Savant-AI

Create Your Second Brain with AI

J.P. Morgan

Fidelity Investments

School Of Visual Arts

Barclays

Ogilvy

Matt Burton

Founder/CEO at Savant-AI™ and Faculty at Golden Gate University

I will show you how to turn your daily notes into a valuable asset that is free to create, manage, and expand.

Build with Obsidan (Free)

Text notes, .pdf files, and Google Docs can be stored in NotebookLM, where you then "curate and create" with Gemini AI.

Build with NotebookLM (Experimental)

Export a live meeting transcript from Otter AI, then import to an AI Agent you create in ChatGPT to be a living FAQ.

Build with ChatGPT Plus from OpenAI (Custom "Agent")

In Build a Business with AI in 10 Days™, you'll gain practical AI skills to drive business growth and achieve long-term success. By the end of this course, you'll be able to: -Generate and validate business ideas using AI. -Develop a business plan tailored to your goals. -Create a strong personal brand that aligns with your business vision. -Implement effective AI-driven marketing strategies to attract and retain customers. -Optimize your business operations with AI for maximum efficiency. This course guides you through hands-on exercises, expert insights, and real-world examples, ensuring you're ready to apply AI to your business immediately.

Accelerate Your Business Growth with AI in 10 Days for Lasting Success

Provide a brief description for each module as a way to sell the value of what students will be learning throughout the course.

First Module

Second Module

Third Module

Course syllabus

Aspiring entrepreneurs looking to start their own business and leverage AI for a competitive edge

Side hustlers needing help to form their business idea, create a plan, and perform market research

Previous or current business owners wanting to improve their business with AI and achieve greater success

Who is this course for

What you’ll get out of this course

Learn how AI tools can make your business smarter and more efficient.

Understanding AI for Business

Discover how to make a strong business plan using AI tools. We'll guide you through each step, making it simple and practical.

Creating a Business Plan

Find out how AI can improve your marketing efforts and help you reach more customers. Learn about AI tools that make marketing easier and more effective.

Marketing with AI

Learn how AI can help you manage your finances and avoid cash flow problems. We'll show you tools that make budgeting and forecasting simple.

Managing Money with AI

Use AI to hire and manage a great team for your business. We'll cover how AI can help you find the right people and keep your team working well together.

Building a Team

Explore strategies to grow and sustain your AI-driven business. Learn how to use AI to scale your operations smoothly and efficiently.

Scaling Your Business

Break free from the 9-5 grind and take your business to the next level in just 10 days with AI! 

Build A Business Using AI 

Ashley Gross

Build a Business with AI in 10 Days 

Cohort 9

Introducing a revolutionary approach to market understanding: Stop trying to validate what you want to sell. Learn to truly listen to what the market wants you to build. Imagine having direct access to the unfiltered thoughts, desires, and needs of billions of potential customers. Not through traditional market research or focus groups, but through what I call the Billion-Person Focus Group - a revolutionary AI-powered approach to understanding what people really want. Why This Course Is DifferentMost market research courses teach you how to validate your ideas. This course teaches you something far more powerful: how to let the market guide your decisions before you even build. Using my Oracle and Architect framework, you'll learn to:→ Move beyond traditional "validation" to achieve true Product-Market Flow→ Build AI thought partners that give you deep market insights 24/7→ Tap into the authentic voice of your market at scale→ Understand not just what people do, but why they do it What Makes This Approach Unique:→ Goes beyond surface-level data to uncover emotional and cultural drivers→ Teaches you to build your own AI thought partners, not just use tools→ Focuses on deep listening rather than validation→ Combines human-centered research with cutting-edge AI technology Real Results From My Methodology:→ Helped companies pivot features to drive 40% surge in user adoption→ Reduced churn rates by 30% through deeper customer understanding→ Increased revenue by 20% by identifying hidden market opportunities→ Secured 25% market share in new markets within 6 months→ Saved millions in wasted resources and customer acquisition costs The secret?→ Stop building what you think people want and telling them what to buy.→ Instead, start listening to what the market actually needs and is telling you what to sell. If you are ready transform your vision into market-validated success then please join us. .

