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AI Power Sprint for Executives & Founders: from idea to launch in 4 weeks
4.5 (14)
8 Weeks
·Cohort-based Course
A 4-week, Master's level crash course designed to fast-track your mastery of AI product development, interaction design, and AI marketing.
Class is in session
AI Power Sprint for Executives & Founders: from idea to launch in 4 weeks
4.5 (14)
8 Weeks
·Cohort-based Course
A 4-week, Master's level crash course designed to fast-track your mastery of AI product development, interaction design, and AI marketing.
Experience
Course overview
Become the AI Maven of your organization
Welcome to the “AI Power Sprint for Executives & Founders” - a high-impact, 4-week crash course that empowers you to utilize AI in every stage of product design, development, and marketing lifecycle.
This course is expertly crafted to turn you into the AI champion your organization needs to thrive in the rapidly evolving, AI-driven world. You’ll gain hands-on experience and walk away ready to drive real business value through AI.
Why Choose This Course?
Led by top experts, including the Director of the Human Interaction and Artificial Intelligence Program at Elisava School of Design and Engineering and the MBA Strategic Marketing Professor at EADA Business School, this program delivers the skills and insights needed to position you as a leader in AI.
Our goal is simple: to equip you with practical knowledge and strategic foresight that will transform your business and your career.
What You’ll Achieve:
• AI Confidence & Expertise: Master AI’s core concepts and how they apply to product design, development, and marketing.
• Build Real Products: Create a fully functional AI product, from ideation to market launch.
• Strategic Impact: Learn how to leverage AI to generate tangible results for your business.
Course Breakdown:
1. AI & Interaction Design Fundamentals
Demystify AI technology—machine learning, NLP, and computer vision—and understand how they enhance user-centric design. You’ll learn practical ways to harness AI for real-world applications.
2. End-to-End AI Product Innovation
From problem identification to market-ready product, get hands-on with every phase of AI product creation. Learn to turn business challenges into AI-driven opportunities by building, testing, and refining your AI solutions.
3. The Proven AI Product Delivery Framework
Master the ASPIC Framework—a powerful tool for developing AI products that are market-ready and customer-focused. Learn how to validate ideas, create compelling value propositions, and optimize marketing to boost product success.
4. AI-Driven Product Design
Explore the power of AI as a collaborative design tool. Learn how to design for AI and with AI, unlocking new possibilities that transform entire industries.
5. AI Product Marketing & Automation
Discover how to market AI products effectively. Craft impactful messages that resonate with your audience, and leverage AI to automate key marketing activities for maximum reach.
Real-World Results, Hands-On Learning
Our course isn’t just theory. You’ll work on real-world projects and create fully-functional prototypes, applying your skills to solve actual business challenges. By the end, you’ll have the expertise to lead AI product innovation within your company.
What You’ll Walk Away With:
• A solid grasp of AI product design and development.
• A market-ready AI prototype and a strategic marketing plan.
• Membership in a vibrant community of innovators for ongoing support and networking.
This course offers a blend of live interactive sessions with leading industry experts, hands-on projects, and ongoing access to the latest AI materials—all designed to set you up for success in the AI-driven future.
Ready to Lead the AI Revolution?
Take the leap and enroll now to future-proof your leadership with cutting-edge AI knowledge and tools.
* This framework was designed by Germán León, an expert in human-AI interaction and a seasoned entrepreneur with extensive experience delivering AI Startups. This course is ideal for those eager to dominate their fields, become indispensable to their organization, and leverage cutting-edge AI technology to create groundbreaking products and services.
Who should complete this 4-week AI Power Sprint:
01
Executives & employees who want to capitalize on the tremendous potential of AI and position themselves as leaders in their organization.
02
Solopreneurs who want to build their own projects, diversify their income streams, and establish themselves as leaders in their market.
03
This course is for YOU! Anyone looking to utilize AI in their day-to-day work to save time, make more money, and improve their lives.
Key outcomes: practical, actionable blueprints for putting AI to work for you
Comprehensive AI Product Knowledge:
Gain a deep understanding of the lifecycle of AI product creation, from the initial design through development and onto marketing, ensuring a well-rounded skill set for building competitive AI solutions.
Practical Application of AI Tools:
Acquire hands-on experience with leading AI technologies and frameworks, applying them to design user-friendly systems and develop intelligent solutions that address real-world problems.
AI Strategic Marketing Abilities
Stay ahead in the digital landscape. Our course ensures that companies remain current with the latest trends and best practices, helping them adapt to the evolving digital marketing and networking landscape. Leverage AI to stay relevant in your industry.
Measurable Return on Investment (ROI):
Get a fast return on your investment. This course equips participants with the essential skills needed to lead AI product initiatives and drive innovation across industries. By harnessing AI technology, you will be fully prepared to develop and market cutting-edge products.
