Gregory Shepard helps startup founders go from idea to exit. He created the Startup Lifecycle and Startup Architecture to show what matters now and what to do next.

He has founded 13 tech companies and sold 12. The $925 million sale of eBay Enterprise received four M&A Advisor Deal of the Year awards in the national and international winner lists. Separately, eBay Enterprise Marketing Solutions acquired AffiliateTraction in January 2016, and Gregory became its chief strategy officer.

He is the author of The Startup Lifecycle, a Fulbright Scholar and co-founder of the Fulbright Entrepreneurship Initiative, founder and CEO of StartupScience.io, a TEDxSanDiego speaker, and a speaker at the United Nations. He was featured on MSN in "Top 10 Visionary Entrepreneurs Shaping the Future in 2026."

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