Designing Your Freelance Business


(22 ratings)


3 Weeks


Cohort-based Course

Learn how to start and sustain a successful and fulfilling freelance practice.

Previously at

General Assembly

This course is popular

3 people enrolled last week.

Course overview

Join the freelance life!

The top 3 things freelancers worry about most involve (1) finding work to make money, (2) keeping organized with operations, and (3) setting boundaries and attaining balance. From working with over 90 clients throughout the past 8 years, I've experimented with and refined my tools, systems, and practices. After our time together, you'll not only have foundational systems and processes to run your business by design but to ENJOY being a business owner.

✦ Explore your core values and the why behind starting your business

✦ Showcase your services to attract right-fit clients and source projects

✦ Better understand biz setup requirements, taxes, and insurance

✦ Differentiate between pricing models and how to determine what to charge

✦ Design the client experience through all touchpoints: biz dev, to proposals, to onboarding, to handoff, to invoicing

✦ Get tools and templates to keep your business organized

✦ Manage your time and design sustainable rituals for the average day, week, month, and year

A one-size-fits-all career is a fallacy. By thinking like a designer I gained the creative confidence to experiment with different ways of working and start my own business. You can too.

This course is designed for:


Aspiring freelancers who want to gain the confidence to go out on their own so they can quit their 9-to-6 job


Active solopreneurs struggling with inefficient systems and overwhelm who want to design more intentional processes


Design/Tech industry professionals who worry about finding work and want to attract the right clients for their consulting services

What you'll get out of this course

Confidence in building your business

Stop worrying if you're doing it right. Get a solid foundation to launch (or improve) your biz practices by joining me LIVE to receive behind the scenes process, guidance, and actionable next steps to build as we go.

Templates made for personalization

Not only will you be able to see visual examples in practice, but receive access to customizable Notion workbook templates and frameworks, designed exclusively for this course (and curated from experimentation with over 90 clients!)

Access to LIVE coaching

We'll meet live in 3 sessions over the duration of the course for hands-on workshopping. Plus get coaching during office hours so you feel completely supported in making the jump into freelance life.

A cohort community of freelancers

Aspiring freelancers often wonder, will it be lonely? In this course you’ll be able to build relationships with other peers who want to carve their own path too. PLUS get access to the Freelance for Life community to keep connected with each other, resources and jobs!

This course includes

6 interactive live sessions

Lifetime access to course materials

18 in-depth lessons

Direct access to instructor

11 projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Expand all modules
  • Week 1

    Jul 15—Jul 21

    Week dates are set to instructor's time zone


    • Jul


      Workshop 1

      Tue, Jul 16, 7:00 PM - 8:30 PM UTC

    • Jul


      Tea Time - Office Hours

      Thu, Jul 18, 11:00 PM - 12:00 AM UTC




  • Week 2

    Jul 22—Jul 28

    Week dates are set to instructor's time zone


    • Jul


      Workshop 2

      Tue, Jul 23, 7:00 PM - 8:30 PM UTC

    • Jul


      Tea Time - Office Hours

      Thu, Jul 25, 11:00 PM - 12:00 AM UTC



  • Week 3

    Jul 29—Aug 2

    Week dates are set to instructor's time zone


    • Jul


      Workshop 3

      Tue, Jul 30, 7:00 PM - 8:30 PM UTC

    • Aug


      Course Wrap Up

      Thu, Aug 1, 11:00 PM - 12:00 AM UTC



  • Post-Course


    • Where do you go from here?

    • Launching Your Business

  • Bonus


    • Extras


(22 ratings)

What students are saying

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Get a Notion workbook to run your business

You'll receive an exclusive Notion templates with checklists, scripts, project management and more.
You'll receive an exclusive Notion templates with checklists, scripts, project management and more.

Teaching from experience

Sarah Jutras

Sarah Jutras

Independent Product Designer & Business Owner

Sarah Jutras (she/her) has spent the past 14 years leading design for consumer products. She has served as a design director, educator & mentor, business coach, and maker (designing over 20 apps that shipped to the App Store). With experience both working in-house as a design leader (at PayPal, Modcloth, Detour, Chairish) and consulting agency side (with IDEO, Industry Global, Deloitte), Sarah made the leap into freelance, founding Huzzah Studio, where she now provides creative strategy and UX/UI expertise to a wide-range of clients.

As a multidimensional designer, Sarah has evolved in her craft as a UX/UI designer, strategist, and intentional business owner. She shares her passion for creating meaningful experiences and helping others find a new way of working. Her Maven course is the compilation of what she has learned after 7 years in business, and what she wish she would've known when first starting out as a freelancer.

When she’s not in her sunny studio, Sarah is trying new baking recipes, dining at San Francisco’s tastiest restaurants, or traveling the world (sometimes by motorcycle).

Free resource

Your Biz Setup Checklist

Ready to go freelance but not sure where to start?

This free template is designed to help you plan for both necessary (and ideal) steps in setting up and launching a successful freelance practice.

Get a better holistic view into what to expect with:

  • Registration
  • Launching
  • Pricing
  • Routine business practices

And join the next class cohort to dig into this in even more detail!

Get your free checklist

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

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Be the first to know about upcoming cohorts

Designing Your Freelance Business

Bulk purchases

Frequently asked questions

I'm already freelancing, is this for me?
Can non-designers take this course?
What happens if I can’t make a live session?
Pricing questions?
Additional questions?
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A one-size-fits-all career is a fallacy. Business as usual is bunk. Join the freelance life by Designing Your Freelance Business.