Accelerate Market Research With AI & Your Custom GTP Agent

4.9 (8)

·

3 Weeks

·

Cohort-based Course

Reclaim 4-6h/week of market research in 3 days. Master 45 AI use cases and build a custom GPT agent for your marketing or sales use case.

Top company leaders joined this program

Atlassian
Grammarly
Guidewire Software
Meta
Sprout Social

Course overview

Understand customers & market at x2 speed + build your GoToMarket GPT Assistant.

📌 The regular price is $950, the price goes up $50 / week until the 30 spots are gone or we reach $950. Next price $700.


How would your life be if you could reclaim 4-6 hours/week?


Or pack 3 months of market research into hours?


Picture it. 


Not bad, right? 


That dream scenario you've just imagined is my goal with the 9th cohort of my AI course for anything customer/market research.


That's why I'll help you scale with AI like never before by building your custom Research/ Marketing/ Sales GTP assistant in this upcoming cohort.


That way, you can:

✅ Focus on strategic thinking and getting sh*t done

✅ Manage better your day, team and clients

✅ Reclaim 4-6 hours/ week


Instead of:

❌ Researching customers 

❌ Putting together patterns and insights

❌ Browsing countless PDFs and internet data

❌ Building marketing/sales assets from a blank page

❌ Strategizing messaging and positioning from scratch

❌ Finding patterns in interviews, surveys, and sales calls


During the 3 live workshops, you'll learn how to use and implement my AI for market research toolset for up to 45 use cases.


PROMPTS, TOOLS & USE CASES

The use cases are based on the exact system I use at Predictable Innovation Strategy as GTM Strategist and fractional CRO to research markets and inform strategies for my clients with 25% - 40 % working hours savings - without losing quality.


What are the program lessons?

- Market / Industry / Category Research

- Customer or ICP research (jobs-to-be-done, end-user workflows, objections to buy...)

- Opportunity discovery research

- Competitor research

- Create your custom research/marketing/sales GPT assistant -- adapted to your unique workflow/use case.


What is the AI-powered research toolset you'll learn?

→ ChatGPT

→ Aomni.com

→ Perplexity.ai

→ The Gigabrain

→ Grain / fathom

→ Custom GPTs

→ Sparktoro

→ Wynter


How much time this course takes?

→ 4.5 hours (3x1.5 hours) for the live workshops

→ 1.5 hours for the post-course Q&A

→ Any extra time you want to take to review the assets and test on your own.


What's the program schedule?

→ Tuesdays at 1 PM EST

→ 30 self-paced videos

→ 3 live workshops

→ 1 live Q&A



CUSTOM GPT CREATION LESSON

By the end of this 3-week hands-on course, your custom GTP Agent is ready to save you time so you can focus more on thinking and delivering 🚀


What GPT Agent will we build together?

It will serve your specific research, marketing, or sales use case. We can create anything from:

- Value Prop / Sales Pitch / Offer Builder GPT

- Sales / Interview Call Analyzer GTP

- Growth Expansion Strategist GTP

- Customer/ICP Research GTP

- Strategic Narrative GTP

- Sales Email Copywriter

- Newsletter Copywriter

- Competitive Intel GPT

- Proposal GPT



🔥 BONUS LESSONS 🔥

By joining the course, you'll get access to 2 extra modules with 11 videos about messaging and distribution with AI showcasing more AI tools.


When you join the cohort, you'll also get forever access to 30 video tutorials to watch at your own pace.


📌 AI landscape changes every single day, and we're continuously testing. This toolset could change from now until the course starts... but just if I find better tools to save you time!

This course is for you if you’re a...

01

Founder or product innovation leader


Get an AI system that scales to accelerate your market understanding and discover growth opportunities

02

Sales rep or AE


Discover ICP, customer pain points, needs, and product differentiators to nail your messages, pitch, emails, and proposal.

03

Product marketer or market researcher


Uncover market opportunities, customer pains, and competitor intelligence faster than ever.

04

A GTM consultant or agency


Just like me, reduce research costs. Put your team to work on strategic, high-value tasks for your customers.

What you’ll get from this hands-on course

🏗️ Your custom GPT: scale yourself on day 1 right after the course.

A full session + Q&A dedicated to building your custom GTP to match your unique sales or marketing needs.


GTPs we can build together:

  • Customer/ICP Research GTP
  • Competitive Intel GPT
  • Value Prop / Sales Pitch / Offer Builder GPT
  • Growth Expansion Strategist GTP

🧠 Gain new research eyes and a second brain. Fresh positioning and growth opportunity ideas!

