Metrics and Scorecards for Product Teams

New
·

4 Weeks

·

Cohort-based Course

Gather, interpret, and predict how the work of making products drives business impact.

leadership experience

Apple
Electronic Arts
Nestlé
USAA Careers | San Antonio TX

Course overview

Calculate the relationship between design, development, operations, and business

Picture this: you're a Designer, Developer, or PM and you're knee-deep in your daily grind of trying to improve your Product, but no matter how much you do, it feels like you're running in place. You and your teammates are stuck in this limbo where you struggle to see how the time and effort you're putting in impacts the big stuff—profit, customers, and your sanity. It's frustrating, right?


Everyone has different ideas of what's happening and what to do next, but there are no clear signals you can rely on. Your roadmaps turn into battlegrounds, OKRs feel like just another checklist, and everyone's second-guessing each other while the grind continues. You want to see how it all makes sense and feel more confident in each other's decisions.


You wonder if there's a better way. There is. Effectively using metrics and scorecards is a superpower.


​In this course, instead of sitting through a bunch of lectures with little time to go deeper, you will participate. You will identify the metrics that matter at your company and map them to your actions.


It's not just about learning what metrics to track or how to align with your leadership; it's about transforming the way you think about your role as an individual and the potential to drive real change with your teammates.


You will learn how designers, developers, and PMs work together at companies like Apple, Google, and Zillow to visualize, gather, and interpret metrics to drive product strategy.


​We'll ensure you do this ethically. If you want to show the impact of what you do without changing who you are, this course is for you.

Who is this course for

01

Product Managers, Managers and Directors of Product looking for strong signals of what's has worked and where to direct the Product next.

02

Sr. Designers, Design Managers, and Design Directors eager to do their best work and create meaningful value for customers and the company


03

Sr. Developers, Engineers, Engineering Managers, and Directors who want to see how code and delivery are foundational to success

What you’ll get out of this course

Practical steps to bridge product bets to business and customer outcomes

Learn how data tells a story and feeds into your decisions by tracking the variety of actions your team makes in a way that doesn't feel like productivity porn.

Essential insights from multiple disciplines, curated specifically for Product Teams

Combine techniques from multiple disciplines to develop meaningful insights. Leverage tactics in Visualization, Data Analysis, Statistics, Strategy, Operations, and Executive Communication.

Data analysis techniques to calculate the relationship between design and business metrics

Gather, analyze, and interpret patterns within the data that matter to your business. Find credible evidence that your decisions as a product team make sense.

Proprietary frameworks and instruction you can't find elsewhere

Developed by Ryan from his experience leading product and product teams at Apple, Electronic Arts, and Nestlé, learn and use the POKR framework to establish clear quality factors for your product.

Figma and Google Sheet templates you can reuse

This course includes

4 interactive live sessions

Lifetime access to course materials

10 in-depth lessons

Direct access to instructor

7 projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Expand all modules

    Watch what we'll be doing

    What people are saying

            This is exactly what I needed right now, packed with all the things nobody tells you about and packaged in realistic contexts!
    Ariba Jahan

    Ariba Jahan

    VP, Experience Strategy, Ad Council
            I realize now that I’ve been walking backward all this time. This scratched the strategic itch for me that I was looking for.
    Brandy Porter

    Brandy Porter

    Head of Global Design, WW
            In short, this the best money I have spent on my career.
    Gene Moy

    Gene Moy

    Sr. Manager, UX, aPriori Technologies
            Having context around metrics that relate back to desirability and viability objectives is way more helpful than being told “go make an OKR for this thing”
    Vickie Culbertson

    Vickie Culbertson

    Interaction Designer, Google

    Trusted by thousands at top companies

    Trusted by thousands at top companies

    Meet your instructor

    Ryan Rumsey

    Ryan Rumsey

    Design & Product Exec • Apple, Electronic Arts, USAA • Founder of CDO School • Author of Business Thinking for Designers

    At some point in my career, I likely had the same responsibilities you have today. I made products and services at Apple, Comcast, and Sony. I’ve built and led teams at Electronic Arts (twice) and Nestlé. I was a corporate strategy executive at USAA.


    I’ve spoken at conferences, coached executives, and consulted teams at Google, Zillow, ANZ, and more. I wrote a book called Business Thinking for Designers that’s been downloaded over 50k times. But none of those have been as fulfilling as teaching.


    For the last five years, I have been teaching everything I know about leading relevant and valued design teams through intimate, cohort-based courses. During that time, I’ve developed systems, playbooks, frameworks, and lessons I wish I had while leading in-house teams. Now, I’m sharing those lessons with you.

    A pattern of wavy dots
    Join an upcoming cohort

    Metrics and Scorecards for Product Teams

    Cohort 2

    $500 USD

    Dates

    Mar 25—Apr 15, 2024

    Payment Deadline

    Mar 24, 2024

    |

    Bulk purchases

    Course schedule

    1-3 hours per week
    • Monday, February 26

      1pm - 4pm EDT

      Deep-dive session in Figma

    • Mondays, March 4 & 11

      1pm - 2:15pm EDT

      Weekly live sessions. All sessions will be recorded.

    • Monday, March 18 Office Hours (optional)

      1pm - 3pm EDT

      Open session to review insights, questions, lessons, and more.

    Free resource

    FREE BOOK: Play Up Your Impact

    A handy step-by-step guide to effectively describe and hype the impact of your work when everyone thinks it’s optional.

    Get this free resource

    Frequently Asked Questions

    I work full-time. Can I fit this into my schedule?
    Do I have to attend every session?
    What’s the refund policy?
    Do you have a Code of Conduct

    Stay in the loop

    Sign up to be the first to know about course updates.

    A pattern of wavy dots
    Join an upcoming cohort

    Metrics and Scorecards for Product Teams

    Cohort 2

    $500 USD

    Dates

    Mar 25—Apr 15, 2024

    Payment Deadline

    Mar 24, 2024

    |

    Bulk purchases

    $500 USD

    New
    ·

    4 Weeks