Ready to stop guessing and start knowing what your market truly wants?

If your events are recurring and at the same time, it might be easiest to use a single line item to communicate your course schedule to students

Tuesdays & Thursdays

Feel free to type out dates as your title as a way to communicate information about specific live sessions or other events.

May 7, 2022

Schedule items can also be used to convey commitments outside of specific time slots (like weekly projects or daily office hours).

Weekly projects

Course schedule

Visionary EntrepreneursBuild with confidence, not guesswork. Use AI-powered deep listening to create products your market actually wants.

Marketers &amp; Growth LeadersSpot hidden opportunities and create campaigns that resonate by understanding what truly drives your audience.

Consultants &amp; Agencies Transform client outcomes using AI-powered market intelligence. Make decisions backed by deep insights.

Solopreneurs &amp; Side-Hustlers Launch products that connect by truly understanding your niche. Stop guessing, start knowing your market.

Product &amp; Innovation Leaders Create products people love by understanding their deeper needs. Turn market insights into winning features.

This Course Is Perfect For:

What This Course Will Help You Do

Learn to use AI to test and refine your ideas before heavy investment, drastically reducing the risk of launching products that don't resonate with your audience. Say goodbye to guesswork and hello to data-driven clarity and certainty.

Validate Ideas with Confidence and Eliminate Guesswork

Dive deep into the vast world of online data to extract meaningful insights others miss. Master the Billion-Person Focus Group™ technique to spot emerging trends, underserved segments and understand authentic, real-time consumer preferences before your competitors do.

Uncover Hidden Market Opportunities

Go beyond surface-level demographics to understand the deep motivations driving customer decisions. Create offerings that truly resonate with your target audience, fostering loyalty and driving sustainable growth. Build what your market craves, before they even know they want it.

Craft Products and Campaigns People Love

Gain deep insights into customer preferences to optimize your offerings and marketing strategies for maximum impact and resonance.

Optimise Existing Products and Campaigns

Use the power of AI to develop data-driven strategies for pricing, distribution, and marketing. Optimize your success while minimizing customer acquisition costs. Create messaging that deeply connects with your audience, setting your brand apart in even the most crowded markets.

Develop Winning Go-to-Market Strategies

Learn to monitor and interpret market shifts as they happen. Quickly adjust your strategies to seize emerging opportunities and maintain continuous product-market fit in dynamic environments. Stay ahead of the curve and never be caught off-guard by market changes again.

Pivot Your Strategies Proactively - Not Reactively

Save money, avoid costly missteps and accelerate your path to product-market fit. Optimize your resource allocation for maximum impact. Transform from a market follower into a visionary leader, armed with AI-powered foresight and data-driven confidence.

Minimise Risk, Maximise Success
 

Build AI-powered virtual personas or focus groups to test product concepts, predict market reactions, refine messaging or uncover unmet needs before launch. Build and deploy your own AI research agents to gather insights 24/7, transforming how you understand your market.

Create AI-Powered Virtual Personas and Market Validation Companions

Gain exclusive access to AI prompts, codebases, templates and frameworks that will revolutionize your approach to market research. Learn to craft laser-focused AI prompts that unlock hidden insights and validate your assumptions with unprecedented speed and accuracy.

Build Your DIY AI-Powered Market Research Toolkit
 

Connect, collaborate, and learn alongside visionary professionals. Get personalized support and expert guidance to tackle your unique challenges.

Join a Community of Market Innovators

Unlock the power of AI and the Billion-Person Focus Group™ to decode what your market really wants in ways traditional research can't.

