Cohort 13

Automate and amplify institutional knowledge through AI agents that embody your cultural DNA

Lev Gorelov, MS

Jeremy Kirshbaum

Scale Business Intelligence with AI

BBB's Give.org

Walmart

Deloitte

Institute For The Future

International Rescue Committee

The Problem: Your AI applications create content that is generic, uninsightful and surface-level; you are trying to solve complex, context-specific problems but outputs don't embody your company's intelligence or expertise. The Solution: We teach you evergreen frameworks for building generative systems that learn from your organization's unique data and implicit workflows, turning your expertise into a scalable asset. We focus on the unglamorous but essential work required to harness data with generative AI. You will learn data plumbing, collaborative prompt design, and iterative evaluation to differentiate and de-risk your AI roll-outs.&nbsp; Thing is, your company’s competitive advantage isn't in the raw information, it's in your process. It's the time-proven methodologies your experts use to arrive at insights and deliver unique value. Success with AI comes from converting this 'human excellence' into a scalable, automated system. You will learn how to extract your team's 'unwritten rules' and best practices, ensuring they are faithfully translated into reliable AI outputs. You'll master how to involve experts at every stage of the development process — from initial design and data classification to iterative refinement and ongoing evaluation. You won't just learn this in theory. You will put these frameworks into practice by building a hands-on, contextualized prototype throughout the course. We encourage you to bring in your own datasets and organizational challenges, allowing you to build a tailored solution that directly addresses your unique needs. We have been tranferring best practice onto genAI for half a decade with diverse, knowledge-driven organizations like Visit California, the BBB Wise Giving Alliance and Institute for the Future. For the price of a single course, you get both the proprietary frameworks we use with these organizations as well as our direct support, acting as your on-demand consultants and technical guides to help you apply them within your own knowledge ecosystem. This course if perfect for you if you:- Expect to fill the role of the "AI Point Person" - leader, manager, or consultant responsible for strategic AI implementation.- Are responsible for knowledge architecture or leading cross-functional teams (e.g., experts + developers) to bridge the "data-to-decision" gap.- Want to move beyond generic tools and build context-aware, agentic systems using a principled, no-code/low-code methodology. This course is NOT for you if you:- Are looking for a "learn-to-code" bootcamp; I'll be happy to explore more code-heavy applications in our one-on-one, but the content focuses on high-level frameworks and no-code/low-code tool implementation.- Are looking for laid back content consumption. That you get on YouTube for free. Here we expect you to bring your own organizational challenges and be ready to solve real problems in your work using the material.

Transform Your Organization's Expertise Into AI-Powered Competitive Advantage

Executive Leaders who need a framework to convert their company's domain expertise and workflows into a scalable, competitive AI asset

Project/Product Managers who need a framework to bridge domain knowledge with technical teams to scale expertise with AI

Consultants who want to guide clients in building differentiated, insight-driven and context-aware AI solutions

Who is this course for

What you’ll get out of this course

Master the end-to-end methodology from initial requirements to production launch, including risk assessment, phased implementation, and organizational adoption strategies that minimize disruption while maximizing competitive advantage

Strategic AI Integration Frameworks

Transform unstructured institutional knowledge like meeting transcripts, reports, and backlogs into agentic systems that prevent your expertise from walking out the door with the next turnover

Culture Capture From Unstructured Data

Design and implement human-in-the-loop evaluation systems and testing methodologies that ensure trust, relevance, and reliability

Quality Assurance and Evaluation Frameworks

Navigate technical tradeoffs across compliance, latency, and cost vectors while managing non-technical stakeholders through AI development cycles and scope definition

Strategic Decision-Making and Project Management

Update your awareness with strategic foresight and thorough ecosystem analysis of AI affordances in specific industries, domains and modalities, enabling informed investment decisions and long-term positioning

AI Ecosystem Intelligence and Future Planning

<ul><li>Predict the developments in the generative AI landscape over the next 1 to 3 years.</li><li>Discover the current state-of-the-art models, emerging methodologies, and their business applications.</li><li>Hands-on focus: test applications of advanced prompting (image + text). Projects include prompt mining, image styling and app wireframing.</li></ul>

Prompt engineering and the generative AI landscape

<ul><li>Get familiar with the generative AI infrastructure and the emerging software paradigms.</li><li>Gain insight into the role of data in content generation.</li><li>Explore LUIs and LUX - frontier of AI-user interactions.</li><li>Identify potential niches for generative AI app development.</li><li>Hands-on focus: Build a generative AI app.</li></ul>

Building a generative AI app prototype

<ul><li>Master strategy for selecting a model for your needs.</li><li>Employ the generative AI implementation cycle - explore, adjust, experiment, repeat.</li><li>Gain insight into utilizing AI plugins.</li><li>Build security into AI applications.</li><li>Hands on focus: Create a generative AI tool responding to your personalized data + automate a content generator with other software. </li></ul>

Combining generative AI with outside data and tools.

Course syllabus

Research Director, Institute for the Future

Entrepreneur with $2M+ in Annual Sales in 2022

Director of Economic and Innovation Affairs for the Israeli Ministry of Foreign Affairs in Miami

Research Director at the Institute for the Future

Executive Director, Collective Urban and Regional Impact at
Virginia Commonwealth University

Creative Entrepreneur, Operations Manager, Musician

What people are saying

Meet your instructor

Synchronous zoom lecture on Friday, focusing on the conceptual backbone of AI agent functionality and applications. Recordings of class will be available soon after its completion.

Fridays

An async walkthrough will guide you in building functional prototypes of AI Agents. You will get to shape the project deliverable. Instructor will be available for unlimited one-on-one guidance and collaborative building.

Weekly projects (async)

Optional office hours right after each class where you can ask questions and receive personal guidance on developing your AI applications.

You are buying more than a course - you are also hiring professional consultants for unlimited individualized help with your hands-on projects, strategizing your application, and ultimately preparing you to deploy a real AI project with real market value.

1:1 Coaching

Course schedule

This course builds on live workshops and hands-on projects

Active hands-on learning

You’ll be interacting with other learners through breakout rooms and project teams

Interactive and project-based

Join a community of like-minded people who want to learn and grow alongside you

Learn with a cohort of peers

Learning is better with cohorts

Frequently Asked Questions

And receive exclusive screenshot instructions on creating cryptocurrency and AI apps

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