Audio Lab
5 Weeks
·Cohort-based Course
Everything you need to know about podcasting and the future of audio. 4 week Bootcamp: start, sustain, monetize, and maintain your podcast.
5 Weeks
·Cohort-based Course
Everything you need to know about podcasting and the future of audio. 4 week Bootcamp: start, sustain, monetize, and maintain your podcast.
Get notified about the next cohort
Hosted by
Saswat Sahu and Arielle Nissenblatt
Course overview
55% (155 million) of the U.S. population has listened to a podcast. In this course, you'll learn how to start, sustain, monetize, and maintain your podcast to build your brand.
And why audio is your next big opportunity.
01
Thought leaders who want to add a podcast to their media strategy
02
VCs & Entrepreneurs who are ready to explore a fast-growing and highly flexible medium.
03
People who are ready to start, sustain, monetize, and maintain their podcasts.
Learn the tools, products, equipment, concepts, and frameworks you need in order to start, sustain, monetize, and maintain your podcast.
With bigger players entering into the audio space, understand what it means for the future of podcasting, and more importantly, how that affects you.
Creating a well-produced and entertaining podcast is one thing. But now, you have to get it out to the world.
We'll dive into how your podcast fits into the larger podcast industry by meeting key players and hearing from stellar speakers.
Dr. Angela Alexander
Andrew Warner
Wes Kao
Gagan Biyani
Espree Devora
Dr. Claudia Quintanilla
Saswat Sahu is the Host of SaaS it up Podcast, one of the top SaaS podcasts in the world. He comes with a decade-long experience in strategy consulting across multiple geographies. He is a mentor to early-stage podcasters within Spotify - Podcast lab and was an advisor to IGNITE, an Ed-tech platform by Bain. He takes CBCs at EGADE Business School, Mexico. Saswat is a MassChallenge (US/Israel) & On Deck Alumnus and has his NFT series live via the Web3 Ocean Podcast.
Mentor at Audio Lab
Arielle Nissenblatt is the founder of EarBuds Podcast Collective, a podcast recommendation engine. She is the Community Manager at SquadCast.fm, a remote recording platform. She is one of the founders of the Podcast Taxonomy, an effort to standardize roles and credits in the industry. Arielle is the co-creator of the Outlier Podcast Festival series. She is a graduate of the Salt Institute of Documentary Studies. Arielle hosts Feedback with EarBuds, a weekly podcast recommendation podcast.
01
Podcasting 101
Whether you're a new podcaster or you've been in a game a while, an orientation will bring us all up to speed on the best tech, companies, and what you need to get started creating your podcast. We'll share ideas and get to work on building out your first few episodes.
02
Putting it into action
We're not just talking about it. We're really creating. There will be a live editing session in which you'll watch an experienced engineer share concepts that you can build yourself. In this lesson, you'll also finalize your season 1 plan by working in groups for peer editing and feedback.
03
Tech and Products
What are the best podcasting products on the market? We'll share our recommendations and give you a range of pricing models. In this class, we'll also present live product demos.
04
How podcasting fits into audio
Podcasting as a medium fits into a larger wave of the audio boom. Where is audio headed? How can you be at the forefront of this space? We'll share ideas and predictions, and break out into discussions to ideate on how our podcasts will set us up for success in the future.
05
Podcast Architecture
When you have an early podcast strategy, you can shape your seasons on top of the foundation you have built. We will help you with the podcasting playbook for your upcoming seasons.
06
Podcasting 202: Marketing
Now that you're ready to launch, you might be wondering: how do I get it out into the world? How do I make sure it's not just my friends & family listening? We'll share marketing and PR tactics.
07
The future of your show
Most podcasts only last a few episodes before "podfading." We'll discuss how to avoid dropping off through strategic planning and paths to monetization.
08
Your cohort's connection
Now that you've gone through this course with a group of like-minded creators, let's create a plan for further communication and collaboration.
Active learning, not passive watching
This course focuses on live workshops and hands-on projects
Learn with a cohort of peers
You’ll be learning in public through breakout rooms and an engaged community
Life-long community of Audio Lab
Surround yourself with like-minded people who want to grow alongside you
Community perks and giveaways
We're working with companies like SquadCast.fm to bring you free perks and swag as a thank you for participating in our course!
Sign up to be the first to know about course updates.