The Narrative Office

Reclaiming Marketing Authority in B2B

Lianne Stewart

Founder, the Narrative Office

Identify when your organization is experiencing narrative drift, and name it clearly instead of calling it “alignment.”

Diagnose Narrative Drift in Real Time

Be able to explain the actual business impact of treating your business narrative like a quarterly asset.

Calculate the compounding cost of narrative drift

Introduce structural guardrails that protect your core narrative, including AI workflows, without escalating conflict.

Reclaim Decision Authority Without Becoming “Difficult”

Stop executing others' roadmaps. Build strategy that gets funded, speak the language of business, and win stakeholder buy-in.

VP Product. 350+ PMs Stuck to Strategic

Deloitte

PRGX Global

FinThrive

Healthmine

Brennan Collins

Product Executive & Educator. Helped 350+ PMs Move From Delivery to Strategy

Jan-Feb 2026

March 2026

You know how to ship. You don't know how to matter.You execute roadmaps you didn't create, manage requests you can't push back on, and watch less capable PMs get promoted because they learned to speak the language of business before you did.The gap isn't talent. It's altitude. You're solving problems at the feature level while decisions get made at the business level - and nobody taught you how to close that distance.This course does. In 4 weeks, you'll build the strategic toolkit that mid-career PMs are missing:<ul><li>Connect your features to business KPIs: Build a metrics ladder from what you ship → what executives fund</li><li>Defend your roadmap with logic, not opinion: Turn stakeholder demands into strategic wins (students call this "Product Judo")</li><li>Craft vision and strategy like a skill, not a gift: 9 frameworks that make the abstract concrete</li><li>Apply everything to YOUR product in real-time: Every session includes exercises on your actual work - not unrealistic case studies</li></ul>AI tools show up in the course where they save you time. But the strategic thinking that makes you promotable? That's human work. This course teaches both.

From Delivery Mode to Decision-Maker: The Strategic Product Leadership Course

Think like a business owner, not a delivery manager

Map customer needs to business metrics executives care about

Craft a vision and strategy using frameworks, not mystical talent

Transform stakeholder feature demands into defensible strategic moves

Speak the language of revenue, pricing, and business models 

Build your case for promotion with artifacts that prove you're ready

This is not an entry-level course.  These are advanced topics.  See my free content for PM foundations and breaking into product management

3 to 10 years experience in Product Management

No one-and-done projects here.  You need to have felt the joy and pain of good and bad decisions (yours or someone else's).

Experience shipping multiple iterations of the same product

This shouldn't be about your salary (but that comes with it).  You should be intrinsically motivated to grow your abilities and scope

A desire to lead products strategically, not just ship features 

Mid-career PMs stuck in delivery mode who want to think more strategically and earn a seat at the decision-making table.

Experienced product managers who want to speak the language of business and defend their roadmap with metrics that executives respect.

PMs preparing for promotion who need a portfolio of strategic artifacts - vision, roadmap, metrics, business model - to prove they're ready

In 90 minutes, I will teach you tools to become a more effective, memorable storyteller at work — and all other parts of your life.

Creator, the Six-Word Memoir phenomenon

Dell Technologies

Levi Strauss & Co.

Nuveen

Dropbox

OhioHealth

Larry Smith

Creator of the global phenom Six-Word Memoirs and "storytelling whisperer"

Cohort 3

Cohort 4

In this 90-minute workshop, you’ll learn practical storytelling frameworks that turn complex ideas into clear, memorable narratives that win attention, build credibility, and move decisions.We’ll apply these tools to high-stakes moments — executive updates, all-hands meetings, product launches, sales or campaign pitches, job interviews — as well as everyday conversations. We'll dig into my proven techniques to simplify and align messages, structure stories for engagement, and tailor delivery for different audiences. We’ll cover using AI thoughtfully to draft, iterate, and stress-test content without outsourcing your voice.You will gain enhanced skills to:• Turn presentations and pitches into compelling narratives that capture attention and build trust • Simplify your messages for clarity and team alignment • Use storytelling to reinforce culture, mission, and values • Make every story more clear, concise, and memorableBonus: The same tools work outside of work — for toasts, social gatherings, even eulogies.You'll leave with new storytelling powers for leadership and tools to tell stories that make people lean in, trust you, and respond with three magic words: tell me more.

