%20(Landscape))%20(1).png&w=1536&q=75)
Class is in session
Luxury Brand Mastery: From Concept to Prestige
3 Weeks
·Cohort-based Course
Unlock luxury branding secrets. Learn high-end brand strategies, emotional branding, and personal alignment to elevate your business.
Class is in session
Luxury Brand Mastery: From Concept to Prestige
3 Weeks
·Cohort-based Course
Unlock luxury branding secrets. Learn high-end brand strategies, emotional branding, and personal alignment to elevate your business.
Course overview
Elevate Your Brand: Unleash the Power of Luxury
"Luxury Brand Mastery: From Concept to Prestige" is a comprehensive course designed to transform your understanding of branding. Through this program, you'll delve into the subtle differences between premium and luxury brands, learn about color theory and emotional branding, and explore the critical aspects of personal branding. You'll gain hands-on experience with real-world case studies and create a personalized brand strategy.
By the end of the course, you'll be able to differentiate between premium and luxury offerings, harness color and archetypes to evoke emotions, and align your personal brand with your business for maximum impact. This immersive experience includes workshops, one-on-one coaching, and interactive projects to ensure you leave with practical tools to build and sustain a luxury brand. Get ready to master the art of prestige and set yourself apart in a competitive market.
Who is this course for
01
Aspiring Entrepreneur
An individual with a business idea who needs guidance on creating a luxury brand from scratch.
02
Small Business Owner
A business owner aiming to use luxury branding to attract high-end clients and grow their business.
03
Marketing Professional
A marketing professional seeking to specialize in luxury branding using intricate technique to elevate brands.
What you’ll get out of this course
Examine the core elements that distinguish luxury brands from premium ones, learning to build exclusivity and desirability.
Understand what separates luxury from premium brands, focusing on exclusivity, desirability, and refined experiences. You'll explore how to create scarcity, use storytelling to elevate your brand, and benchmark success through customer loyalty and perceived value.
Use color psychology and audience archetypes to build emotional bonds, heightening your brand's luxury perception.
Utilize color psychology and audience archetypes to create emotional bonds with your customers. Choose colors and themes that resonate with your audience's identity. This builds a more luxurious perception of your brand, fostering customer engagement a deeper sense of loyalty.
Understand the impact of aligning personal and corporate brands, creating a consistent and harmonious luxury identity.
Learn how aligning your personal and corporate brands can elevate your luxury identity. Discover techniques for ensuring a seamless and harmonious representation across all touchpoints, enhancing credibility, customer trust, and brand coherence.
Learn how to position your brand in the luxury market, focusing on exclusivity, quality, and customer experience.
Learn how to position your brand in the luxury market. Explore methods to emphasize exclusivity, focus on quality, and prioritize customer experience. By the end, you’ll know how to attract high-end clients and distinguish yourself from premium competitors.
This course includes
Interactive live sessions
Lifetime access to course materials
5 in-depth lessons
Direct access to instructor
3 projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
Luxury Brand Mastery: From Concept to Prestige
Meet your instructor
Kiame Biandudi
Digital Branding Strategist & Coach
Kiame Biandudi is the owner and Digital Branding Strategist & Coach of KiameDesiree Visuals, with over a decade of experience in the field. Her journey in marketing and branding has been diverse, spanning across various industries from influencer marketing to non-profit marketing to small business marketing.
With a specialty in digital marketing and branding, Kiame has demonstrated her expertise in crafting compelling digital strategies that drive engagement and foster community connections. Her work with a Grammy-nominated music artist and other legacy organizations reflects her commitment to excellence and innovation in the digital realm.
Notably, as the former Marketing Director of The Carpetbag Theatre, Inc, Kiame spearheaded marketing efforts that resulted in a remarkable 180% surge in production attendance, showcasing her ability to drive tangible results. Additionally, her tenure as the president of the Knoxville Area Urban League Young Professionals saw her digital fundraising efforts receive recognition from the National Urban League, despite challenges posed by the onset of the global pandemic in 2020.
Kiame's impact extends beyond individual organizations, as her marketing efforts for various boards she's served on have led to a significant 246% increase in accounts reached on social media platforms. This outstanding performance earned her an appointment by the Knoxville Mayor into the prestigious Mayor's Maker Council, where she continued to contribute her expertise towards fostering innovation and creativity in the community.
Known for her relatability and ability to distill complex concepts into easily digestible insights, Kiame is passionate about empowering individuals and businesses to unlock their full potential through effective marketing and branding strategies. Whether through workshops, coaching sessions, or consulting engagements, Kiame's approachable demeanor and wealth of experience make her a trusted partner in navigating the ever-evolving landscape of digital marketing and branding.
Be the first to know about upcoming cohorts
Luxury Brand Mastery: From Concept to Prestige
Course schedule
4-6 hours per week
Tuesdays & Thursdays
1:00pm - 2:00pm EST
If your events are recurring and at the same time, it might be easiest to use a single line item to communicate your course schedule to students
May 7, 2022
Feel free to type out dates as your title as a way to communicate information about specific live sessions or other events.
Weekly projects
2 hours per week
Schedule items can also be used to convey commitments outside of specific time slots (like weekly projects or daily office hours).
The Essential Guide to Brand Building
"The Essential Guide to Brand Building" is the perfect starting point for anyone new to branding. This free slideshow resource provides a clear and accessible overview of key branding concepts, making it ideal for those who want to understand the basics before diving into advanced topics. Whether you're an entrepreneur, a startup founder, or a small business owner, this guide will give you a solid foundation to build upon. It's a must-have primer to prepare you for more advanced branding strategies explored in the course outlined above course.
Get Your Free Resource
Learning is better with cohorts
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Frequently Asked Questions
Be the first to know about upcoming cohorts