What you'll learn

How GTM Engineers actually think about their stack

A look at the mindset behind tool choices, priority setting, and building systems that keep GTM teams running smoothly.

How those decisions translate into real workflows

Real examples of enrichment flows, routing logic, signal tracking, and automations that show GTM Engineering in action.

How to apply these principles to your own stack

Learn practical ways to reduce chaos, connect platforms cleanly, and design workflows that stay reliable and consistent.

Why this topic matters

GTM Engineering is becoming one of the fastest growing skill sets in the industry. Companies need people who can use tools, data, and automation to create leverage across the revenue engine. The gap between teams that build systems and teams that stay manual continues to widen. Get inside the minds of top GTMEs and learn how they use tools and automation to build systems that drive real results.

You'll learn from

Yash Tekriwal

The first GTM engineer + AI and automation expert

Yash joined Clay almost 2.5 years ago when it was just a motley crew striving to build better GTM tooling.

Since then, he built the foundation for the enterprise sales and partnerships motions before stepping in to lead education, where he helps ensure that all internal and external users of Clay are experts in their own right through live training, content, and unique experiences.

Featuring

Clay

Sign up to join this lesson

By continuing, you agree to Maven's Terms and Privacy Policy.