Abi Awomosu

Data and AI Whisperer.  Advisor to Founders and Fortune 500 Execs for 20+ Years

Cohort 1

Cohort 2

The challenge: most people who don't have a technical background do not understand the reasons why products like ChatGPT, Claude, or Cursor respond the way they do. Because of this, they also don't understand how to get what they want and need out of AI tools. A quick story: my sister is a physician-scientist. She has an MD-PhD. She does cutting edge scientific research and works with data on the daily. Last year, we were on a video call where she mentioned being unimpressed with ChatGPT's response to her work question. She told me what she was trying to do, and I went, "wait, AI could definitely handle this - what did you type?" I flipped the screen, pointed it at my monitor, and proceeded to have a conversation with ChatGPT that got her all the answers she needed in just a few minutes. This "capability unlock" has gone on to save her at least an hour in her work every day. DAILY. And she was mere seconds away from having given up on it, thinking AI wasn't yet good enough to get the job done. And this is when I realized, every non-technical user needs to understand not just "prompt engineering," as you've heard described elsewhere.It's more fundamental than that. It's...• The reasons and treasons of why AI does or doesn't give you a good answer• The nuances of technical limitations (safety, length, 'correct' output)• The incredible power of chain of thought &amp; reflective techniques This 3-day intensive will cover the above, and so much more, with the outcome of getting you to become fluent in talking to AI systems, including large language models (like ChatGPT/GPT-4o out of OpenAI, Claude out of Anthropic, LLaMA out of Meta) and image generation models (like Midjourney, DALL-E, and Stable Diffusion). And when I say "fluent," I mean something very specific. Just as language fluency isn't about memorizing phrases from a travel guidebook, AI fluency isn't about collecting prompts from Twitter. True fluency means understanding the deeper patterns of interaction -- knowing when to push, when to pivot, and most importantly, why. Consider this: most courses teach you what to say to AI. This course teaches you how to think about AI conversation. It's the difference between learning to order coffee in French versus understanding why French speakers structure their thoughts the way they do. What you'll get out of the 3 day intensive - Day 1Mental Models &amp; Mechanics• What AI knows versus what it can do; how AI reads, thinks, and speaks, + biases and limits• The hidden landscape of latent space, embeddings, and vectors - what does it all mean for your usage?• Differences in AI paradigms, LLM models, genAI models, and the applications that sit on top of them Day 2Conversations &amp; Debugging• Ask the unaskable: form questions that inspire LLMs to answer you; learn the DRIVE context framework• Use layered prompting and multi-turn conversations for your most advanced queries and topics• Get AI to "think out loud," giving you more data, more insights, and the ability to iterate over time Day 3Advanced Applications• Use reflective and agentic techniques + products to get AI "working for you" - soon, you'll have a team• Get multi-modal - combine models, model types, and apps to generate fast, impactful outputs• &amp; more: analysis, tools, fine-tuning, hallucinations, ethical considerations, and real world use And more• retrieval augmented generation (RAG), code use, integration + extensions, voice-based nuances• chain of thought, reflection, context windows, and other AI concepts explained• how do apps make use of LLMs, how is AI being integrated by companies across tech At the end of this 3-day intensive, you'll...• be able to transform vague ideas into incredible outputs, whether you're brainstorming, working with data and statistics, coding with AI, using it for workflow, asking it knowledge questions, utilizing it for research, adopting it as a content companion, or using it in an academic setting• troubleshoot and debug AI responses - you'll know when you've hit a real limit versus a bug or user error, unlocking the boundaries of what AI can do before anyone else -- no matter the field you're in• future-proof your skills - because you're going to have a deep understanding of how these products work, you'll remain capable of using them as the models are continuously updated and evolved, even as the rapid pace of AI development continues It's about harnessing the power of this transformative technology to amplify your own creativity, productivity, and impact on the world. Get ready to go beyond "prompt engineering" and embark on a journey to truly master the art and science of communicating with AI. Are you ready to unlock the conversation?

You're probably bad at talking to AI. I'll make it your smartest friend.

3 days of live classes

Can't make it to the live classes or want to watch them again later? We'll make each day's content available same-day for all students.

Access recordings forever

There will be several projects and optional group workshops to turn the content into usable muscle - attend live for instructor feedback, or access projects, examples, and templates at your own pace - including permanent access after the course ends.

Daily projects (optional)

Non-technical or semi-technical professionals (throughout knowledge work) looking to gain an upper hand in this AI moment.

Anyone who has felt the gap between AI's potential, what they hear about what it can do, and their ability to access the upside.

NOT for engineers who already use LLM copilots every day. NOT for people looking for quick prompt templates.