Researching tons of Reddit posts, interview and sales transcripts, reading entire analysts' PDFs, or hundreds of G2 competitor feedback answers?


That's gone with this toolset.


Now imagine the AI providing fresh angles for your product's positioning that are not biased by you!

🔍 Broader research insights to nail your product, messaging & storytelling

These AI tools reach corners you can't or don't have the time to.


Gain more insights, understanding, and angles about your market, customers, and competitors.

📹 Forever access to 30 video tutorials (and growing) on AI for market research.

So you can get ready for the workshops or have them as a reference after we finish the cohort.

✅ My notion AI template with 47 pre-built + proven AI prompts

A Notion template I've created with almost all the prompts together so you can start right away.


🤖 Prompt guide with +60 research use cases and AI prompts.

You'll get a go-to guide with 57 use cases and 67 AI prompts to follow the course workshops and videos.

💰 Immediate ROI — Save up to 40% of working time and deliver at x2 speed.

With this tech stack & my custom GPT Agents, my company saves up to 40% of working time in research, as well as in other marketing and sales cases like crafting new offers or newsletters.

How much is worth your time? Run the numbers 😉

😮‍💨 Overcome the blank-page syndrome.

You won't have to feel the pain of starting from 0 anymore to fill in your templates and work. These AI tools will uncover ideas for you.

🏎️ Faster market feedback loops.

You'll gather market intelligence and discover insights faster.


Market learning speed is often an advantage.

This course includes

4 interactive live sessions

Lifetime access to course materials

37 in-depth lessons

Direct access to instructor

4 projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Jan 13—Jan 19

    Jan

    14

    Researching opportunities, market and industry with AI 🤖

    Tue 1/146:00 PM—7:30 PM (UTC)

    Researching opportunities, market and industry with AI

    10 items • Free preview

Week 2

Jan 20—Jan 26

    Jan

    21

    Researching audience / ICP and competitors with AI 💬

    Tue 1/216:00 PM—7:30 PM (UTC)

    Researching audience / ICP and competitors with AI

    11 items • Free preview

Week 3

Jan 27—Feb 1

    Jan

    28

    Custom GTP Build Day 🛠️

    Tue 1/286:00 PM—7:30 PM (UTC)

    Jan

    30

    [Optional] Q&A & Custom GPT Agent Demo Day 🎉

    Thu 1/306:00 PM—7:30 PM (UTC)
    Optional

Post-course

    BONUS LESSONS: Building your positioning, messaging and story with AI

    8 items • Free preview

    BONUS LESSONS: Creating your distribution and launch (awareness) plan with AI

    8 items • Free preview

Bonus

    Useful AI Resources

    4 items
Free resource

Get immediate access to the AI Prompt / Use Cases Guide.

Here's what you'll get for FREE:


✅ 57 Use Cases

✅ 67 AI Prompts for the 6 AI tools

✅ 4 Notion AI Templates with pre-defined prompts

✅ Links to the real examples in the different tools


FREE BONUS COURSE:

I'll send you my 10 email course "do & don'ts of working with AI" so you can immediately improve your ChatGPT/Claude/Gemini results.

Get this free resource

I've delivered +300 working and training sessions on diverse strategic topics. Listen to Brendon talking about his experience with me.

Brendon, CEO of Digital Smile Design, shares his experience in a strategy session

Hands-on sessions to apply and digest your learnings

Hands-on sessions to apply and digest your learnings

Use case + tools demos

The first part of each theme starts with real-world use case demos and prompts to inspire you on how to use AI in market research.

Hands-on individual work

After the inspiration, and armed with the use cases guide, you will test prompts and tools in blocks of 8 minutes.

Group breakout rooms

After each individual work block, you'll jump into a breakout room with your cohort peers for 15 minutes to get feedback, learn from their prompts, and compare results from your different prompts and test.

4.9 (8)

What some of the 45+ past students say -- Join them!

        A masterclass on leveraging LLMs and agents for market research + positioning. Jose guides you through what works best so you can accelerate your AI learning journey. He shares lessons learned, templates, and valuable tips I have not heard elsewhere. Amazing class! One of the most useful ones I have taken so far!
Frances Karandy

Frances Karandy

Product Strategy & User Experience Research. Cohort 7
        Jose impressed me with his deep knowledge of AI technologies and how to apply them to product marketing! A very in-depth course, with plenty of resources and guidance for tactical implementation. He also featured guest speakers who provided their own unique use cases. Jose was also very responsive, collaborative, and keen to learn how to improve.
Daniella Latham

