Working with AI as a Teammate
Hosted by Natalie Lambert
What you'll learn
Build the right AI teammate for the job
Train smarter, not harder
Live demo: My go-to AI teammates in action
Why this topic matters
You'll learn from
Natalie Lambert
Founder & AI Entrepreneur | Former Applied AI Executive at Google
Natalie Lambert, Founder & Managing Partner at GenEdge Consulting, is a leader driving innovation in marketing through generative AI. She established GenEdge with a mission to help organizations gain a competitive advantage by leveraging GenAI. Her journey into the world of AI began at Google, where she initiated AI pilot projects across the organization. These initiatives aimed to identify practical use cases, tools, and strategies to enhance Google's marketing efforts, delivering significant returns on investment.
Natalie also led the content strategy and storytelling team at Google Cloud, held CMO positions in two successful enterprise startups, both acquired during her tenure, and worked at Citrix in various marketing capacities. Her career began at Forrester Research, where she advised companies on tech investments and best practices. Her expertise has earned her recognition in publications like The New York Times, The Wall Street Journal, Wired, Forbes, and CIO.com.
Previously at
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