You'll learn about the cognitive architecture that underpins not just LLMs, but the way that products and apps are built around them. These patterns will work across AI models and will continue working as systems evolve.

Instead of AI prompt templates, learn conversational design patterns

It's hard for even the most AI-passionate people to integrate and reliably, consistency use AI products. I'll give you systems, shortcuts, and methods for making it second nature -- we'll build your AI muscle.

Instead of treating ChatGPT like a magic answer box, you'll make it a constant companion

"Why does it hallucinate here, but not there? When should I restart a conversation versus redirect it? Why does it sometimes forget what we just discussed? How does its sourcing work? When is more context good versus bad?" You'll know. And you'll know what to do next.

Instead of getting frustrated, you'll know how to iterate your way to results

You'll master the art of progressive refinement, building complex outputs and systems, and be able to leverage all of this to be top .5% in your field -- whether that's at work, with a hobby, with a side project, or with something personal.

Instead of being left behind, you'll get and stay ahead of the AI curve

Develop a foundational understanding of how AI & LLMs see, hear, and read your input, + how to use them to 10x your output speed and impact.

Sherveen Mashayekhi

Founder & CEO @ Free Agency; Product Leader @ Stella (AI job matching), Toptal

💥 Update: AI tech in the course - ChatGPT + features released in December, Claude, Google Gemini 2.0, Microsoft Copilot, Google AI Studio, Google NotebookLM, Crew.AI, and other agent tools. Given the recent advancements by OpenAI, Google, Microsoft, and other leading companies, there will also be more focus on agentic capabilities. You will also get hands-on building AI with APIs from Anthropic and OpenAI. ♻️ My goal is to make this course valuable by encouraging you to focus on specific scenarios relevant to your work. You will learn several foundational AI tools, and learning will accelerate when you apply these skills to your workflow or problems. AI IS TRANSFORMING LEADERSHIP:To remain relevant in the AI era, you need a base level of AI technical knowledge to lead effectively and drive business results. Leaders who blend business savvy with technical expertise will lead the intelligence economy. If you seek an identity as an influential and innovative leader, technical acumen of AI capabilities, frameworks, and technology is no longer optional.&nbsp; Leaders with a technical foundation act quicker and more effectively to exploit AI for business value. Your AI vision depends on your creativity to weave technical capabilities and business strategies to accelerate productivity and business outcomes. Creative and growth-minded leaders understand they must adapt their identity to remain relevant in the intelligence economy. The intelligence economy is led by leaders who blend business savvy with data and AI technical acumen. This course will empower you to strengthen your AI technical expertise:✅ You will be able to boost your productivity and creativity.✅ You will be able to earn more credibility with engineers and technical stakeholders.✅ You will be able to show up more confident when speaking about AI strategy and technology.✅ You will be able to connect AI concepts to power your business strategy.✅ You will be able to boost your AI influence with key executives and within your industry.✅ You will be able to call BS and negotiate more effectively with AI technology vendors. The truth is you will not earn an identity as an AI-savvy business leader until you practice and use AI. The best way is to learn AI concepts and tech suitable for leaders and get hands-on to increase your confidence. 🙌 You’ll engage with AI hands-on to grasp key concepts, gaining practical understanding without needing to be an engineer. WHAT WE WILL FOCUS ON:🧠 AI Assistants: collaborating with AI assistants as thought partners through text, voice, images, video, and files to derive insights, synthesize and generate content. ♻️ AI Workflows: systems where LLMs and tools are orchestrated through predefined workflow steps using rules and tools to automate a scenario and achieve an outcome. 🤖 AI Agents: systems where LLMs dynamically plan and execute strategies with tools to accomplish a goal. WHY THIS COURSE:AI lessons and assignments for leaders and non-technical professionals, not engineers. Many AI courses are too technical for leaders and, therefore, not a good use of their time. Leaders do not need to understand concepts at the technical depth as an engineer.&nbsp; Practical applications of AI - Leaders must cut through the AI hype and understand what is possible through proven technical frameworks and tools explained at the right altitude and in a business context. Guidance from a seasoned technology leader and B-School instructor - Leaders need timely and effective answers to their questions about AI concepts and technologies, not more hype videos. This course is designed by a leader for a leader. Personalized feedback and coaching (limited to 20 students) - Since most people have different levels of knowledge and unique interests, I purposely limit the cohort size to provide cohort members with the guidance they need. WHY LEARN FROM JAMES:James has a unique mix of technology and business experience, including over 20 years of building data and AI platforms and products at leading companies, including Microsoft. He has held technical roles as a data scientist and IT leader (Microsoft), and executive roles as a Chief Product Officer, Chief Information Officer, and Chief Data and AI Architect.&nbsp; As a Berkeley Haas instructor for the Data Strategy and AI Strategy executive education courses, he has instructed over 3,000 students worldwide. James is well-known for translating technical topics into easy-to-understand concepts for a business audience. Ex-Microsoft data scientist and product manager practitioner with hands-on expertise in building data and AI products. Earned a Master of Information and Data Science from UC Berkeley. As a certified leadership coach, James brings a coach-like style to learning experiences by understanding each person's unique needs and meeting them where they are. James has coached hundreds of tech pros and leaders at top companies, including Microsoft, AWS, and GitHub. This course is for leaders (and non-technical professionals) who recognize the importance of AI technical acumen.You should not take this course if: ·&nbsp;You are a leader in an organization or sector not influenced by AI.· You are a leader that does not need basic technical acumen of AI concepts, frameworks, and tools.·&nbsp;You are a leader that does not learn visually and through hands-on projects.·&nbsp;You are a leader with a fixed mindset and not open to learning AI technology.· You are a leader with deep technology expertise, such as a CTO.·&nbsp;You believe technical acumen does not boost leadership creativity and impact.·&nbsp;You learn best by yourself and don’t require perspectives from an experienced technology leader.·&nbsp;You expect that by completing this course, you will have the expertise of a seasoned AI engineer. If you are still curious and value learning together, I invite you to join me in an upcoming cohort. Enrollment is limited to 20 committed students. 🌟&nbsp;Bonus:&nbsp;1:1 AI coaching session🌟&nbsp;Bonus:&nbsp;Easy access to course material updates🌟&nbsp;Bonus: Post-course community for people who value ongoing learning in data, AI, and leadership

