Cohort 1

AI makes it easier to produce powerful, professional (no-or-low-cost) videos to build relationships and drive sales.

Lori Berson

Creative Marketing Strategist

Evon Rosen

Marketing Strategy, Content Ideation, and Development

AI-Powered Video Messages to Generate Sales

Whether you’re already using video or just getting started, create effective prospecting videos powered by AI. You'll get proven frameworks, tools, and tactics to improve your outreach efforts.

Become a Video Messaging Pro

Business owner who wants to book more business without the expense of hiring staff.

Salesperson or marketer looking to break through a cluttered inbox.

Solopreneur or business professional who struggles to increase engagement.

This course is for you if you are a...

In This Course, You'll:

Establish a plan to serve as a foundation for your videos.

Develop a video messaging strategy.

Draft a script using AI, record, and edit a prospecting video to use in your business outreach efforts.

Produce your prospecting video without hiring an agency or adding staff.

Design a compelling custom image to increase viewership with Canva or other AI platforms.

Create a video thumbnail with or without AI.

Develop an email message that incorporates your video for improved open rates.

Compose a prospecting email for your video using AI.

Discover when and how to use video to efficiently attract and retain clients and book new business. Plus, learn about other video messaging opportunities.

Seamlessly incorporate video into your outreach cadence to deliver results, faster.

Monitor and measure your video efforts by learning how to track activity and engagement. Identify what's working and when to pivot.

Define success.

Principal, Strategy That Rocks, LLC --- Powerfully Integrated Management Consulting

Attorney at Law, Hemar, Rousso & Heald, LLP

What People are Saying

Meet Your Instructors

Set your goals, identify and research your target audience, and discover the best methods and channels to reach them. Walk away with the framework to maximize the deliverability and engagement of your outreach video.

Develop a Video Prospecting Strategy to Drive Revenue

Write (with AI), film, and edit your outreach video with our hands-on instruction, production tips, proven processes, examples, free resources, and live critiques.

Video Production

Design a custom image using AI to ensure maximum engagement with your video. Compose a personalized outreach email with AI that breaks through your recipients' inbox clutter to get your video seen.

Thumbnail Design & Outreach Email

In addition to custom video messages, learn how to produce semi-custom and reusable videos that will grow into a library you can send to multiple recipients, not just a series of one-off video messages.

Reusable Video Library

Email opens/clicks and video watch time are important for understanding the performance of your efforts. Learn best practices and what to monitor and measure to know what's working and how to optimize your video messages.

Measure Success and Optimize

In addition to the two 90-minute interactive sessions and 1/2-hour bonus session, you'll get access to free resources, customizable AI prompts for video scripts and emails, cheat sheets, and checklists to produce winning videos that will open up new opportunities, including jobs, projects, and clients.

Bonus: Customizable AI Prompts, Free Resources, and More!

Course Syllabus

Each session will include an interactive lecture and breakout groups. Most of the work will be done during class with live feedback from the instructors and your peers.

Tuesday and Wednesday

Bonus Session: Thursday

Course Schedule

This course builds on live workshops, hands-on projects, and critiques from the instructors.

Active Hands-On Learning

You’ll be interacting with other learners through breakout rooms and project teams.

Interactive and Pproject-Based

Join a community of like-minded people who want to learn and grow alongside you.

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