Strong, Clear, Storytelling Is a Tool for Clarity, Influence, and Impact

Nailing Your Value Proposition

Crafting Pitches That Stick

Presence as a Leadership Superpower

Understand AI as a Partner Not a Replacment

Because many leaders trick themselves into believing everything they say is clear and landing well with others.

A curiosity to elevate your storytelling 

Leaders who want to nail their value proposition for internal team alignment and external messaging

Founders, comms officers, HR directors, and other leaders navigating transitions such as funding rounds, growth, M&amp;A, hybrid workplaces

Professionals looking to grow in their current role or seek a new role now asking this vital question: How can I be a better storyteller?

SPECIAL NOTE: This cohort is being offered in a self-directed replay format—but this is not your typical on-demand experience. You’ll get full access to Cohort #2's video recordings (recorded live on April 30 - May 14, 2025)—which include not only our core presentations but also real-time participant questions, extended Q&amp;A, and in-session insights that made the live experience so valuable. You will also receive:- All course decks and materials presented during the sessions- A flexible, immersive learning journey that fits your schedule but still gives you real-time touchpoints This is an up-to-date, practical version of the course, built for independent learners who still want connection and clarity. The weeks listed below are how we execute the traditional course which allows for practice time but you can complete the course however is best for you. Building on the Success of Our Flagship Course Are you ready to harness the game-changing power of AI Market Research tools to elevate your business and marketing strategies? Over the last 90 days, industry leaders like Google, OpenAI, and Perplexity have launched groundbreaking Market Research advancements, from advanced note-taking and reasoning tools to the emergence of "agentic AI" capable of autonomously executing complex tasks. These innovations represent a seismic shift in market research practices—one that can empower you to identify new opportunities, streamline R&amp;D, and anticipate consumer behavior with unmatched precision. Join our new MASFM Course to unlock the potential of these cutting-edge tools and revolutionize your brand's market research strategy. This course dives deeper into AI-powered research techniques, expanding on the strategies and tools that have empowered our past cohort participants. We’ve tailored this course to help you apply AI-driven innovations specifically to market research, delivering faster, more accurate insights that will set you apart. In a world where marketing is increasingly driven by data, mastering AI-powered tools is no longer optional—it's critical. According to recent studies, marketers and research professionals with AI expertise are poised to earn significantly more and secure top positions in their fields. But with the rapid pace of AI innovation, many also fear being left behind.&nbsp;This course is designed to address both these opportunities and challenges. Through practical, hands-on sessions, you’ll learn how to leverage AI to supercharge your market research capabilities, delivering faster and more accurate insights than ever before. Whether you're looking to elevate your career, boost your earning potential, or simply stay ahead of the curve, this course will give you the AI advantage you need. Uncompromised Quality, Intelligently Priced“Other online platforms’ ‘Mini-MBAs’ or Universities’ ‘Certificate Programs’ cost thousands of dollars. We took a different approach: Develop courses that are equal (we’d argue superior) in quality and strategically priced to deliver maximum ROI for the price.”&nbsp;Our course is a Certificate Program and we've done many 1:1 sessions with participants as added value. 3 Sessions. What You’ll Learn:&nbsp;* AI Tools for Market Research: Get introduced to cutting-edge AI tools that will transform how you conduct research, from sentiment analysis to predictive analytics. * Real-world Use Cases: Explore how leading brands are using AI to drive their marketing strategies. * Interactive Workshops: Gain hands-on experience with step-by-step guidance, tailored exercises, and valuable resources to help you integrate AI into your daily workflow.&nbsp;Why Enroll?&nbsp;* Career Catalyst: Equip yourself with skills that are in high demand and position yourself as a leader in the AI-powered future of marketing. Recent research from Business Insider reported that Marketing Professionals with AI Skills are forecast to earn 38% more than those without AI Skills. Additionally, a CNBC/SurveyMonkey Workforce Survey reported more than half (51%) of all Marketing Professionals are worried AI will soon take their job. * Expert Support: Benefit from live sessions taught by seasoned AI Marketing Experts teaching practical, hands on skills you can use TODAY.&nbsp;* Ongoing Learning: Enjoy lifetime access to future course updates, ensuring you stay at the forefront of AI advancements. * Certification: Our course is a Certificate Program with Live Sessions (also recorded and on-demand if you can't make it Live) and we've done many 1:1 sessions with participants as added value. By the end of this course, you'll not only have mastered essential AI skills for Market Research but also gained the confidence to apply them saving time, cutting costs, and enhancing your strategic insights.&nbsp;BONUS: Get Reimbursed: Leverage your company's L&amp;D budget to cover course costs. Visit https://maven.com/expense for more details. &nbsp;