Strengthen your AI technical acumen as a leader

Each week, there will be two live sessions that include instruction and a workshop format to implement the concepts.

Monday & Thursdays


Outside the live sessions, you will be able to practice using the tools and frameworks to build small working prototypes of your AI solutions.

Leaders who believe “learn by doing” through hands-on AI prototypes and visual explanations accelerates their practical knowledge.

Leaders who must understand the latest AI capabilities to credibly drive an AI-powered business strategy.

Leader must boost their AI technology acumen to strengthen their collaboration and influence with technical stakeholders.

Learn and practice proven prompt patterns, features, and techniques to boost productivity and creativity using popular AI assistants such as OpenAI ChatGPT, Anthropic Claude, Perplexity, Google Gemini 2.0 and NotebookLM, and Microsoft Copilot.

Collaborate with cutting-edge AI assistants using proven techniques to maximize AI performance, derive insights, and generate content.

Learn patterns and techniques for automating E2E workflow scenarios using AI assistants and APIs. You will implement an AI Workflow on a leading AI tool like ChatGPT and Claude.

Build an AI Workflow that automates tasks using predefined steps and rules to boost productivity and save time.

Learn the end-to-end process for building, deploying, and monitoring an AI Agent using popular frameworks and tools to achieve your goal. You'll practice building and deploying an AI Agent for your use case.

Build, deploy, and monitor an AI Agent to achieve a goal autonomously. 

Get technical guidance and coaching from an industry expert so that you can accelerate your technical acumen and impact as a leader or non-technical professional. You will leave with a foundational understanding of leading AI tools and frameworks.

Leave with stronger AI technical acumen as business technology leader

Master cutting-edge AI assistants and build AI workflows and agents to accelerate your productivity, creativity, and leadership impact.

Lightning Lessons

Create Your Second Brain with AI