Project Management and Implementation Skills:
Enhance project management capabilities through practical projects that simulate the AI product development process, providing the skills needed to oversee projects from conception to delivery.
Lifetime Access to Updates and Resources:
Join our community and get lifetime access to course updates and resources. Given the dynamic nature of social media platforms, our course ensures that businesses stay informed about changes on LinkedIn and continuously refine their strategies.
This course includes
5 interactive live sessions
Lifetime access to course materials
43 in-depth lessons
Direct access to instructor
15 projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
AI Power Sprint for Executives & Founders: from idea to launch in 4 weeks
Course syllabus
Week 1
Dec
4
Week One: AI Product Development Deep Dive
AI Automations
Introduction to AI and Interaction Design
The Design, Development and Marketing Process
The AI Product Delivery Framework ASPIC
Week 2
Week 3
Dec
18
Week Three: AI Product Development - Building & Testing your first AI prototype
The AI Development Process Using Open AI and Other Tools
Week 4
Week 5
Week 6
Jan
8
Week Two: AI Design Process - designing your AI product
The AI Product Design Process
Using AI to Design a Product
Week 7
Jan
15
Week Four: Integrating AI into every stage of the marketing funnel
Build a Custom GPT - Introduction to the marketplace
Synthetic Audience Analysis & Market Research
SEO 2.0 and AEO (Answer Engine Optimization)
Content Marketing in the Age of AI
Social Media Engagement: building an owned audience
Week 8
Jan
22
Optional: Final Demo
Post-course
Launch your AI product Marketing Campaign
Hands-on: Creating AI Bots and AI Videos
Bonus
Linkedin
CV analyser
CV Prompts
Linkedin Poster Bot
4.5 (14 ratings)
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Course schedule & community
Expect to commit at least 4 hours/week
Live Session every week!
7:00pm - 8:00pm CET
In these four weeks you will learn and design your own AI Product and custom marketing campaign. All course content is recorded for flexible viewing and we hold weekly office hours to review the material together and answer your specific questions.
Dedicated Tutoring & Personalized AI Coaching
Office Hours
Together we will build and launch real automations and AI products that you can use at work. No prior coding experience required.
Join the community
Share your progress and stay connected!
Now you're in! From now on you'll always have access to our latest course content and a global network of students to collaborate and test your product ideas with.
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AI Power Sprint for Executives & Founders: from idea to launch in 4 weeks
Meet your instructors
Germán León
Germán León has a Master's Degree in Interaction Design from Umeå University in Sweden and a degree from the Massachusetts Institute of Technology USA in AI design.
Germán most recently sold the company he founded, Gestoos, to Preact. Learn all about it in Forbes Magazine. A leading AI startup that focuses on Computer Vision and interaction. Gestoos developed a significant breakthrough in Artificial Intelligence for human-technology interaction, thanks to proprietary developments in machine learning and applied artificial intelligence.
Gestoos vision is that spaces and objects will become intelligent to understand and anticipate people's needs. The Artificial Intelligence mission is to position the "brains" (software) behind all those "eyes" (cameras) that surround us. And they are doing so while respecting people's privacy and intimacy.
Before Gestoos, Germán was the Managing Director at Oblong Europe, the company widely known for the Movie ¨Minority Report¨. Preview to Oblong Germán worked at Vodafone Group for multiple years; during that time, he served in reformulating mobile and Internet strategy.
Scott Mackin
Scott Mackin is an entrepreneur and speaker with nearly a decade of experience teaching marketing strategy for the MBA program at EADA Business School in Spain. Based in Barcelona, Scott has successfully started and sold two companies in the last 10 years, drawing on his deep expertise in digital marketing, entrepreneurship, and AI innovation.
Currently, Scott runs HelloOperator.AI, helping businesses leverage artificial intelligence to streamline their marketing operations and scale revenues. His passion lies in bridging the gap between technology and business, providing executives and entrepreneurs with actionable insights to capitalize on emerging tech.
Before his entrepreneurial ventures, Scott worked as a business development strategist, advising companies on digital transformation and growth initiatives. His wealth of experience in both academia and tech makes him uniquely positioned to guide business leaders in developing AI-enabled solutions that thrive in today’s competitive market.
Connect with Scott here.
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AI Power Sprint for Executives & Founders: from idea to launch in 4 weeks
Learn from a true entrepreneur with real life experience, as seen in the Forbes Magazine
PreAct Technologies acquires Gestoos AI
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Growth Hacking is a term coined by Sean Ellis in 2010. It is primarily used for startups and small businesses. It refers to techniques and strategies focused on achieving rapid and sustainable growth, often with limited resources. Unlike traditional marketing, growth hacking combines marketing, data analysis, and product development to identify the most effective and efficient ways to grow a business.
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Learning is better with cohorts
Active learning, not passive watching
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
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AI Power Sprint for Executives & Founders: from idea to launch in 4 weeks
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