Elevate Your Skills, Elevate Your Market Research Game, Elevate Your Career


Course syllabus

Three 90-minute sessions packed with tips and tools you can use straight away.

Course schedule

A Forward Thinking Market Researcher﻿You want to discover product/market opportunities faster than ever.

A Founder or Marketing Innovation leader. You want an AI system to improve your clarity of your market and discover opportunities. Fast.

A Product MarketerYou want to uncover market, customer, and competitor intelligence while saving many hours of research preparation time.

This course is for you if you’re:


Key Course Benefits


This course was developed BY Marketers FOR Marketers. Learn directly from seasoned AI Marketing Experts through practical, real-world applications that you can implement today.

👩🏽‍🏫 🧑‍🏫 Hands-On Instruction From AI Marketing Experts


Save up to 30% of research prep time and deliver highly strategic Market Research insights in a fraction of the time with AI Powered Tools &amp; Techniques.

📈 Dramatically Reduce Research Hours and Improve Strategic Output


How much is your time worth? A lot! Gain valauble hours back to focus on even high level strategic matters.

💰 Immediate ROI!


Learn our interactive technique for writing AI Powered Prompts that deliver superior Market Research results.

🔧 Learn Results-Driven Prompting Techniques


Receive tailored AI Practice Guides and templates designed to teach you how to apply what you learn TODAY and streamline your specific research tasks.

📚 Customized AI Practice Guides & Worksheets


COHORT#3: Propel your Market Research game with AI. Our Practical, Hands-on course shows how AI Market Research can transform your Business.

Michael DeNunzio

Peter Monk

Mastering AI Skills For Market Research #2

Transform from L&D order-taker to strategic business partner using proven frameworks that secure executive buy-in.

Think and Execute Like a Learning Leader

Dr. Christie Vanorsdale, Ed.D, Ms.Ed.

Doctor of Education with 15+ years building evidence-based learning ecosystems.

Cohort 1

Cohort 2

Break Out of the “Order-Taker” Role in L&amp;DMost L&amp;D professionals get stuck taking orders—creating courses without influence over strategy. Even with strong skills, they struggle to: • Connect learning to business results leaders value • Gain buy-in or budget for ideas • Navigate organizational politics • Break through the ceiling that limits growthThis 4-week course gives you the tools and language to operate as a strategic partner. You’ll learn to audit learning ecosystems, build executive-ready business cases, map stakeholder influence, and design phased implementation plans that prove impact.What to Expect A 4-week blend of self-paced lessons and live collaboration:<ul><li>Week 1: Learning Ecosystem Audit</li><li>Week 2: Building Business Cases (+ Live)</li><li>Week 3: Stakeholder &amp; Implementation Planning</li><li>Week 4: Capstone Presentations (+ Live)</li></ul>Projects &amp; Community<ul><li>Project 1: Audit a real training request</li><li>Project 2: Create a Strategic Implementation Plan </li><li>Takeaway: Build a portfolio with audits, business cases, and influence maps—plus a positioning statement showing your readiness for strategic L&amp;D roles.</li></ul>

Transform from L&D order-taker to strategic business partner with C-suite access

Shift from executor to strategist by framing learning in business terms.

Use systems thinking to design learning that drives organizational impact.

Communicate learning value in ROI-focused language leaders respect.

Apply proven frameworks to link learning strategy to measurable results.

The Frustrated Senior ID Senior instructional designers tired of being order-takers who want strategic influence and leadership advancement.

The Ambitious L&amp;D Manager L&amp;D managers seeking C-suite access and organizational influence to drive business impact.

The Strategic Learning Professional Learning professionals ready to transition from tactical execution to strategic business partnership.