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Ultimate Guide to Product Planning

3 Weeks


Cohort-based Course

Master product planning in just 3 weeks, emerging with the skills and confidence to lead your team and drive project success efficiently.

Built, Implemented, and tested At

Warburg Pincus
Brightly Software
Bessemer Venture Partners

Course overview

Drive Impactful Results with Confidence

In "The Ultimate Guide to Product Planning," students will undergo a comprehensive transformation, evolving from product managers to strategic leaders capable of driving impactful results across their organizations. They will learn:

- Master Roadmapping: Develop and maintain strategic product roadmaps that align with business goals and customer needs, providing a clear vision and direction for their teams.

- Actionable Planning: Translate these roadmaps into manageable, actionable plans that prioritize tasks effectively and delegate responsibilities to maximize team productivity and impact.

- Enhanced Communication and Leadership: Build trust and appreciation within their organizations by effectively communicating plans and progress, positioning themselves as key leaders who drive success rather than being directed by others.

- Problem-Solving and Adaptability: Equip themselves with strategies to overcome common challenges in product management, such as managing stakeholder expectations, handling scope changes, and maintaining team motivation and focus.

Through this transformation, students will not only enhance their technical skills but also develop the strategic mindset and leadership qualities needed to excel in their roles and make significant, positive impacts within their companies.

Who is this course for


Ideal for product managers wanting to master roadmapping, planning, and feedback integration to lead impactful projects successfully.


Perfect for engineering managers aiming to enhance team coordination, implement strategic plans, and drive impactful engineering solutions.


Designed for project leaders looking to excel in strategic planning and stakeholder communication to deliver successful outcomes.

What you’ll get out of this course

Develop and implement effective planning strategies that significantly reduce rework and technical debt in your projects.

Learn how to identify potential pitfalls early, establish clear priorities, and create robust plans that minimize costly revisions and improve overall project quality.

Learn techniques to ensure more successful and timely product and feature launches, driving overall business growth.

Gain insights into effective launch planning, risk management, and execution strategies that keep your projects on track and aligned with business objectives.

Create comprehensive and realistic annual roadmaps that align with your company’s long-term vision and immediate goals.

Understand how to balance strategic initiatives with day-to-day operational needs, ensuring your roadmap is both aspirational and achievable.

Master the art of leading and mentoring your product delivery teams to achieve higher productivity and morale.

Develop leadership skills that inspire and motivate your team, fostering an environment where everyone is aligned and committed to delivering exceptional results.

Learn to effectively communicate your plans across the organization, ensuring alignment and clarity at all levels.

Acquire the skills to convey complex strategies in a way that is accessible and understandable, fostering buy-in and support from all stakeholders.

Display command of your plans to executive teams, gaining trust and increased responsibilities as a leader in your organization.

Build your credibility by presenting well-structured, strategic plans that demonstrate your leadership capabilities and strategic foresight.

This course includes

5 interactive live sessions

Lifetime access to course materials

10 in-depth lessons

Direct access to instructor

3 projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Expand all modules
  • Week 1

    Jul 10—Jul 14

    Week dates are set to instructor's time zone


    • Jul


      Cohort Kickoff & Tackling Annual Views

      Wed, Jul 10, 6:30 PM - 7:30 PM UTC


    • How to establish your product's first Annual View

  • Week 2

    Jul 15—Jul 21

    Week dates are set to instructor's time zone


    • Jul


      Reviewing Your Annual View Questions

      Tue, Jul 16, 6:30 PM - 7:30 PM UTC

    • Jul


      Introducing The 6S View (AKA The Secret Sauce)

      Wed, Jul 17, 6:30 PM - 7:30 PM UTC


    • Create Your Product's 6S View

  • Week 3

    Jul 22—Jul 24

    Week dates are set to instructor's time zone


    • Jul


      Reviewing Your 6S View Questions

      Tue, Jul 23, 6:30 PM - 7:30 PM UTC

    • Jul


      Sprint Planning & Communicating Your Plans Across The Organization Effectively

      Wed, Jul 24, 6:30 PM - 7:30 PM UTC


    • You have amazing plans now! Let's put them into action...

  • Post-Course


    • Cohort Wrapup

What people are saying

        Having used Josh’s approach extensively, I highly recommend giving this course some consideration. These concepts have helped provide confidence and transparency throughout our organization.
Matthew Dutton

Matthew Dutton

Director of ePMO and Continuous Improvement
        Using Josh's approach, we successfully transitioned to a holistic product management approach, where Product Managers were fully responsible for the financial, technical, and customer-related outcomes of their respective product lines. This shift was critical in unlocking our potential as we rapidly brought seven new products to market.
Patrick Mizer

Patrick Mizer


Meet your instructor

Josh Anderson

Josh Anderson

Josh Anderson, a product management expert with over 20 years of experience, has led a SaaS company’s product organization to a $2B valuation.

He developed a proven product planning model focusing on strategic road mapping, actionable planning, and continuous feedback. Passionate about empowering leaders, Josh's practical strategies drive impactful results. Join his course, "The Ultimate Guide to Product Planning," to transform your leadership approach and achieve strategic excellence in product management.

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Course schedule

4-6 hours per week
  • Tuesdays & Wednesdays

    2:30pm - 3:30pm EST

    We start on Wednesday afternoon and hold live Q&A sessions every Tuesday to review weekly projects. Each Wednesday, we introduce the next section and its project.

  • Weekly projects

    2-4 hours per week

    Collaborate with your product leadership team to apply weekly lessons. We believe hands-on learning is most effective. Don’t worry, weekly Q&A sessions are available for assistance if needed.

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

What happens if I can’t make a live session?
I work full-time, what is the expected time commitment?
What’s the refund policy?
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Ultimate Guide to Product Planning


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