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User Research Bootcamp - End to End Guide for Testing Digital Products

5 Weeks


Cohort-based Course

Create a design research playbook! In this 3-weeks you'll practice running a study & create a guide for your future user-centered research.

Hosted by

Heatherlee Nguyen

The Indie Consultant

Course overview

End-to-End UX Research: a 30-day bootcamp!

No research team? No problem! Learn how to plan product testing, recruit real users, and design user tests to maximize learning.

Who is this course for


Founders + Entrepreneurs, are you sick of not really knowing about your users? Lacking data & insight into your product? Take this bootcamp!


Freelance Designers, Consultants are you eager to become a researcher too? Learn how to confidently test client work & run your own studies!


UX Managers + Product leads, want your team trained to run usability tests? Need to develop personas? Sign up as a team!

Key outcomes

Learn the different research methods

On week 1 you'll learn the different methods and why certain styles are better at certain phases. As a group we'll look through some survey data to make hypotheses..

Craft a formal test plan

By week 2 you'll have a drafted test plan as you learn how to communicate your learning objectives. You can test your own hypothesis for your own project or use 1 of the examples..

Practice interviewing + facilitating

Put it all to practice! Week 3 you'll learn the dos and don'ts of writing scripts and facilitating usability tests and user interviews! The prior 2 weeks of work set you up for this..

Synthesize learnings + create personas!

Week 4 you'll learn how to effectively synthesize your learnings into themes, key insights and start persona documentation. The next week (Oct 29) is demo day, where you'll present your Findings Deck!

people love my workshops!

        This kind of session is worth its weight in gold in terms of driving valuable ideation + bonding team VERY well facilitated. Thank you!”
Sanna Yoder

Sanna Yoder

Content Developement Manager, Mayo Clinic
        I found the overall format really engaging and effective (the rhythm of sketching and discussion). This kind of session can build a lot of buy-in!
Ben Barrett

Ben Barrett

Senior Operations Analyst, Mayo Clinic
        Putting users first in her work comes naturally for her & from the heart. Clients love her because they feel the passion she generates about her projects & notice her going the extra mile. She doesn't fall back on common practices..
Abbey Smalley

Abbey Smalley

Head of Design Programs, Amazon
        Heatherlee is an amazingly talented designer who really understands users and how they might approach a digital tool. She is able to glean a lot of information from clients in a short amount of time..
Michelle Maryns

Michelle Maryns

Founder & CEO, We Sparkle
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User Research Bootcamp - End to End Guide for Testing Digital Products

Meet your instructor

Heatherlee Nguyen

Heatherlee Nguyen

The Indie Consultant

Hi I’m Heatherlee, the Indie Consultant ☺️ A freelance UX Designer & Researcher helping tech startups and small businesses launch their big ideas! 🚀

For 12 years I've been an Independent Consultant practicing at the intersection of UX, Product + Service Design. I've been trained in the formal way of research and developed more scrappy, creative methods along the way. My goal is to arm anyone, with any background, with the skills to plan & facilitate user research of any kind!

My corporate background includes UX work in the Twin Cities at most noteably Optum (UnitedHealth Group), Mayo Clinic, Target, Best Buy and Securian Financial. I'm also a Human-Centered Design coach who worked with smaller agencies like Azul Seven, with cool clients such as Capital One and Teleopti. I got my BFA from the Minneapolis College of Art and Design.

Globally, people may know me from altMBA (3) OpenIDEO, Black Designers Ignite, Femmecubator, Twin Cities Startup Week, Hack the Gap, or my Mpls Ignite talks Free UI: Making Zero UI More Human (2016).

I consider myself a Researcher above all because I believe a great designer is curious and exploratory. I also love people and learning about them and how the digital landscape continues to shape the way we live and perceive the world around us.

I can't wait to learn more about all of you. We will be actively participating in a little study of my own during this month (which I'll further explain on week one :) See you October 1st!

Connect with me on Linkedin

(be sure to send a note!)

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Course syllabus


Methods: Surveys + Interviews

The what! Jump right into example survey data + write your own survey + interviewing template. Week 1 is about defining your learning objectives and starting your test plan.


Test Plans: Objectives + Participants

The who and the why! With the prior survey work you'll have a working test plan (a solid artifact you can reference & reuse after this bootcamp).


Facilitating: Interviewing Users

The how! Week 3 is an awesome experience for those who've never facilitated usability tests or interviewed users before. You'll learn all the tips + practice with each other during class, and interview real users as homework.


Synthesizing + Presenting: The Art of the Findings Deck

Telling the story! What have you learned? How will you share the results of this study? Get your key insights together, week 4 has you working on your final findings deck (to be shared the following & final week!)


Demo Day! --- Sat. Oct 29, 2022 ---

Share with us! On Week 5 it's solely Demo Day! You will have the opportunity to present your Findings Deck with your peers. (We may even open this up to the public!)

Course schedule

4-6 hours per week
  • Saturdays (5 consecutive weeks)

    1:00pm - 2:00pm EST

    Starting Saturday, October 1st, We will meet live on Zoom for one hour once a week for the core lesson plan of the week. This includes live presentation, quick videos, solo + group work every Saturday.

    Sat. Oct.1

    Sat. Oct. 8

    Sat. Oct.15

    Sat. Oct. 22

    Sat. Oct. 29 - demo day!

  • Thursday check-ins (3 total, optional!)

    7:00-8:00pm EST

    Starting after week 2, there's a Zoom check-in with your instructor and peers to get feedback and share what you've been doing. (There are a total of 3 of these optional sessions).

    Thurs. Oct. 13

    Thurs. Oct. 20

    Thurs. Oct. 27

  • Course runs October 1 - 30th

    30 days total

    • first class = Sat. October 1st
    • 5 Saturdays total (lectures + live, group learning)
    • 3 Thursdays (optional check-ins)
    • last live class together will be on Saturday, Oct 29th
    • final course materials available and sent October 30-31st
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User Research Bootcamp - End to End Guide for Testing Digital Products


Learning is better with cohorts!

Learning is better with cohorts!

Active learning, not passive watching

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

What happens if I can’t make a live session?
I work full-time, what is the expected time commitment?
What’s the refund policy?
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User Research Bootcamp - End to End Guide for Testing Digital Products

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