Principal Director, Handshake
CEO, Handshake


The Problem: Your AI applications produce generic, surface-level outputs. You're solving complex, context-specific problems, but results don't reflect your organization's hard-won expertise.
The Solution: We teach evergreen frameworks for building AI systems that learn from your unique data and workflows, with instructors available on-demand as your strategy and implementation consultants.
What makes your organization valuable isn't raw information — it's the proprietary logic that mints insight from the data. We teach you to encode this logic into AI systems and scale your expertise authentically. You'll learn to orchestrate product development across domain experts, developers, and UX designers, transferring best practices into a product only your organization could build.
We've spent half a decade embedding expertise into AI with knowledge-driven organizations like Visit California, Give.org, and Institute for the Future. We operated as strategic consultants, not just developers. For the price of a course, you're hiring us in the same capacity - consulting, scoping, iterating - to ensure you walk away with a prototype that solves real problems and a clear roadmap to production.
Automate and amplify institutional knowledge through AI agents that embody your cultural DNA
Embody with AI the unwritten rules and decision frameworks that live in your experts' heads
Transform unstructured knowledge — reports, backlogs, frameworks — into AI that reasons like your best people
Prevent valuable expertise from walking out the door with the next turnover
Unlimited 1:1 sessions to align course frameworks with your specific use case and context
We'll help you identify lowest-hanging opportunities, define a clear path to value, and scope a lean initial prototype
Prompt co-development and pair-building sessions so you're never stuck figuring out the technical parts alone
Apply course frameworks to your own data and organizational challenges, not hypothetical case studies
Design multi-agent architectures, RAG systems, and tool-enabled workflows that work with your resources
We will help you design for adoption — a tool your team will actually use, not just admire
Navigate multi-stakeholder dynamics where consumer value, partner interests, and organizational politics must align
Establish evaluation frameworks that ensure trust, relevance, and reliability at deployment
Train stakeholders to give principle-based feedback on AI outputs that actually capture their implicit expertise
Distinguish genuine AI affordances from snake oil — evaluate where AI delivers ROI before you invest
Scope degree of effort against expected value
Build systems on evergreen principles which don't become obsolte in the rapidly evolving AI landscape
Executive Leaders who need a framework to convert their company's domain expertise and workflows into a scalable, competitive AI asset
Project/Product Managers who need a framework to bridge domain knowledge with technical teams to scale expertise with AI
Consultants who want to guide clients in building differentiated, insight-driven and context-aware AI solutions
Live sessions
Learn directly from Lev Gorelov, MS & Jeremy Kirshbaum in a real-time, interactive format.
Unlimited support
Reach out to us before, during or after the course for support in applying what you learned
Lifetime access
Go back to course content and recordings whenever you need to.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund through the second week of the course.
5 live sessions • 17 lessons • 4 projects
Jan
22
From Hype to ROI: Building Your Strategic Foundation
Jan
29
From Concept to Production: Tools, Techniques, and Best Practices
Live sessions
2 hrs / week
Thu, Jan 22
5:00 PM—6:30 PM (UTC)
Thu, Jan 29
5:00 PM—6:30 PM (UTC)
Thu, Feb 5
5:00 PM—6:30 PM (UTC)
Projects
1 hr / week
Async content
2 hrs / week

$900
USD
7 days left to enroll