Daniella Latham

Product marketing @ Atlassian | Top 100 Product Marketing Influencer 2022. Cohort 1
        Excellent and practical course of how to use ChatGPT, Perplexity, and other AI tools. Jose provides a great framework, large set of pre-defined prompts, and pro tips to use the tools. What you learn about is applicable well beyond the examples covered. Jose is a wonderful and knowledgeable instructor. I got a ton of value - highly recommend!
Michael Applebaum

Michael Applebaum

Sr. Product Marketing. Cohort 5
        What a transformative experience with Jose! I cannot recommend this course enough to anyone willing to save time and money by researching, building messages, and go-to-market strategies with AI. Just with the time savings I'm experiencing with all the learnings, this is a direct ROI course!
Akio Aida

Akio Aida

Founding Account Executive, Intrapreneur @ Grammarly Enterprise. Cohort 1
        Exciting and hands-on course created by Jose! I’ve just learned how to go 10x faster using AI to give me ideas on why, how, and where to start for any startup client I advise. I can’t imagine my workflow without all these tools. You gotta check it out! So glad I jumped on this!
Jasna Klemenc

Jasna Klemenc

Go-to-market & Launch advisor for tech startups. Cohort 1
        Previously, I've used AI to help draft interview questions, but Jose made a compelling case to use it to transcribe, summarize and theme your interviews too. His 🔥 tip? Ensure your prompt asks the AI to summarize the user's JTBD, pains, and expected outcomes.
Tamara Grominsky

Tamara Grominsky

VP of Product Marketing @ Kajabi. Building PMM Community Office Hours
        Jose's toolset sets him apart from other courses and systems to develop new product marketing strategies. This is a solid program!
Axel Kirstetter

Axel Kirstetter

VP of Product Marketing @ Guidewire SW, Advisor + Mentor. New Product Marketing Strategy Bootcamp Student
        Jose built a bulletproof product marketing strategy for our new B2B SaaS product with his proven system. Give him serious consideration!
Julie Taylor

Julie Taylor

Sr. Product Marketing Director @Introhive [B2B Salestech SaaS]. Client

Free do & don'ts of working with AI course in your inbox

Improve your ChatGPT/Claude/Gemini results immediately. Free 10 email course with prompts and action items.

Meet your instructor

Jose Bermejo

Jose Bermejo

Founder of Predictable Innovation Strategy. Creator of Notion AI System for Prod

Hey, thanks for stopping by!


I've led go-to-market strategy, sales, business development, and partner teams as Chief Commercial Officer in the USA and Europe at B2B software companies, achieving 120% growth < 3 years and x3 EBITDA.


I'm a x3 founder who pioneered a disruptive real estate model in Spain. I am now building Predictable Innovation Strategy in the USA — the market-building firm where I offer product marketing and strategy services for B2B high-tech.


I am a lifelong learner of management and strategy, with an MBA from a top-3 business school and Harvard Disruptive Strategy.


All right, that's the boring stuff.


In early 2023, I spent +200 hours improving my market research, marketing, and sales systems with the latest AI tools to self-scale and reclaim time.


Depending on the use case, the first iteration resulted in 25 - 50% time savings.


Since then, I've kept testing new tools and improving. Now, I have my own GTP army to support my business.


And because I love teaching and sharing my knowledge (delivered +300 working + training sessions and helped +500 navigate change!), I decided to teach all these AI systems and use cases — the ones I use daily as GTM consultant & fractional CRO (no fluff).


If you don't feel ready to join me in the next cohort, Drop me a line!

A pattern of wavy dots

Join an upcoming cohort

Accelerate Market Research With AI & Your Custom GTP Agent

Cohort 9

$650

Dates

Jan 13—Feb 1, 2025

Payment Deadline

Jan 13, 2025

Cohort 10

$650

Dates

June 10—29, 2025

Payment Deadline

June 9, 2025
Get reimbursed

Your investment is 100% risk-free

Your investment is 100% risk-free

Get the value you expect, or your 100% money back

If you attend the sessions, actively participate, and still don’t find the course valuable, I'll happily refund your full payment. See FAQ for more details!

Frequently Asked Questions

Free do & don'ts of working with AI course in your inbox

Improve your ChatGPT/Claude/Gemini results immediately. Free 10 email course with prompts and action items.

A pattern of wavy dots

Join an upcoming cohort

Accelerate Market Research With AI & Your Custom GTP Agent

Cohort 9

$650

Dates

Jan 13—Feb 1, 2025

Payment Deadline

Jan 13, 2025

Cohort 10

$650

Dates

June 10—29, 2025

Payment Deadline

June 9, 2025
Get reimbursed

$650

4.9 (8)

·

3 Weeks